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A framework for social analytics by Altimeter Group

by Web & Social Analytics Consultant at Nurun Inc on Aug 11, 2011

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Despite the advances in integrating social media into business, the majority of companies Altimeter Group recently surveyed do not have standard frameworks in place to measure its value. This ...

Despite the advances in integrating social media into business, the majority of companies Altimeter Group recently surveyed do not have standard frameworks in place to measure its value. This presentation intend to give a framework to design social analytics for brands.

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A framework for social analytics by Altimeter Group A framework for social analytics by Altimeter Group Document Transcript