ESOCE-NET European Society of Concurrent Engineering - Net INDUSTRIAL FORUM 2010OPEN INNOVATION PLATFORMS & SMES IN SERVICE-PRODUCT DEVELOPMENT6°-7th December 2009, Rome Roberto Santoro, President
Open Innovation Platforms & SMEs In Advanced Service-Product Development 6 TH OF DECEMBER PROGRAM09:15 Open Innovation platforms for SMEs09:45 Policy platforms to support Industry and SMEs11:15 Coffee Break11:45 Open Business and ICT Platforms13:15 Lunch14:30 Workshop 1: “Living Labs and reality checks: opportunities for SMEs”14.30 Workshop 2: “Open Innovation ICT Service Platform models for SMEs”17:30 Joint Initiatives Concluding plenary session18:00 First Day Conference Closure 7 OF DECEMBER PROGRAM TH MATCH MAKING OF LIVING LABS AND SME’S BUSINESS OPPORTUNITIES
European Society of Concurrent Engineering• Established in 1994 as Non-profit-making Over 500 membersorganisation 50% Academic 50% Industrial• Sustainable knowledge community forConcurrent Enterprising 35 Countries worldwide ESoCE Industrial Forum Innovating USER DRIVEN OPEN Product-Services INNOVATION for SMEs For Collaborative Networks Rome, December 2010 2011 Aachen, 20-22 June,Concurrent Engineering-Enterprising-Innovation WWW.ESOCE.NETCommunity based Living LabsCollaborative Networks Rsantoro@esoce.net
Concurrent Innovation: Vision 2020 80,0% 72,3% From Vision to Action 70,0% 55,3% 60,0% 43,5% 50,0% 38,3% 30,4% Probably 40,0% 26,1% Uncertain 30,0% 19,2% Not-Likely 20,0% 8,5% 6,4% 10,0% 0,0% Networking Living Labbibg Viving LabbingCI area Roadmapping process Projects Vision Research NeedPolicy & Harmonized legal Address regulatoryRegulation framework for open needs for networked innovation & organizations and collaborative business at individualsService/Product EU level Islands of Engineering collaborative Develop models fordevelopment work automation place fully support open collaborative & supporting new participation of all collaborative concurrent workspace stakeholders technologies CRESCENDOBusiness: Consumers, suppliers Elaborate inclusiveUser driven and partners are fully business models fordemand creation involved in the value LLabs, Clusters and and demand creation networked organizations,Organization: Companies and People interactions will be Study, design & developNetworked an open, self-adaptive,professionals & supported by extensive IT services & platforms generic ICT integratedorganizations as business utility solution and servicesHuman: People creativty and Approaches forCreativity productivity benefits augmenting effectivenessExperience form multicultural of human interaction interaction based on diversity
Living Labs and User Driven Open Innovation Living Labs are User Driven Open Innovation Platforms where stakeholders have formed a Public-Private-People-Partnership (PPPP) of firms, public agencies, universities, institutes and users all collaborating for creating, prototyping, and validating new service-products and societal infrastructures in real-life contexts. Such contexts are cities, villages and rural areas as well as industrial plants.” A Living Lab empowers users to drive research, development and innovation for ICT based services addressing major socio-economic issues (energy and environment; well being, e-health and inclusion; media and creativity; logistics and manufacturing regional development!)• Bringing users early into the creative process, accessing the Collective Intelligence• Bridging the innovation gap between technology development and the uptake of new products and services• Allowing for early assessment of the socio-economic implications of new technological solutions
JOIN The Open System of Living Labs Communities 100s of public bodies, 1.000s of companies, 100.000s of final users LL- Open LL- Policy LL- Partners LL- Partners ENoL L cities regio Individuals register at any time at energy media http://www.ami-communities.eu health manufacturingLLABS repond to the 5° wave call for membership open Dec 2010 http://www.openlivinglabs.eu212 ENoLL Members and Growing!5° WAVE
Open Innovation and LLABSCo-Creating “SMART” COMMONS Energy • Saving Behaviour Health • Active Living • Creative Media Participation
Policies for Innovation• Current Policies are biased toward technology push – Focus on technology development and transfer – Tend to support individual enterprise ventures rather than the emergence of networked market opportunities• Need to support the demand side and culture of innovation – You Can Learn to Innovate” experiencial educational programs fostering an innovation culture for all – Ideas competition and “Reality Checks” within Open Innovation Ecosystems, such as Living Labs (combining and evolving Ideas in networked communities) – Innovation Demand Vouchers to SMEs and User Communities within Living Labs – Collaborative Public Procurement of Innovation Creative Commons (Service Development Platforms) – Leverage existing regional business infrastructures (clusters, incubators..) by integrating them trough Living Labs into an innovation breeding environment
Pre-Commercial Procurement a Good Practice• Procure R&D in steps (solutions, prototypes, test series) to reduce risk and give SMEs a chance – Grow size of tasks gradually, make bridge from ideas to first test product, procurer = SME first customer reference• Risk-benefit sharing with suppliers – Less risk procurer, commercialization opportunity suppliers• Competing development with multiple suppliers – Better value for money. US defense report: in-development competition reduces first unit acquisition cost with 20-30%• Sharing R&D costs with other procurers – Cooperation across borders can help develop a European market and common standard Source: Lieve Bos DG INFSO
A European model for Regions to implement demand creation Practices for ICT Service MarketsElements of the functional region Fuels for Demand creation ! Incubators, providing technology ! Support to “Commons” (shared transfer and business support platforms, facilities and so on) for services to SMEs service development) ! Clusters and industrial associations, ! Innovation Vouchers, to support ! Networks using collaborative innovative initiative through approach to business, including Knowledge Intensive and Added Value governance, processes, legal tools services and so on, to foster collaborative idea ! Connection of Public Demand of generation among entrepreneurs Products/Services and Private ! Living Labs for ideas generation and Technology Offer at Regional level, evaluation for innovative products ! Ideas competition and Reality check, and services with end users / citizens connecting industrial and institutional and for providing essential IT demand with Innovators infrastructures for ICT based ! “You Can Learn to Innovate” services. experiencial educational programs fostering an innovation culture for all
SMEs and Living Labs• SMEs can engage with Living Labs – Access and Share knowledge by registering to ENoLL thematic domains – Take opportunities to be actively involved in ENoLL pilots• New Benefits for SMEs – Access Living Labs community • Living Labs are your new market • “Reality check” and Commercial viability – Access network of clusters • Complement your capabilities with new partners • Set up Collaborative developments for new products/ services
LLAB Concurrent Innovation Vortex for Reality Breeding: From Promising Ideas to solve user needs to validated opportunities for the ICT service market Ideas CompetitionImproved capacities for DevelopingSMEs, including micro- Conceivingentrepreneurs, todevelop, validate and User Driven LLab Demand Creationintegrate new ideas Innovationand rapidly scale-up Vortex Evaluatingtheir services andproducts from their Experiencinglocal region to otherregions with differentcharacteristics Validated Opportunity • Service/Product • Market demand • Collaborative Enterprise
• The GNSS Living Lab Prize awarded three winners, who get the opportunity to conduct a “reality check trial” in Living Labs with the involvement of relevant user communities and potential future customers.• The nominated innovators will thus benefit from the: • user-oriented validation of their ideas • development of their entrepreneurial team • intensifying of their network of industrial relationships• The three selected Living Labs will receive a co-funding for the pilot activities of up to 20,000 EUR each • 1. Stef Kolman for Real-World Vehicle Emission Profiles • 2. Volker Tank for Cardiac Power Monitoring • 3. Dylan Seychell for DINOS for Smart Cities – Digital Information,Navigation and Orientation System Submit your Proposal before 15° January 2011 http://www.livinglabs.galileo-masters.eu
Living Labs Services for SMEs Innovation CO-LLABS CIP project apr 2008- jul 2010 Coordinated by ESoCE NetThe over-all objective ofthe CO-LLABS ThematicNetwork is to achieve a ExpertEuropean-wide adoption Innovation Supportof ICT-based Living lab Agency Partnerservices and practices toallow SMEs to improve SMEstheir innovation processesand become part of “openinnovation” environments Living Lab OrganiserSupporting Enoll Development and Policy LinkingCatalizing Multi Site Collaboarative Pilots http://www.ami-communities.eu/wiki/CO-LLABS
APOLLON: !Advanced Pilots of Living Labs Operating in Networks! SMEs can use Living Lab networks to test and What is needed for cross- enter new markets! border Living Lab Networks? Common Homecare & ILS! Energy Efﬁciency! methodology Common ecosystem approach Common research benchmark eManufacturing! eParticipation! Common platform guidelines Common integration framework !"#$%&(()$*+,#-./#01! " "#$%&()*(#!(+#!,*-.#!/%)!012!%/!*!2.)%3#*&!&#(4%)5!%/!-%6*-!%3#&!7&&%,*8%&!3-*9%)$! " !0#(!.3!(+#$*86!&#(4%)5!%/!:7,7&;!:*<!*6)%!2.)%3#! " !"#,#-%3!*!6%$$%&!*33)%*6+!/%)!6)%=<%)>#)!:7,7&;!:*<!#?3#)7$#&(!
Impact Creation Strategy ePartic ipation Energ SMEs y Health access other eManu markets facturi ng Domain NetworksAPOLLON and Services LLABs Methodology, Scale-up cross-Tools and by ENoLL border projectsGuidelines healthCross-borderthematic domain energy mediaNetworks manufacturing
Future Internet Research and Experimentation By Adopting Living Labs Toward Smart Cities as Living Urban setting Innovation Ecosystems for Future Internet Lab Testbed Testbed Research Living Lab Testbed Urban Urban setting setting Empowered by Smart Living Lab Citizens!• Engaging Diverse Communities• Creating Commons• Empowering the emergent SMART CITIES NETWORK
Experiential Living Lab for the Internet Of Things User’s driven Exploration Decision algorithms Multi-agent controlExperiential Platforms Autonomous, intelligent products RFID and Sensors• Experiential Platform where the KBS Knowledge Business Social Experience Models will be implemented to explore socially enabled ICT/IOT.• This platform will operate as a knowledge and experience environment for Logistics, Well Being and Green Innovative Services. !
COIN EC-EI Services PRIZE• By 2020 enterprise collaboration and interoperability services will become an invisible, pervasive and self-adaptive knowledge and business utility at disposal of the European networked enterprises from any industrial sector and domain in order to rapidly set-up, efficiently manage and effectively operate different forms of business collaborations, from the most traditionally supply chains to the most advanced and dynamic business ecosystems• The PRIZE objective is to seek the best COIN-related ideas for EI/ EC services development and implementation, i.e.: – For Test/Use cases where COIN collaboration and interoperability services play a key role. – For development of additional collaboration and interoperability services to integrate COIN’s Generic Platform Services portfolio offer. Submit your Proposal before 31° March 2011 http://www.coin-ip.eu/
This is the First European Summer School of Living Labs Theme: Collaborative Innovation through Living Labs th 25-27 August 2010 - Cité des Sciences, 30, avenue Corentin Cariou. Paris (France) First Living Lab Summer School 25-27 August Paris - NO places left http://www.ami- communities.eu/wiki/LL_Summer_School/Registration Stay tuned for pearls of wisdom from the 80 participants! LLSS-2010 Living Lab Summer School Being Launched from Paris by European Astronaut and Former French Minister Claudie Haignere 12:53 PM Aug 25th http://www-sop.inria.fr/teams/axis/LLSS2010/ecoleLLLLSS-2010: You can learn to innovate. Raising the innovation cultureunleashing the innovation potential of a territory
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