Partner Webcast - Oracle Value Proposition – ISV Application Modernization with Fusion Middleware - 30 April 2013
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Partner Webcast - Oracle Value Proposition – ISV Application Modernization with Fusion Middleware - 30 April 2013

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The Oracle Way to evolve your ISV Applications! ...

The Oracle Way to evolve your ISV Applications!

With the technology evolution and the customer engagement in the mobile era, most businesses are in a desperate need to modernize and upgrade their IT applications environment to help customers to modernize and migrate from older platforms to newer ones with minimum risks.

Partner ISV Solutions need to align with these requirements, allowing organizations to improve operational efficiency, to reduce the cost of doing business and to improve information assets.

Find out more at https://blogs.oracle.com/imc/entry/partner_webcast_oracle_value_proposition1

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Partner Webcast - Oracle Value Proposition – ISV Application Modernization with Fusion Middleware - 30 April 2013 Partner Webcast - Oracle Value Proposition – ISV Application Modernization with Fusion Middleware - 30 April 2013 Presentation Transcript

  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.1CUSTOMER LOGO“This slide format serves to call attention to aquote from a prominent customer, executive, orthought leader in regards to a particular topic.” Name Title, Company Nameblogs.oracle.com/IMC
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.2
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.3Safe Harbor StatementThe preceding is intended to outline our general product direction. It isintended for information purposes only, and may not be incorporatedinto any contract.It is not a commitment to deliver any material, code, or functionality, andshould not be relied upon in making purchasing decisions. Thedevelopment, release, and timing of any features or functionalitydescribed for Oracle’s products remains at the sole discretion of Oracle. View slide
  • Modernization with FMWHeba Fouad (heba.fouad@oracle.com)FMW Specialist - Partner Adoption Office View slide
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.5Agenda Why Modernize? Modernization with FMW Moving To The Cloud Unleash ISV Application Performancewith Engineered Systems Take Away Q&A
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.6Technology Continuity
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.7The Challenges of Applications Modernization Business– We are heavily invested Forms and it is still meeting the requirements ofour business Development– We have hundreds and thousands of forms, how long will it take to migratethem?– We don’t have the skilled set to migrate Customer– Our customers are satisfied why we need to migrate?
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.8Modernize your ApplicationsForm Old Generation To The New Generation
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.9Why Modernize yourapplications?
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.10Why Modernize? To ensure business continuity To meet customers requirements andexpectations Provide superior customer experience Significantly reduce time-to market Modern technology betterperformance Building on open standards enhancesextensibility of application To provide the ability to deploy & runon the Cloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.11Downtime60Minutes=$42,000Gartner estimates that one hour ofnetwork downtimeplanned or unplannedcosts the average company $42,000.4My machines manage me, rather than the other way around
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.12*Source: Harris Interactive, Customer Experience Impact Report 2009-201186% stop doing business withan organization after one badexperience.*82% of customers willcommunicate their bad serviceexperience with others*Impact of Bad Experiences
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.13Spaghetti SystemYesterday Systems
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.14COSTPain PointsThere’s a change everyday and more business demands Extra time and work for a changeor a new business need Hard to maintain & manage Prolonged development Application silos Tightly coupled
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.15Today ChallengesIntegration costsDevelopment timeFuture proof against newtechnologiesHeterogeneous environmentSupport new devicesIncreased Customer FocusOut-deliver the CompetitionGet the most value for yourinvestmentBusiness Issues Technical Issues
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.16Customers expect fast & seamless accessto your applicationsfrom anywhere, at any time & on any device.
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.17The clock is running, theresno going back
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.18Every opportunity missedequals money lost!
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.19vWhat should be my nextstep?BI PublisherSOAADFWebcenterCloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.20Technology StrategiesMake integrationsustainableSOA and BusinessProcess ManagementStrategy TechnologyWebCenterIntegrate socialcomputingWebCenter & ADFUnify the userexperienceBusiness IntelligenceApplicationsDeliver enterpriseintelligenceIdentity ManagementSimplify applicationsecurityEnterpriseManagementCentralize applicationlifecycle management
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.21WeblogicThe Cornerstone for Oracle Fusion Middleware1# Application ServerThe basis of application grid computingEnables enterprises to outperform theircompetitors while minimizingoperational costsWeblogic is engineered to adapt toever-changing business conditions
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.22Extreme Scalability Extreme Scalability with OracleCoherence Lower operational costsachieved through better HWutilization Real-time events, distributedqueries and processing,extremely scalable transactionsValue From a single serverThrough small and medium clustersMassive clustersUp to private and public cloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.23Advanced Security Features Out of The Box Rock – solid security and clearmanagement Many Authentication Stores Unified Management of Rulesand Policies Managed in One Console Single Sign OnValue
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.24Enhanced & Simplified Management Capabilities Task Oriented Console Simplified and granularapplication management andmonitoring capabilities Helps preventing errors In-depth diagnostics withminimal overheadValue
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.25 Improve High availabilitycapabilities of your applicationsutilizing clustering capabilities Improve downtime,responsiveness, through acentralized managementenvironment Faster time to market due tosimplified deployment andmanagement of your applicationsWeblogic ValueKeep High Customer Satisfaction
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.26Increase RevenueKeep high customer satisfaction & gainnew customersIncrease productivityLeverage existing skillsPenetrate & Grow in new markets and &leadershipLower TCO
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.27 Simplified provisioning/install Simplified investment model– Pay-as-you-grow withvirtualized pricing as yourworkload changes Simplified maintenance Integrated patching – one-throat-to-chokeWeblogic in-a-boxHigh Availability EnvironmentWL on ODA:LaunchedMarch 2013Oracle Database RAC
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.28Weblogic on ODA Customer ExperienceInstallation and Provisioning Designed InInstall ODA incustomer DatacenterDownload DB, WLSAppliance Manager, WLSODAfrom E-DeliveryRun OracleAppliance ManagerChoice of twodistributions• WebLogic 11g(10.3.6) or• WebLogic 12c(12.1.1)  Run Oracle WebLogicServer ConfigurationCustomer installsODA HW, maps outnetworking &topologyDatabase RACCluster SetupWLS, OTD VMsprovisioned;applianceis ready to use!
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.29 Upgrade for better performancewith Weblogic 1# application server Enables you to leverage yourexisting investment Takes advantage of webtechnologies and SOA. Integrates with Oracle Apps andexternal servicesForms 11g ValueOracle Forms xi or 10g to Forms 11g
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.30 Java is the global standard fordeveloping efficiently excitingmobile applications, games,Web-based content, andenterprise software. Community Support Robust performanceFeatures & BenefitsJava Write Once Run Anywherehttp://w3techs.com/technologies/details/pl-java/all/all
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.31 Increase developer productivityby utilizing an end to endframework Provide Multi Channel Access Ease of use that leads to FasterTime to Market ADF Mobile: For Native MobileApplicationsFeatures & BenefitsApplication Development Framework (ADF)
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.326.8 BILLIONGLOBAL MOBILE3G SUBSCRIBERShttp://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.33Build Rich User InterfaceADF Rich Client - reusable components
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.34FREE packaging of key technologiesfrom the Oracle ADF that can be usedto develop and deploy applicationswithout licensing costsADF Essentials
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.35 Forms to JEE Migration andboosts JEE developerproductivity and simplifiesdevelopment Head start and (lead) timesavings Standards based applicationJHeadstart ValueJHeadstart Forms2ADF Generator
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.36Unraveling the Spaghetti Maze
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.37Service Oriented Architecture (SOA)Business and IT alignment: Driving innovation togetherSOA
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.38 Flexibility Re-use of existing ITinvestments and assets End-to-end lifecycle managementsupport Reduces development andmaintenance cost and complexity End to End security A 100% standard platformBenefitsOracle SOA Suite 11g Differentiators
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.39 Designed to connect, and manageinteractions betweenheterogeneous services, legacyapplications, …etc Provides built-in management andmonitoring capabilities Supports out-of-the-box integrationwith SOA Governance productsBenefitsOracle Service Bus The back-bone for SOA
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.40 BPEL Process Mediator Engine Human Workflow Business Rules B2BPluggable ServicesOracle SOA Suites hot-pluggable ArchitectureHelps businesses lower upfront costs
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.41 Gain real-time visibility intoperformance of: Operations &Business processes Allows businesses predict &respond to change when andwhere it matters Deliver real-time trending &analysis and rich visualizationBenefits and FeaturesBusiness Activity Monitoring
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.42 Reduces TCO and increaseROI on evolving systems Reuse of resources Reduced maintenance andtesting costs Reduced business risk Built for partnerships Agility - Built for changeValueSOA Suite 11g
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.43BPM Suite Standard EditionOracle BPM is a Complete Application Extension PlatformBusiness Analyst Modeling & SimulationProcess Composer, BPM StudioCollaborative Business InterfacesProcess SpacesManage Approval FlowsSophisticated Human workflowLeverage Existing ApplicationsAdapters, Service orchestrationEnd-to-end Business VisibilityBAMDynamic policies & Decision LogicBusiness RulesBuild Rich Process InteractionADF, ADF Mobile
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.442.3BILLION
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.45Social Networking1 OUT OF EVERY5 MINUTES IS SPENT
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.46 Improve Business Agility Increase Customer Loyalty Enhance User Productivity Seamless Access to the RightInformationWebcenter ValueOracle Webcenter
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.47Oracle Business Intelligence OBI is the process of transformingdata gathered from all the businessdata sources into decision supportbusiness information Most companies gather data fromtheir business activity, even usingERP and legacy applications withdifferent databases
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.48OBIEE 11g Business intelligence allows people at all levels of an organization toaccess, interact with, and analyze data to manage the business,improve performance, discover opportunities, and operate efficiently. Answers to questions such as these are very important:– Which are my best suppliers?– How much will it cost to start a new products production?– Where does all the money go?Solve The lack of Information
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.49Beyond the DashboardDashboardsIntegrationMetadata mappingMetricsData modelHeterogeneous data sources
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.50 Gives you 360-degree view Much Faster InteractiveReporting Experience Both Native and Web Apps foriPhone & iPad Enterprise Reporting Platformfor Oracle - E-Business SuiteBI Publisher ValueBI Publisher for Reporting
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.51Analyst Perspective on Oracle BI"OBIEE 11g has features which make all enterprises runningOracle applications think twice before looking somewhere else fortheir enterprise BI platform. Having said that, theres nothing inthe OBIEE architecture that requires tight coupling with Oraclesapplications and middleware.11g is a huge release, bringing tonsof important new features to the OBIEE platform.* Forrester: Boris Evelson July 2010
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.52 Fastest solution for businessintelligence, modeling,forecasting, and planningapplications Access to all Oracle and non-Oracle enterprise data sources No limits on your users, yourdata, or your applicationsExalytics ValueExalytics
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.53Move your Applicationsto the CLOUD
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.54Exalogic Elastic Cloud Hardware and software engineeredtogether Increase application performanceand efficiency by up to 10x or more Lower TCO & reduced risk Higher user productivity and one-stop support Improve ROI of IT investmentsExalogic Value
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.55Greater FlexibilityQuicker DeploymentsFewer ServersReduce Cost and Pay as you goOffer Software as a serviceApplication Platform On The CloudWhy you should consider moving yourapplications to the CLOUD?
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.56“This is about killing complexity. As you do, you getfaster.”Charlene BegleyCIO, General Electric
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.57“Everything shouldbe made as simpleas possible, but notone bit simpler.”- Albert Einstein
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.58ModernizeRoadmap
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.59ISV RoadmapSimplicityStandardizedTechnologyArchitecturalComplexityIT SilosCloudComputingSharedServicesAgilityEfficiencyConsolidatedPlatformBusinessModularity
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.60Fusion Middleware - RoadmapForms xiOthersBI Publisher 11gWeblogic Suite
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.61References & Useful MaterialApplication Servers Development Tools BusinessIntelligenceEngineered SystemsWeblogic Overview JHeadstart Overview BI Publisher 11gFeaturesExalogicGlassfish Overview Java 7 Features Oracle BusinessIntelligenceExalyticsForms & Reports ADF 11g | ADFEssentials FaqIntegration & ProcessManagementWeblogic on ODAForms 11g R2 NewFeaturesMobile SOA 11g Features CloudUpgrade to Forms 11gFaqADF Mobile BPM 11g Oracle Cloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.62Exa-StackPrograms for ISVs
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.63ISV ApplicationProgram Description RequirementsReady to Run on Oracle’sEngineered SystemsISV makes public certificationstatementRuns Best on Oracle’sEngineered SystemsOracle certified performance testUnleash ISV Application Performance with Engineered Systems
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.64Why Exa-Stack Program?Exa-Ready BenefitsOracle Exastack Ready logo.Formal recognition from Oracle and brandawareness for applicationsOracle Solaris ReadyOracle Linux ReadyOracle VM ReadyOracle Database ReadyOracle WebLogic Ready.Promotion in newsletters, websites,advertising, etc.Opportunity to differentiate and promote yourapplicationsFREE assessment/exam vouchersExa-Optimized BenefitsOracle Exastack Optimized logoTune and Optimize your application on: Oracle Exadata Database Machine Oracle Exalogic Elastic Cloud Oracle SPARC SuperCluster.Partner success story including performancemetrics published on Oracle References.Competitive differentiation & High visibilitywith CustomersMore service requests
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.65Take Away
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.66WebcenterSocializein EnterpriseBIExpect whatyou inspectSOAUpgrade toIntegrateOracle Offerings – A Piece of CakeADFOne Framework allowyou to use manytechnologiesSOABIWebcenterADF
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.67Private CloudPublic CloudValue For The Customers New look & Feel for their solutionsaccessible on Smartphone, Tablets Faster time to market Using latest Technology and best ofbreed with standard based solutions Higher productivity and performanceon highly available secured systems Move easily to the Cloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.68Public CloudPrivate CloudValue For The Partners Leverage New Opportunities Increase Revenue Lower TCO Higher productivity Faster Time to Market Move easily to the Cloud
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.69Win Win Increase revenue, make new businesswith new technologies Increase your margins and/or improveyour competitiveness Deliver faster time to value & gaincredibility
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.70On Track For InnovationIf you have any further questions please don’t hesitate to contact usEmail: heba.fouad@oracle.comOur Blog: blogs.oracle.com/imcPartner.imc@beehiveonline.oracle.com
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.71
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.72
  • Copyright © 2012, Oracle and/or its affiliates. All rights reserved.73CUSTOMER LOGO“This slide format serves to call attention to aquote from a prominent customer, executive, orthought leader in regards to a particular topic.” Name Title, Company Nameblogs.oracle.com/IMC