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“This slide format serves to call attention to a
quote from a prominent customer, executive, or
thought leader in regards ...
Web Experience Management
WebCenter Sites

Joy John
Product Leader Oracle WebCenter & BPM - MEA
2

Copyright © 2012, Oracl...
THE FOLLOWING IS INTENDED TO OUTLINE OUR GENERAL
PRODUCT DIRECTION. IT IS INTENDED FOR INFORMATION
PURPOSES ONLY, AND MAY ...
WebCenter Sites Strategy
TO EMPOWER
BUSINESS USERS

TO ENGAGE
CUSTOMERS

With content & capabilities
that enhance online
e...
Session Agenda
 Oracle WebCenter Overview
 Getting Familiar with WebCenter Sites
– What is WebCenter Sites?
– Key Streng...
WebCenter Overview

6

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restric...
Oracle Fusion Middleware
BUSINESS INNOVATION PLATFORM
 Complete and Integrated
Web

Social

Mobile

 Best-in-class

User...
ORACLE WEBCENTER
IS THE CENTER
OF ENGAGEMENT
FOR BUSINESS

8

Copyright © 2012, Oracle and/or its affiliates. All rights r...
Oracle WebCenter
ENTERPRISE CONTENT
MANAGEMENT

ENTERPRISE
PORTALS

WEB EXPERIENCE
MANAGEMENT

KNOWLEDGE
WORKER

END USERS...
Getting Familiar with
WebCenter Sites

10

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confident...
Web Experience Management Engages Customers
With Relevant & Interactive Digital Experiences
Social & Interactive
Promotes ...
Web Experience Management Empowers Marketers
To Create & Manage Digital Experiences
Moderate
Safeguard brand integrity wit...
What is WebCenter Sites?
 An end-to-end solution for building web sites
– Data management
– Business User workflows
– Bus...
Terms
 Basic unit of data – Asset
 Data Definition – Asset Type
 Presentation logic (view) – Template

 Getting stuff ...
Key Strengths
 Highly flexible data model
 Business user centric
 Dynamic highly scalable delivery engine

 Lifecycle ...
Flexible Data model
 Basic Assets
– Simple Assets that can be described in a single table row
– Suitable when the definit...
Dynamic highly scalable delivery engine
 Satellite Servers
– Horizontally scalable
– Fragment (pagelet) cache and depende...
Lifecycle management and publishing
 Approval system
– Dependency management

– Applies to data, data definition and prog...
Deployment Architecture
Management

WEM

WEM

Framework

Community
Framework

Content
Managers

Delivery

Gadgets
Engage
S...
Deployment Architecture
Development Environment

Delivery Environment

Management Environment

Satellite Server

WebCenter...
Core Sites Architecture
User Interfaces

Contributor

Admin

API
UI Services

JSP/XML

Java

Authentication, Authorization...
Asset Model

22

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Assets
• Asset is the fundamental data

structure in Sites
Associations

Type

Asset
Attributes

Site(s)

• An Asset belon...
Assets
• Site Architect defines Asset Types (using

Architect

Business
user

Asset

Developer

24

Copyright © 2012, Orac...
Asset Model

Asset Manager Framework
Type

Article

BasicAssetManager

…

…

…

25

FlexAssetManager

…

Workflow

Approva...
Templating and Dynamic
Delivery

26

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – ...
Templating
Summary
Template

Asset

Layout Template

Detail
Template

27

Copyright © 2012, Oracle and/or its affiliates. ...
Dynamic Page Delivery
HTTP Request

Page Flow Controller

Resolve to JSP

Yes

Cached?
No

Execute JSP

No

Cache?
Yes

Ca...
Dependency Management
Cache (runtime) Dependency
WebCenter Sites
(Source)

WebCenter Sites
(Target)

A1

A1

P1(A1)
P2(A2)...
Page and Site Plan

30

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restri...
Page and Site Plan

 Page is just another asset
– Has attributes
– Rendered using Templates

 Site Plan is an arrangemen...
Approval and Publishing

32

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle R...
Approval and Publishing
WebCenter Sites
Destination 1
Dependencies
Asset

User approves an Asset for a
destination

Asset
...
Dynamic (RealTime) publishing
RealTime Publishing framework

Packager

Gatherer

Transporter

Unpacker
Events

Approval
Su...
Caching

35

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Types of caching
• Page (let) cache
• Pages and pagelets cache – markup cache.
• Available at Sites as well as Satellite n...
InCache Architecture
WebCenter Sites Cluster

WebCenter Sites

Satellite
Server
A

WebCenter Sites
Local
Cache

Satellite
...
Page(let) Caching
•

Pagelet level caching at edge of network

•

Binary and text for any MIME type

• Dependency tracking...
Edge Caching (Satellite Servers)
Request for page

WebCenter Sites

Response pagelets

Satellite Server
1

Content
Changes...
Targeting

40

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Engage
Site Visitors

Marketers

Engage UI

Recommendations
Promotions
Cross/up sells

Visitor Data

Segment 1
Segment 2

...
Engage
 Segments
– Explicit

– Implicit

 Recommendations

42

Copyright © 2012, Oracle and/or its affiliates. All right...
Performance & Scalability

43

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle...
Horizontal Scalability
 WebCenter Sites deployments scale out by the use of Satellite Servers

 Satellite Servers are ed...
Vertical Scalability
 WebCenter Sites and Satellite Server, both scale well under application

server clusters
 Multiple...
APIs and Development
Tools

46

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracl...
Product APIs for customer use
 Asset API
 JSP & XML tags
 REST & SOAP

 Search API

47

Copyright © 2012, Oracle and/o...
Development Tools
• Eclipse plug-in

• Distributed development, local debugging
• Support for source code control manageme...
WEM Framework

UI Framework

Web Site

Management
Plug-in

WEM

WEM

Framework

SSO

Delivery

Framework

Management

REST...
Sites Community
Management

WEM
Framework

Web Site

Moderation
and Administration

Comments,
Ratings, Reviews,
Polls, etc...
Sites Gadgets
Management

Composed Dashboard(s),
while list of gadgets,
settings

UI Framework

Web Site

Gadget lists
and...
Sites Analytics
Web page

Sensor
Queue Manager
Local File System
HDFS Agent

Archive

Hadoop File System
Report
database

...
What is new in
WebCenter Sites 11.1.1.8

53

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confide...
WebCenter Sites 11.1.1.8
Advanced Mobile Web Solution
 In-context editing & preview of website for

different device type...
WebCenter Sites Mobile Option
Device Repository
 A set of devices a repository recognizes
 Each device in repository con...
Device Repository

Configure Device Repository

56

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

...
Concepts
Device group
 A Device Group is a collection of similar devices
 Determined by a ‘rule’ based device characteri...
Device group

OOTB Groups

Device name based rule

Reg-ex for user-agent

Device Capabilities

Screen resolution

Custom l...
Concepts
Devices (Device Preview Images)
 Preview shell that business users can see site’s preview in
 OOTB devices for ...
60

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
61

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Delivery to mobile devices
 Standard Sites delivery is applied to Mobile delivery
 Sites does device discovery when a re...
WebCenter Sites 11.1.1.8
Advanced URL Management
 Enables the creation, use and easy
control of short, user defined,
huma...
Vanity URL
 Vanity URLs
– are short, readable, easy to control URLs for an asset/page
– usually contain the name or other...
65

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Concepts
WebRoot
 WebRoot is used to control how the Vanity URL is interpreted in each

environment
 For example the URL...
67

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
Concepts
Auto-generated URLs
 Vanity URL can be configured to be auto-generated based on data in

the asset
 Highly conf...
69

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
WebCenter Sites 11.1.1.8
WebCenter Sites & WebCenter Content
• Access content stored in
WebCenter Content for reuse &
repu...
WebCenter Sites 11.1.1.8
Reference content from non-Sites Repositories in Contributor UI
 Content can be referenced from
...
WebCenter Sites 11.1.1.8
WebCenter Sites & Real-Time Decisions (RTD)
• Combines WebCenter Sites’
marketer-managed & RTD’s
...
WebCenter Sites 11.1.1.8
Community (Social) & Gadgets Enhancements
 Drag and drop widgets directly into pages
using the W...
Q&A
74

Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

Confidential – Oracle Restricted
ORACLE.COM/PARTNERS/GOTO/HUB-ECEMEA

STAY CONNECTED
blogs.oracle.com/IMC
twitter.com/oracleIMC

youtube.com/OracleIMCTeam
...
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Partner Webcast – Oracle WebCenter: Digital Transformation with Sites - 14 Nov 2013

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Oracle WebCenter Sites enables marketers and business users to easily create and manage contextually relevant social and interactive online experiences across multiple channels on a global scale to drive sales and loyalty.

A Web experience management solution that automates the entire process of managing the Web .
[Read More @ https://blogs.oracle.com/imc/entry/partner_webcast_oracle_webcenter_digital]

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Transcript of "Partner Webcast – Oracle WebCenter: Digital Transformation with Sites - 14 Nov 2013"

  1. 1. “This slide format serves to call attention to a quote from a prominent customer, executive, or thought leader in regards to a particular topic.”  Name  Title, Company Name CUSTOMER LOGO 1 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  2. 2. Web Experience Management WebCenter Sites Joy John Product Leader Oracle WebCenter & BPM - MEA 2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  3. 3. THE FOLLOWING IS INTENDED TO OUTLINE OUR GENERAL PRODUCT DIRECTION. IT IS INTENDED FOR INFORMATION PURPOSES ONLY, AND MAY NOT BE INCORPORATED INTO ANY CONTRACT. IT IS NOT A COMMITMENT TO DELIVER ANY MATERIAL, CODE, OR FUNCTIONALITY, AND SHOULD NOT BE RELIED UPON IN MAKING PURCHASING DECISION. THE DEVELOPMENT, RELEASE, AND TIMING OF ANY FEATURES OR FUNCTIONALITY DESCRIBED FOR ORACLE'S PRODUCTS REMAINS AT THE SOLE DISCRETION OF ORACLE. 3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  4. 4. WebCenter Sites Strategy TO EMPOWER BUSINESS USERS TO ENGAGE CUSTOMERS With content & capabilities that enhance online experiences 4 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. TO EXTEND ONLINE EXPERIENCES By easing the ability for marketers to create & manage online experiences Through cross channel integrations that provide consistent & unified online experiences Confidential – Oracle Restricted
  5. 5. Session Agenda  Oracle WebCenter Overview  Getting Familiar with WebCenter Sites – What is WebCenter Sites? – Key Strengths – Architecture  What’s new in WebCenter Sites 11.1.1.8.0 – Mobile Option – Vanity URLs – Integration capabilities 5 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  6. 6. WebCenter Overview 6 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  7. 7. Oracle Fusion Middleware BUSINESS INNOVATION PLATFORM  Complete and Integrated Web Social Mobile  Best-in-class User Engagement Business Process Management  Open Standards Content Management Service Integration Business Intelligence Data Integration Identity Management Development Tools 7 Cloud Application Foundation Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Enterprise Management  On-premise and Cloud  Foundation for Fusion Applications & Oracle Cloud
  8. 8. ORACLE WEBCENTER IS THE CENTER OF ENGAGEMENT FOR BUSINESS 8 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  9. 9. Oracle WebCenter ENTERPRISE CONTENT MANAGEMENT ENTERPRISE PORTALS WEB EXPERIENCE MANAGEMENT KNOWLEDGE WORKER END USERS CUSTOMERS ADMINISTRATOR DEVELOPER 9 SITES PORTAL CONTENT Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted MARKETERS CUSTOMERS
  10. 10. Getting Familiar with WebCenter Sites 10 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  11. 11. Web Experience Management Engages Customers With Relevant & Interactive Digital Experiences Social & Interactive Promotes online interactivity & builds communities with user-generated content Relevant Provides engaging & tailored digital experiences with rich content targeted to defined customer segments 11 Multi-channel Delivers optimized digital experiences regardless of platform or device Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  12. 12. Web Experience Management Empowers Marketers To Create & Manage Digital Experiences Moderate Safeguard brand integrity with enterprise moderation of usergenerated content Optimize Create Speed time-to-market by enabling marketers to easily create & edit content across multiple sites 12 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Enable multi-site deployments and targeting on a large scale without sacrificing performance
  13. 13. What is WebCenter Sites?  An end-to-end solution for building web sites – Data management – Business User workflows – Business logic, presentation templating – Targeting – Integration points – Site preview, WYSIWYG composition – Publish – Dynamic delivery of Site – Collect and analyze user generated content 13 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  14. 14. Terms  Basic unit of data – Asset  Data Definition – Asset Type  Presentation logic (view) – Template  Getting stuff to production, life cycle management – Publishing  Administrative tasks – Admin UI  Business user tasks – Contributor UI  Developer tasks - IDE (Eclipse) 14 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  15. 15. Key Strengths  Highly flexible data model  Business user centric  Dynamic highly scalable delivery engine  Lifecycle management and publishing 15 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  16. 16. Flexible Data model  Basic Assets – Simple Assets that can be described in a single table row – Suitable when the definition is not likely to change overtime  Flex Assets – Unlimited number of attributes – Flexible definition – Hierarchical arrangement using parent/child relationships – Inheritance of attributes – Suitable for large and complex Product Catalogs – Optimized for read heavy operations and caching  Asset framework 16 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  17. 17. Dynamic highly scalable delivery engine  Satellite Servers – Horizontally scalable – Fragment (pagelet) cache and dependency management  Multi destination publishing  inCache framework for pages and objects  Read optimized data structures 17 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  18. 18. Lifecycle management and publishing  Approval system – Dependency management – Applies to data, data definition and programmatic components  RealTime publishing – On Demand and scheduled publishing – Highly reliable (transaction safe) data transfer – Designed for running hundreds of times a day at high volumes and speeds – Double buffered caching support - no downtime – Site Capture – ability to create ‘static’ versions of published site 18 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  19. 19. Deployment Architecture Management WEM WEM Framework Community Framework Content Managers Delivery Gadgets Engage Sites Community Gadgets Engage Sites Analytics Content Connectors … External Repositories 19 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Mobile Delivery Satellite Server Site Visitors
  20. 20. Deployment Architecture Development Environment Delivery Environment Management Environment Satellite Server WebCenter Sites (cluster) Web Center Sites (cluster) WebCenter Sites (cluster) Publishing Satellite Server Satellite Server Publishing Analytics Development Tools •Data Structures •Presentation & Business Logic •Sample Sites Developers 20 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Analytics reports •Data Structures •Presentation, Business Logic •Content •Personalization Rules •Analytics •User Generated Content •Data Structures •Presentation, Business Logic •Content •Personalization Rules •Analytics reports Content Owners Confidential – Oracle Restricted Firewall Website Visitors
  21. 21. Core Sites Architecture User Interfaces Contributor Admin API UI Services JSP/XML Java Authentication, Authorization and SSO Asset Framework Asset Managers Revision Tracking Search Import/Export Approval Publishing Workflow Templating Engine Content Services Database and File System Abstraction Catalog Management Cache Management Dependency Management Database 21 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Page Server Satellite Server Image Server Event Management File System REST
  22. 22. Asset Model 22 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  23. 23. Assets • Asset is the fundamental data structure in Sites Associations Type Asset Attributes Site(s) • An Asset belongs to a Type • Assets have attributes • Attributes can be of many types (String, Number, File etc) • Assets can be associated with other assets • Assets can be enabled for sites • Data for an Asset is stored in Database. Some attributes may be stored in File system 23 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  24. 24. Assets • Site Architect defines Asset Types (using Architect Business user Asset Developer 24 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Site visitor Confidential – Oracle Restricted Advanced UI) • Example: An “Article” type, contains a title, body, picture etc. • Developer Builds Presentation templates • Summary Template • Detail Template • Business user creates Asset instances. • Title: Giants head to Super Bowl • Body: .. What a match!.. • Picture: Eli-Manning.jpg • Site visitor • Views the article • Provides user generated content
  25. 25. Asset Model Asset Manager Framework Type Article BasicAssetManager … … … 25 FlexAssetManager … Workflow Approval Publishing Manager Product Asset CRUD Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted AssetManager Revision Tracking Search
  26. 26. Templating and Dynamic Delivery 26 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  27. 27. Templating Summary Template Asset Layout Template Detail Template 27 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted 27
  28. 28. Dynamic Page Delivery HTTP Request Page Flow Controller Resolve to JSP Yes Cached? No Execute JSP No Cache? Yes Cache 28 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Embedded Pagelet
  29. 29. Dependency Management Cache (runtime) Dependency WebCenter Sites (Source) WebCenter Sites (Target) A1 A1 P1(A1) P2(A2) P3(A1A2) Publishing A2 • • • • 29 A2 A1 Asset A1 change and is published P1 P1 and P3 are ‘flushed’ P3 A1 is said to be a dependency on P1 and P2 ‘Unknown’ (any) dependency Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted A2 P2 P3
  30. 30. Page and Site Plan 30 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  31. 31. Page and Site Plan  Page is just another asset – Has attributes – Rendered using Templates  Site Plan is an arrangement of Pages – forms skeleton of a site  A site can have multiple site plans – different site plans can be used to deliver to different devices (New in 11.1.1.8) 31 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  32. 32. Approval and Publishing 32 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  33. 33. Approval and Publishing WebCenter Sites Destination 1 Dependencies Asset User approves an Asset for a destination Asset Asset Asset Asset Destination 2 Dependencies Asset Asset Asset Asset Destination 3 Dependencies Asset Asset Asset Asset All dependences of the Asset are also published to keep the integrity of data intact 33 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Target Sites 1 Target Sites 2 File System
  34. 34. Dynamic (RealTime) publishing RealTime Publishing framework Packager Gatherer Transporter Unpacker Events Approval Subsystem Resource Groups Data Store (Target) Data Store (source) network 34 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Asset Framework
  35. 35. Caching 35 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  36. 36. Types of caching • Page (let) cache • Pages and pagelets cache – markup cache. • Available at Sites as well as Satellite nodes • Query cache • Low level cache of database queries and other objects • Available at Sites nodes • Object cache • Composed object (assets) cache • Available at Sites nodes 36 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  37. 37. InCache Architecture WebCenter Sites Cluster WebCenter Sites Satellite Server A WebCenter Sites Local Cache Satellite Server Local Cache Local Cache Local Cache A Local Cache WebCenter Sites Local Cache A WebCenter Sites A 37 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted A Satellite Server Satellite Server Local Cache Local Cache
  38. 38. Page(let) Caching • Pagelet level caching at edge of network • Binary and text for any MIME type • Dependency tracking for automatic cache invalidation Web page Template Titles Photos Navigation Paragraphs Sections Copyright 38 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  39. 39. Edge Caching (Satellite Servers) Request for page WebCenter Sites Response pagelets Satellite Server 1 Content Changes Invalidate WebCenter Sites cache 1 2 2 Satellite Server cache 1 3 2 3 39 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted 3
  40. 40. Targeting 40 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  41. 41. Engage Site Visitors Marketers Engage UI Recommendations Promotions Cross/up sells Visitor Data Segment 1 Segment 2 Visitor Data Manager Segments Recommendation Engine Segment 3 Segment 4 41 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. External Systems Confidential – Oracle Restricted Asset Repository
  42. 42. Engage  Segments – Explicit – Implicit  Recommendations 42 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  43. 43. Performance & Scalability 43 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  44. 44. Horizontal Scalability  WebCenter Sites deployments scale out by the use of Satellite Servers  Satellite Servers are edge caching systems, fully integrated into the content workflow WebCenter Sites Satellite Server Satellite Server Load Balancer Satellite Server Satellite Server 44 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted WEB
  45. 45. Vertical Scalability  WebCenter Sites and Satellite Server, both scale well under application server clusters  Multiple instances can be run on the same hardware WebCenter Sites 45 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Satellite Server WEB
  46. 46. APIs and Development Tools 46 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  47. 47. Product APIs for customer use  Asset API  JSP & XML tags  REST & SOAP  Search API 47 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  48. 48. Development Tools • Eclipse plug-in • Distributed development, local debugging • Support for source code control management • IDE for Java Developers – Eclipse plug-in • Import and Export • Command-line tools for assets, types, sites, sitemap, workflow • IDE support for code components (Templates, CSElements, Elements, SiteEntry) • Built on top of WEM REST interfaces 48 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  49. 49. WEM Framework UI Framework Web Site Management Plug-in WEM WEM Framework SSO Delivery Framework Management REST WebCenter Sites SSO Web Site Plug-in REST WebCenter Sites Publish Contributors, Administrators Visitors Web Content 49 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Web Content Confidential – Oracle Restricted
  50. 50. Sites Community Management WEM Framework Web Site Moderation and Administration Comments, Ratings, Reviews, Polls, etc WEM Framework UI Framework SSO REST WebCenter Sites SSO REST WebCenter Sites Publish Contributors, Administrators Visitors Web Content 50 Delivery UGC data and moderation changes Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Pages that contain comments, layout and settings for comments/Ratings Confidential – Oracle Restricted Web Content
  51. 51. Sites Gadgets Management Composed Dashboard(s), while list of gadgets, settings UI Framework Web Site Gadget lists and Dashboard WEM Framework WEM Framework SSO REST WebCenter Sites SSO Gadget container(s) REST WebCenter Sites Publish Contributors, Administrators Visitors Web Content 51 Delivery Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Pages containing Dashboard(s) Confidential – Oracle Restricted Web Content
  52. 52. Sites Analytics Web page Sensor Queue Manager Local File System HDFS Agent Archive Hadoop File System Report database Hadoop Scheduler (Map/Reduce Jobs) WebCenter Sites User Interfaces 52 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Object Impression Session Impression
  53. 53. What is new in WebCenter Sites 11.1.1.8 53 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  54. 54. WebCenter Sites 11.1.1.8 Advanced Mobile Web Solution  In-context editing & preview of website for different device types  Manage mobile site plan/navigation structures in Contributor UI  Detect incoming devices and render device optimized site  Use same templates for mobile & desktop or customize for mobile specific pages  Leverage Sites targeting for mobile  Supports HTML-5 / responsive design 54 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  55. 55. WebCenter Sites Mobile Option Device Repository  A set of devices a repository recognizes  Each device in repository consists of user-agent and device capabilities  Ships with native repository with a handful of devices 55 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  56. 56. Device Repository Configure Device Repository 56 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted Mobile related administration in Mobility tab
  57. 57. Concepts Device group  A Device Group is a collection of similar devices  Determined by a ‘rule’ based device characteristics/capabilities  OOTB device groups for commonly used devices  Device group has a ‘suffix’ that determines informs naming convention for rendering templates  Multiple groups can share the same ‘suffix’ 57 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  58. 58. Device group OOTB Groups Device name based rule Reg-ex for user-agent Device Capabilities Screen resolution Custom logic 58 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  59. 59. Concepts Devices (Device Preview Images)  Preview shell that business users can see site’s preview in  OOTB devices for commonly used devices  Ability to create custom device images and add them to the system 59 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  60. 60. 60 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  61. 61. 61 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  62. 62. Delivery to mobile devices  Standard Sites delivery is applied to Mobile delivery  Sites does device discovery when a request arrives in Sites/Satellite nodes  If a mobile device requests a standard page, the request is redirected to mobile URL  Device information is cached for high performance delivery 62 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  63. 63. WebCenter Sites 11.1.1.8 Advanced URL Management  Enables the creation, use and easy control of short, user defined, human readable Vanity URLs for any type of web content  Utility enables centralized Vanity URL management and clean-up  Allows for custom, configurable URLs that conform to corporate standards, marketing best practices or campaign needs 63 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  64. 64. Vanity URL  Vanity URLs – are short, readable, easy to control URLs for an asset/page – usually contain the name or other descriptive content about the web page to which it points – useful for SEO – for assets as well as blobs – user defined or auto-generated 64 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  65. 65. 65 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  66. 66. Concepts WebRoot  WebRoot is used to control how the Vanity URL is interpreted in each environment  For example the URL for running page may be http://www.avisports.com/Running/Home in the delivery. But the URL of the same page might be quite different in the editorial environment like http://editorial.avisports.com/cs/Avi/Running/Home  Configure this by specifying Root URL and Virtual Root URL by Admin  WebRoots can be approved and published 66 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  67. 67. 67 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  68. 68. Concepts Auto-generated URLs  Vanity URL can be configured to be auto-generated based on data in the asset  Highly configurable using ‘patterns’ (using Expression Language syntax) per asset type and blob fields  Built in functions to apply to attributes  Ability to specify additional headers for blobs (expires, last-modified) 68 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  69. 69. 69 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  70. 70. WebCenter Sites 11.1.1.8 WebCenter Sites & WebCenter Content • Access content stored in WebCenter Content for reuse & repurposing in WebCenter Sites • Content is tagged and mapped (in UI) from WCC to WCS • Content is copied from WCC to WCS (one-way) • Polling process monitors WCC for changes • Content transformation engine (WCC) delivers enterprise content into Web-viewable formats 70 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  71. 71. WebCenter Sites 11.1.1.8 Reference content from non-Sites Repositories in Contributor UI  Content can be referenced from external repositories and used by Marketers.  Example: Marketers can search and view hosted videos (youtube, Brightcove, etc.)  Drag and drop externally hosted content into web pages  Content is not copied but simply referenced (transparent to marketer) 71 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  72. 72. WebCenter Sites 11.1.1.8 WebCenter Sites & Real-Time Decisions (RTD) • Combines WebCenter Sites’ marketer-managed & RTD’s automated recommendations • Displays the most effective content, pages & offers for different users on websites • New API to integrate Sites with RTD to get best choice of content for recommendation WebCenter Sites 72 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  73. 73. WebCenter Sites 11.1.1.8 Community (Social) & Gadgets Enhancements  Drag and drop widgets directly into pages using the WebCenter Sites Contributor UI:  Polls  Ratings  Reviews  Comments  Gadgets • Google+ login • Support for OAM social • Combined install of Community/Gadgets 73 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  74. 74. Q&A 74 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
  75. 75. ORACLE.COM/PARTNERS/GOTO/HUB-ECEMEA STAY CONNECTED blogs.oracle.com/IMC twitter.com/oracleIMC youtube.com/OracleIMCTeam facebook.com/oracleIMC ORACLE COMMUNICATIONS oracle.com/subscribe 75 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Restricted
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