Autoresponders are an integral part of every online marketing program. Their goal is to increase engagement and automate lead processing and qualification to help companies scale and optimize their lead generation and lead nurturing campaigns. But do companies really follow the best practices for autoresponders?
Optify study was set to examine the best practices of autoresponders and the way companies follow them. In this presentation we cover the key findings from the study, the best practices for using autoresponders and a short demonstration of how to do that using Optify.
Read more and watch the recorded webinar here http://www.optify.net/?p=42019