Managing Content in the Cloud - Tom Jenkins

China missed the Industrial Revolution
It would not be wise to miss the Information Revolution – any part of it!
Why Information Technology Matters

Why Managing Content in the Cloud Matters

Permission: Balancing Access with Security

Agenda
My Background
The Impact of the Cloud
Managing Content in the Cloud
The Future of the Cloud
Slide

OpenText: The Original “Google” Jerry Yang CEO of Yahoo and Tom Jenkins CEO of OpenText launch in 1995.
OpenText provided the web search for MSN, MCI, Yahoo, IBM, etc.
OpenText Index was one of the most used web pages in early 90s.
OpenText moved into corporate search.
Today it is a billion dollar company.

Agenda
My Background
Slide

A Wave of Major IT Innovations Coming Now Source: Citi Investment Research and Analysis Cloud Computing Content Disruptive Emerging Maturing Saturation Decline Surface Computing Business Intelligence Product Lifecycle Management Customer Relationship Management Supply Chain Management Desktop Operating System Mainframe Software Database Mobile Social Networking

The Future of Content: Rich Mobile Social
New Devices
New Apps
New Interactions
New Content to Manage

Yet , access to Facebook , Twitter , and YouTube is barred in 45% of organizations

$500K prizes
$3 Billion discoveries

Key Economic Challenge Slide Value Liability

Agenda
My Background
Slide

The Original Books on the ECM Industry
Available online at www.opentext.com

Managing Content in the Cloud App for iPad
available on itunes. Search: Cloud App

The Business Need

Content Growth

Information Governance

Social Media and Collaboration

Social Workplace/Social Marketplace

A Secure Social Network for G20

Delivered in the Cloud

“ Facebook/YouTube/Wiki/Google”

Mobile With The Same Interface

Digital Media

Content Type by Bandwidth Consumption

Immersive and Digital Rights Tether

Learning Delivery Is Changing

Enterprise Applications

ECM Adoption Stages Named User Guest Same Application Standard I Single Application Department IV Single Application V Multi Department VI Extranet III Multi Application Enterprise Marketplace VII Marketplace Number of Applications ~ 20 ~ 10 ~ 3 2 1 Number Of Users <1,000 ~ 2,000 ~ 5,000 ~ 20,000 ~ 100,000 II Multi Department

Enterprise Adoption Challenges

A Complete ECM Suite Engagement Lifecycle Transaction Slide Enterprise Library Enterprise Process Services User Experience Services Document Management Enterprise Archiving Rights Management Records Management Capture and Imaging OCR/ICR and Classification Business Process Management Document Output Management Social Media/Collaboration Web Experience Management Digital Asset Management Customer Communication Management Desktop Web Portal Mobile

Enterprise Content Human Resources Accounting Marketing Legal Call Center Personnel Management Accounts Payable Corporate Web Site Contract Management Case Management

The OpenText ECM Suite

Enterprise Value : Content Flow – Write Once – Use Many Times Corporate

Organize Content to Support the Value Chain Slide Ordering Manufacturing Distribution Marketing/Sales Services Primary Activities

SAP Integration: Structured Content (ERP) with Unstructured Content (ECM)

SAP Integrations with OpenText «SAP runs WCM» «SAP runs DAM» «SAP runs AP» «SAP runs Document Access» «SAP runs Contract Mgmt» «SAP runs SAP Archiving» «SAP runs PDMS» «SAP runs Email Archiving» «SAP runs EIM» «SAP runs CIM» SAP RUNS OPEN TEXT

Cloud Computing

The Cloud

Content in the Cloud

New Content Types with the Cloud Social Networks Wiki Podcasts Blogs Folksonomies Communities Videocasting RSS Social Bookmarking Aggregators Widgets AJAX

Mobile Rich Media Drives New Content Types

Mobility

Social Documents Processes Web Apps Many Smartphones

Many Tablets

Example: Mobilizing Workflow

Agenda
My Background
Slide

ECM and the Future

Web 3.0: The Semantic Web
The three main IT innovations will drive semantic:
The GPS in mobile provides physical context
The social networks provide people context
The cloud repositories provide content context

Cloud Content: Rich Mobile Social Personal
New Devices
New Apps
New Interactions
New Content to Manage

How To Get There – $Billions in Research
$1 Billion+ for Content & Application Research in past and next 5 years
2,000 Developers on average over the next five years
Inventing the Future of ECM in the Content Decade
Slide

How To Get There - $Billions in Acquisitions
$1 Billion+ invested in past 5 years
Integrated:
Technology
Service & support
Solutions knowledge
Geographic reach
Strategy will continue over the next 5 years
Slide

Example: Adding A Semantic Engine

Mining an Article FDA says drug stents have small blood clot risk Last Update: 11:15 AM ET May 5, 2008 WASHINGTON (MarketWatch) -- The Food and Drug Administration said Tuesday that drug-coated stents made by Johnson & Johnson (JNJ) and Boston Scientific Corp. (BSX) carry a significant risk of blood clots that appears to emerge a year or later after the stents are placed. The agency said the risk applies to the drug stents currently on the U.S. market made by Johnson & Johnson and Boston Scientific when compared with older so-called bare metal stents. The FDA said it was not yet clear if the drug stents carried an increased risk of heart attacks or death compared with the bare metal stents.

Key Words and Key Phrases FDA says drug stents have small blood clot risk Last Update: 11:15 AM ET May 5, 2008 WASHINGTON (MarketWatch) -- The Food and Drug Administration said Tuesday that drug-coated stents made by Johnson & Johnson (JNJ) and Boston Scientific Corp. (BSX) carry a significant risk of blood clots that appears to emerge a year or later after the stents are placed. The agency said the risk applies to the drug stents currently on the U.S. market made by Johnson & Johnson and Boston Scientific when compared with older so-called bare metal stents . The FDA said it was not yet clear if the drug stents carried an increased risk of heart attacks or death compared with the bare metal stents .

Key People or Organizations FDA says drug stents have small blood clot risk Last Update: 11:15 AM ET May 5, 2008 WASHINGTON ( MarketWatch ) -- The Food and Drug Administration said Tuesday that drug-coated stents made by Johnson & Johnson (JNJ) and Boston Scientific Corp . (BSX) carry a significant risk of blood clots that appears to emerge a year or later after the stents are placed. The agency said the risk applies to the drug stents currently on the U.S. market made by Johnson & Johnson and Boston Scientific when compared with older so-called bare metal stents . The FDA said it was not yet clear if the drug stents carried an increased risk of heart attacks or death compared with the bare metal stents .

Establishing Associations Within Content FDA says drug stents have small blood clot risk Last Update: 11:15 AM ET May 5, 2008 WASHINGTON ( MarketWatch ) -- The Food and Drug Administration said Tuesday that drug-coated stents made by Johnson & Johnson (JNJ) and Boston Scientific Corp . (BSX) carry a significant risk of blood clots that appears to emerge a year or later after the stents are placed. The agency said the risk applies to the drug stents currently on the U.S. market made by Johnson & Johnson and Boston Scientific when compared with older so-called bare metal stents . The FDA said it was not yet clear if the drug stents carried an increased risk of heart attacks or death compared with the bare metal stents .

Associating Content FDA says drug stents have small blood clot risk Last Update: 11:15 AM ET May 5, 2008 WASHINGTON ( MarketWatch ) -- The Food and Drug Administration said Tuesday that drug-coated stents made by Johnson & Johnson (JNJ) and Boston Scientific Corp . (BSX) carry a small but significant risk of blood clots that appears to emerge a year or later after the stents are placed . The agency said the risk applies to the two drug stents currently on the U.S. market made by Johnson & Johnson and Boston Scientific when compared with old e r so-called bare metal stents . The FDA said it was not yet clear if the drug stents carried an increased risk of heart attacks or death compared with the bare metal stents . SAN FRANCISCO ( Thomson Financial ) - St . Jude Medical Inc . said Wednesday the Food and Drug Administration has granted clearance for s Strada Carotid Guiding Sheath , a flexible tube that can be used to deliver balloon catheters , stents and other tools to open blockages in the caro t id arteries . The sheath also received European CE Mark approval , the St . Paul , Minn .-based medical device company said. The carotid arteries are vessels in the neck that supply blood to the brain , face and scalp . Each year, an estimated 350,000 people in the United States undergo either surgery or a procedure in which a stent , a tiny company noted. SAN FRANCISCO ( Thomson Financial ) - St . Jude Medical Inc . said Wednesday the Food and Drug Administration has granted clearance for its Strada Carotid Guiding Sheath , a flexible tube that can be used to deliver balloon catheters , stents and other tools to open blockages in the caro t id arteries . The sheath also received European CE Mark approval , the St . Paul , Minn .-based medical device company said. The carotid arteries are vessels in the neck that supply blood to the brain , face and scalp . Each year, an estimated 350,00 people in the United States undergo either surgery or a procedure in which a stent , a tiny company noted. St. Jude Medical: Guiding Sheath receives FDA, CE Mark approval Last Update: 11:15 AM ET May 5, 2008 SAN FRANCISCO ( Thomson Financial ) - St . Jude Medical Inc . said Wednesday the Food and Drug Administration has granted clearance for its Strada Carotid Guiding Sheath , a flexible tube that can be used to deliver balloon catheters , stents and other tools to open blockages in the caro t id arteries . The sheath also received European CE Mark approval , the St . Paul , Minn .-based medical device company said. The carotid arteries are vessels in the neck that supply blood to the brain , face and scalp . Each year, an estimated 350,000 people in the United States undergo either surgery or a procedure in which a stent , a tiny mesh tube , is inserted to restore blood flow through the carotid arteries , the company noted.

Immersive: Avatar

New Online Immersive Technologies at G20

Avatars: Awareness Virtual Conferences in 3D

What does this mean for the Enterprise?
The Internet is changing and morphing. It is NOT constant. Treat each era of the Internet differently.
The competitiveness of your organization will depend on your ability to use information technology wisely as an investment.
Your organization must be proficient in your primary mission but your competitive advantage will be driven by the innovative use of information.
To remain competitive your organization must use information more effectively than your rivals.

Thank You

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Managing Content in the Cloud - Tom Jenkins

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Managing Content in the Cloud - Tom Jenkins — Presentation Transcript