2009 Game Developers Convention
5 Impressions

Gamers lazy? Not here!
Many booths – like Nintendo’s below –
were built around engaging the gamer
with physical activity

Intel is investing BIG on gaming
Not only sporting one of the largest booths in the Expo Hall,
Intel’s Visual Adrenaline lounge welcomed the weary with
Red Bull, free wi-fi and big screen Rock Band

Generation Avatar has been born
EyeBcom offered 3D scans of visitors which could then be
shared on Facebook

Game characters continue to
become life-like
Quite a few
companies
illustrated
motion
capture
technology
through
dancing
individuals

Women as target, not object
While there was certainly plenty
of things geared toward the 18-
25 guys, products focused on
older demographics and women
attendees were prevalent.
(though it wouldn’t be a gamer
conference without a Lara Croft
stand-in)

cheri.smith@opuscreative.com
blog.opuscreative.com