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Using Twitter to Market Your Corporate All-Stars

by O'Reilly Media - Learning

2,086 views

Steve Rubel at O'Reilly's Twitter Boot Camp, June 15, 2009, New World Stages in New York City.

Steve Rubel at O'Reilly's Twitter Boot Camp, June 15, 2009, New World Stages in New York City.

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DiegoCil Tags twitter 3 years ago
Kawika Holbrook, IT and Marketing Guy at Sterling Communications 3 years ago
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Using Twitter to Market Your Corporate All-Stars Presentation Transcript

SOCIAL MEDIA PRESENTATION Using Twitter to Market Your Corporate All-Stars Steve Rubel, Director of Insights steve.rubel@edelman.com | twitter.com/steverubel
5
111
PEOPLE NEED TO HEAR THINGS MANY TIMES FOR IT TO SINK IN
DIGITAL ELITES TRUST EMPLOYEES OVER EXECS
ROCK STARS
5
5
5
ROCK BANDS
DIGITAL EMBASSIES
CORPORATE ALL-STARS: IMPLICATIONS FOR BRANDS http://flickr.com/photos/jacobvorpahl/2087225900/
- Find or Cultivate Corporate All-Stars
- Connect Customers and All-Stars
- Give All-Stars Independence, Yet Focus Them
- Equip and Support Active Listening
SOCIAL MEDIA PRESENTATION Using Twitter to Market Your Corporate All-Stars Steve Rubel, Director of Insights steve.rubel@edelman.com | twitter.com/steverubel