Fall2010 producer summit_openpbs_final

open.PBS.API & open.PBS Producer Product Summit Dec. 9, 2010 Tom Crenshaw Technical Product Manager

API 101 (Review) Twitter API getTweet?user=novapbs Shop PBS API getDVD?type=NOVA

open.PBS.API COVE Video Portals PMP Widgets Unified CMS Mobile Devices Custom Players Merlin Station Finder DTV Social Media Web Content Producer Site Anything! What Can Be Built on PBS APIs? Kids Video

New Product Releases on PBS APIs iPad App PBS.org Redesign iPhone App

COVE API
68,000 requests per day
99.999% uptime
< 499 ms response time
API Success Exec Time Building sites on top of an API results in faster, more reliable, easier to maintain and more consistent sites for our visitors

PBS Interactive
API will support the entire infrastructure of PBS sites and apps
Product owners can quickly build products with fewer dev resources
PBS Producers and Stations
Gain easier access to content, local and national
Better able to service the needs of their web users
Quickly prototype and build applications
open.PBS.API Target Audience
Public
Engages the community
Promotes viral distribution of public media content
Build excitement around brand and the potential
PBS Strategic Partners
Makes partner integration much easier for both parties
Generates new opportunities

What’s next for open.PBS.API?
Unified PBS API strategy consolidates the various PBS APIs into a single API (open.PBS.API)
Upcoming launch of developer portal to manage the API

The Start of Something Bigger!!

*Not the official logo of openPBS *

SHARING
… of knowledge, ideas, code, applications
COLLABORATION
… among projects, best practices, stations, producers
TRANSPARENCY
… of development process, roadmap, priorities
CONTROL
… of content type, windowing, distribution…
What does open.PBS mean?

Develop a Great Cookie
Share it worldwide (publish the recipe, produce pre-mixed batter, sell baked cookies)
The world consumes and reproduces the Great Cookie
Rachael Ray tweaks recipe to make Great Cookie 2.0
Revision broadcast worldwide
The world adopts and improves upon Great Cookie 2.0 … and so on
Open Sourcing a Cookie

FIREFOX
Netscape opens their source code in 1998
Mozilla Foundation creates Firefox browser
Plug-in architecture lets anyone extend functionality
APACHE
HTTP server that can be modified by anyone
WIKIPEDIA
Community based open content
Other Open Source Examples

PBS Needs to Change the Game
The marketplace is changing faster than internal resources are growing.
Content is moving beyond the browser.
The web is becoming more decentralized.
Digital media is beginning to blend people, objects, and locations.
There is value in the app economy.
Through collaboration we can build better products faster and cheaper.

How We Change the Game
Ensure PBS content is relevant to new and existing audiences.
Serve the audience anytime, anywhere, on any platform.
Create an ecosystem of applications built and maintained by a community of developers.
Leverage the long-tail to support the head.

It Begins With Opening Apps

open.PBS Vision PBS will create, promote, and support an internal and external community of volunteer technologists to innovate on top of our content and services. PBS will draw upon the successes, and failures of those external technologists to improve our internal product development. In turn, PBS will adapt to the dynamic environment and thrive in the app economy.

What This Means For You
Increased voice in project features.
Access to projects contributed by others to open.PBS.
Quicker time to market for PBS applications.
More transparent change management.
Uniform content management, i.e. delivery windows managed through COVE.

Roadmap July Aug. Sept.
COVE API design research
thePlatform integration with COVE API
API Production Deployment
COVE CMS 2.0 ALPHA using COVE API
PBS.org launches powered by Merlin API
TV Schedules API used in iPad, iPhone and PBS.org
Oct. Nov. Dec.
Support for iPad and iPhone Apps
open.pbs.org landing page
openapi.pbs.org developer portal
Q1 2011
COVE CMS 2.0 launched using openPBS.API
Video Portal transition to openPBS.API
open.PBS.API developer portal soft launch
Launch code repository for open.PBS
Merlin data included in openPBS.API
Q2 2011 & Beyond
open.pbs.org community site launched
PBS applications released under open source license
Developer community outreach
COVE Batch Ingest API

Questions?

Contact me:
Email:
[email_address]
[email_address]
AIM: crenshawtw
Twitter: @tomatpbs
http://open.pbs.org/

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Fall2010 producer summit_openpbs_final

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