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Social Network Application for Competitive Intelligence

by Laurent Magloire

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Présentation sur les applications des réseaux sociaux pour l'intelligence économique proposée par August Jackson [Verizon Business] et Jim Richardson [Trident Systems] et repérée par ...

Présentation sur les applications des réseaux sociaux pour l'intelligence économique proposée par August Jackson [Verizon Business] et Jim Richardson [Trident Systems] et repérée par VerbalKint.
Article en lien : http://www.verbalkint.net/L-ANALYSE-DES-MEDIAS-SOCIAUX-POUR-L-INTELLIGENCE-ECONOMIQUE_a545.html

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Social Network Application for Competitive Intelligence Presentation Transcript

Social Network Analysis for CI Jim Richardson August J. Jackson Trident Systems Verizon Business

SNA Maps Relationships for Predictive Analysis A SOCIAL NETWORK is a map of the relationships between individuals, organizations and other relevant NODES indicating the ways in which they are connected by financial, social or professional LINKS. SOCIAL NETWORK ANALYSIS applies visual and statistical analysis of mapped social networks to evaluate the structure and nature of the system. SOCIAL NETWORK ANALYSIS delivers value to Competitive Intelligence, though modification of concepts from fields of sociology and knowledge management is needed.

All Networks Are Collections of Nodes and Links Links Nodes