Living Labs Conference Alvaro Oliveira
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Living Labs Conference Alvaro Oliveira

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Living Labs Conference in Helsinki,

Living Labs Conference in Helsinki,
7 February 2011

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Living Labs Conference Alvaro Oliveira Living Labs Conference Alvaro Oliveira Presentation Transcript

  • European  Perspec-ve  on  User-­‐   Driven  Innova-on  (Living  Labs)   Prof.  Álvaro  de  Oliveira  President  of  the  European  Network  of  Living  Labs   9th  February  2011   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   1  
  • Overview  •  Global  challenges  of  our  Eme  •  What  is  a  Living  Lab?  •  European  Network  of  Living  Labs  (ENoLL)  •  European  InnovaEon  Policies  •  ENoLL  OrganizaEon  •  Living  Lab  Examples  •  ENoLL  GlobalizaEon  •  ENoLL  AcEviEes  in  Brazil  •  ENoLL  PPP  (P)  •  ENoLL  5th  Wave  •  Conclusions   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   2  
  • Big  challenges  of  our  Eme  •  Finding  soluEons  for  energy  sustainability  •  Finding  soluEons  for  climate  change  •  Managing  demographic  shiVs  •  PrevenEng  and  managing  health  and   ageing  problems,  wellbeing  •  Providing  safe  water  and  food  supplies  •  OpEmizing  mobility  •  ImplemenEng  security   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   3  
  • Sustainable  SoluEons  •  The  scale  of  problems  creates  the  need  to  harness  the   widest  possible  set  of  resources  for  problem  solving   involving  diverse  types  of  knowledge,  resources   parEcipaEon  and  collaboraEon.    •  SoluEons  need  to  harness  the  moEvaEon  of  millions  of   individuals  and  their  communiEes.  SoluEons  cannot   be  pushed  down  at  people  to  force  changing  behavior.  •  New,  distributed  and  highly  parEcipatory  systems  in   order  to  achieve  user  behavior  transformaEon  are   required.  New  roles  of  companies  and  public  sector   are  needed  in  the  demand,  user  and  ciEzen  driven   open  RDI  enabled  by  ICT.  •  Living  Labs  provide  open  eco-­‐systems,  engage  and   moEvate  the  RDI  stakeholders,  sEmulate   collaboraEon,  create  lead  markets  and  enable   behavior  transformaEon.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   4  
  • Living  Labs   Living  Labs  are  a  user-­‐driven  open  innovaEon  eco-­‐system  where  the  user   (ciEzen,  resident,  worker,  student,  visitor,  customer)  lives,  works,  studies,   plays  and  entertains.  In  this  real  living  environment,  the  user  co-­‐creates,   experiments  and  tests  new  ideas,  products  and  services.  User  centric  soluEons  and  social  innovaEon  processes  lead  to  new  forms  of  producEvity   and  compeEEveness  as  well  as  sustainable  behaviour  transformaEon.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   5  
  • Living  Lab  Ecosystems   Public   UniverisEes     ENoLL   AdministraEon   and  Research   OrganizaEons   Living   Lab   Funding  and   Enterprises   Financing  Stakeholders  PPP(P)   FacilitaEon   CommuniEes  Co-­‐creaEon,  New  Business  Models   Charisma,   Real  Social  InnovaEon,  Shared  Leadrship   Trust,  EmoEon   Virtual   • Policy  ExploraEon  Pla`orm   • Best  PracEces.  Methodologies.  Coaching   • Emhanced  Policy  Process   • Climate-­‐smart  projects   • IntegraEon.    CollaboraEon.  Co-­‐creaEon   • Smart  Energy  projects   • Enterpreneuship.  New  Business  Models   • Smart  services   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   6  
  • What  is  to  be  gained  from  user-­‐ involvement?  •  Discovering  what  users  want  and  need.  Source  of   new  ideas.  InnovaEon  by  design  thinking.  •  User  prioriEes  –  What  moEvates  them?  •  Discovering  unexpressed  needs.  •  Experiment  ideas,  services,  concepts,  products.   Speeding  up  acceptance.  •  Users  engagement.  Sustainability  of  users   community.  Earlier  adopters.  Speeding  up   acceptance.The  users  do  the  selling.  •  Sustainable  behaviour  transformaEon   Source:  Form  It   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   7  
  • Co-­‐creaEon  of  InnovaEon   Source: Form It 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   8  
  • Changing  Drivers  of  Living  Labs  •  Internet  is  at  the  heart  of  the  open  co-­‐creaEon  •  Pla`orms  and  open  connecEvity  are  key  facilitators    •  Living  Labs  are  ciEzen/user  oriented  environments,   promoEng  innovaEon  and  pioneering  new  markets  •  Open  innovaEon  is  the  soul  of  compeEEveness    (Social  networks,  open  source)  •  Emergence  of  new  services    •  Ecological  sustainability      awareness  enabling  consumer    behaviour  transformaEon   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   9  
  • European  Network  of  Living  Labs   1st  Wave     –   19   2nd  Wave     –   32   3rd  Wave     –   68   4th  Wave     –   93   Total   -­‐   212   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   10  
  •            ENoLL  Waves  and  EU  Presidencies  Finnish  Presidency,   Portuguese  Presidency,     Slovenian  Presidency,     French  Presidency,     Autumn  2006   Autumn  2007   Spring  2008   Autumn  2008   1st   2nd   3rd   Wave   2006   Wave   2007   Wave   2008   4th   Autumn   5th   Autumn   6th   Wave   2009   Wave     2010   Wave   Swedish  Presidency,     Spanish  Presidency,     Belgian  Presidency,     Hungarian  Presidency,     Autumn  2009   Spring  2010   Autumn  2010   Spring  2011   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   11  
  • European  RDI  System   Pre-­‐Commercial   Procurement  of  Innova-on   European   Ins-tute  of  Technology   ENoLL   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   12  
  • European  RDI  Policies  •  FP7  Programme  •  CIP  Programme   •  ThemaEc  Domains   •  Smart  CiEes   •  Smart  Regions  •  PPP  Programmes   •  Future  Internet   •  Factory  of  the  Future   •  Electric  Car   •  Efficient  Buildings  •  Regional  and  cross-­‐border  development  •  Pre-­‐Commercial  Procurement  of  InnovaEon   The RDI policies foster partnerships for collaborative user- driven innovation. Living Lab eco-systems and methodologies. 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   13  
  • Pre-­‐Commercial  Procurement  of  InnovaEon   Policy  (PreCo  Project)   Suppliers Politicians -  Quality of public services -  Better products -  Focus on political priorities - New lead markets -  Economies of scale -  Improve innovation climate -  Increase export -  Wider market size -  Global -  Attract foreign investment -  Shorter Time to market competitiveness -  Increase employment- First buyer in early R&D Pre-Commercial -  Reduce cost of- Shared risks & benefits procurement Procurement - Reduce risk of innovation Get the ‘Best Product’… … at the ‘Lowest Price’ -  Pooling of resources-  Address ‘public market innovation - Economies of scalefailure’ -  No licensing costs-  Shape product development to public -  ‘First time right’ productneeds -  ‘EU interoperable’-  Increase technology knowledge -  Attractive to venture capitalists-  Reduce risk in commercial tendering - Reduce unforeseen expenditure-  Favour supplier competition Procurers 14   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória  
  • ENoLL  Today  •  188  EU  Living  Labs    •  24  Living  Labs  outside  EU  •  Brazil  Network  of  Living  Labs  •  China  Network  of  Living  Labs  (Emerging  CNoLL)  •  Africa  Network  of  Living  Labs  (Emerging  ANoLL)  •  ThemaEc  domain  Working  Group  workshop    held  on  the  13th  December  in   Ghent.  •  ENoLL  PPP  Policy    iniEaEve  (Core  Group:  ENoLL  council  and  efecEve   members,  open  to  others)  •  ENoLL  services:  LLs  awareness,  disseminaEon,coaching,  Summer  School  and   its  extension  •  EU-­‐Brazil  and  EU-­‐China  Living  Labs  InnovaEon  Conferences  in  2011    •  5th  Call  for  ENoLL  membership    announced  on  the  14th  of  December  in   Ghent,  Belgium  to  close  in  March  2011.Results  publicly  anounced  on  the       16th  of  May  2011  in  Budapest.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   15  
  • European  Network  of  Living  Labs  •  Living  Labs  enable  the  co-­‐creaEon  of  user-­‐driven  and  human-­‐ centric  research,  development  and  innovaEon  of  technologies,   products  and  services  focused  on  well-­‐being  of  people.  •  ENoLL  contributes  to  the  creaEon  of  a  dynamic,  mulE-­‐layer  and   mulEdimensional  European  InnovaEon  ecosystem.  •  ENoLL  facilitates  the  cooperaEon  and  the  exploitaEon  of   synergies  between  members  and  groups  of  members  (themaEc   domains).  •  ENoLL  aims  at  the  Future  Internet,  Living  Labs  and  Smart  CiEes   convergence.  •  ENoLL  globalizaEon  fosters  open  internaEonal  collaboraEon  to   solve  the  big  challenges  of  our  Emes,  thus  contribuEng  to   global  well  being  ,  prosperity  and  stability.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   16  
  • ENoLL  Office  •  ENoLL  Office  and  Secretariat  team  (IBBT)   provides  informaEon  services  and  organizaEonal   support  to  ENoLL  members  and  supports  the   Council  and  Work  Groups  in  developing  and   implemenEng  ENoLL  strategic  and  operaEonal   objecEves  •  ENoLL  Office  is  headquartered  in  Brussels  (IBBT)  •  ENoLL  Portal  (including  members  secEon)  and   monthly  ENoLL  newsleler  •  Contact  ENoLL  Office  info@enoll.org   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   17  
  • User  Driven  ENoLL  Services   ENoLL  Members  Expecta-ons   ENoLL  Services   •  Network  operaEons  and    office  support  in   Brussels  •  InternaEonal  visibility,  presEge,  brand   •  Network    evoluEon  and  Alliances   •  Entry  point  of  contact    for  User  Driven  •  Alract  business  to  the  region   Open  InnovaEon  and  Future  Internet  •  Access  European  and  other  sources  of   Services.  Partners  searching   funding   •  Policy  Link  to  the  Commission,  NaEonal   and  Regional  levels  •  Co-­‐creaEon  of  new  knowledge  on   •  Assessing  Network  and  Living  Labs   Living  Labs   Performance  •  Share  users  communiEes  globally   •  Share  pracEces  and  success  stories     •  Living  Labs  Summer  School  •  Share  pracEces,  for-­‐with-­‐by-­‐user   •  Catalyzing  OpportuniEes  for  wide  scale   methods,  business  models,  IPR   cross-­‐border  pilots  •  Collaborate  in  joint  large  scale  pilots   •  Co-­‐create  Commons  accessible  to  the  •  Get  connected  to  new  partners  on  a   Community   global  scale   •  PromoEng  and  enabling  Networking     through  physical  and  virtual  events   •  Living  Lab  Prize   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória  
  • Mikael  Börjeson   Pieter  Ballon   Treasurer   ENoLL  Council   Secretariat   Deputy:  Kirsi  Lindfors   Deputy:  Susanna  Avessta   (Membership  Opera-ons)   18-­‐21  Members   (Membership  Administra-on)   Roberto  Santoro   Jarmo  Eskelinen   Álvaro  de  Oliveira   Vice-­‐President   Vice-­‐President   President   Deputy:  Ana  Garcia   Deputy:  Dave  Carter   Work  Groups.  EU  Presidencies.  Na-onal   SMEs,  Entrepreneurship  and   Communica-on,     Networks   Manufacturing.  Events   Ci-es  Network  ENoLL  Strategy  and  Opera-on  Work   Thema-c  Domain  Living  Labs    Work   ENoLL  Policy  Work  Group   Group   Group   Coordina-on:  Seija  Kulkki   Coordina-on:  Álvaro  Oliveira   Coordina-on:  Tujia     Deputy:  Bernhard  Katzy   Deputy:  Jesse  Marsh   Deputy:  Mikael  Borjeson     •  Energy  Efficiency   •  Health  and  Assisted  Living.  Well  Being   •  Smart  Ci-es.     Foreign  Affairs  ENoLL  Work  Group   •  Crea-ve  and  Interac-ve  Media.   Future  Internet,  Living  Labs  and   •  e-­‐Government.  e-­‐Par-cipa-on   Coordina-on:  Álvaro  Oliveira   Social  Innova-on   •  Social  Innova-on.  Social  Inclusion   Deputy:  Jarmo  Eskelinen   Convergence  Work  Group     •  Thema-c  Tourism   •  Regional,  territorial  and  rural   Amsterdam  –  Africa     Coordina-on:    Pieter  Ballon   development  of  Smart  Regions   Helsinki  –  Asia     Deputy:  Jo  Pierson   •  Sustainable  Mobility   Lisbon  -­‐  North  and  South  America   •  Smart  Manufacturing.  Smart  Logis-cs.   Ljubljana  -­‐  Central  and  Eastern  Europe,   •  Security   Euro-­‐Med     1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   19  
  • ENoLL  Work  Groups   ENoLL  Strategy     Thema-c  Domains     ENoLL  Policy     and  Opera-on     Living  Labs   Coordina-on     Work  Group   Work  Group   Work  Group    Health    Health  Care  (e-­‐  Preven-on)    Wellbeing    Energy.  Environment    Media.  Crea-vity   Future  Internet,      Regions  Rural  and  Territories  Living  Labs   Living  Labs  and  Social    SMEs,  Entrepreneurship  and               Foreign  Affairs   Manufacturing  Innova-on  Convergence    Social  Inclusion   Ambassadors   Work  Group   Mobility   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   20  
  • Living  Lab  Types  •  Local  Living  Labs  •  Regional  Living  Labs  •  NaEonal  Networks  •  Crossborder    Living  Labs  •  European  Network  of  Living  Labs  •  Global  Network  Living  Labs    •  ThemaEc  Sub  Networks  Living  Labs   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   21  
  • NaEonal  and  Regional  Networks  of   Living  Labs  •  Finnish  Network  •  Swedish  Network  •  Nordic  Network  •  Cataluña  Network  •  Slovenian  Network  •  Portuguese  Network  •  Italian  Network   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   22  
  • FIAPAL  Living  Lab:  AutomoEve  Industry   F   Interna-onal  Research  Organiza-ons   I   MIT   IPA   Carnigie  Mellon   M   N   A   A   R   N   K   C   Technological  Centers   E   E   T   Research  Organiza-ons   CEIIA   Technological  Centers   F   U   U   S   N   Associa-ons  and  Training   E   D   Palmela  Industrial  Park   ATEC   Other  Associa-ons   R   I   S   N   G   Reserach,  Engineering,  Innova-on,  Training   ALL-­‐Net  1   FIAPAL  LL   ALL-­‐Net    N   OEM  1   OEM  N   S1   Sn-­‐2   Sn-­‐1   Sn   Automo-ve  Living  Lab  Network   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   23  
  • FIAPAL  Living  Lab  EvoluEon   RENAULT   AUTOEUROPA,   AUTOEUROPA,   AUTOEUROPA   OEMS   Assembler   GM,  PSA   GM,  PSA   PSA,  Others   10   50   120   180   180   Added  Value     InnovaEon   Clubs  of   FIAPAL     Non-­‐existent   Networks   Networks   Suppliers   Living  Lab   (LL  Methodology)   (LL  Methodology)   500  Millions   4  Billions      5  Billions     6  Billions   1.5  Billions  Euros   Euros    Euros   Euros   Euros   1992   1995   2000   2005   2010   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   24  
  • SANJOTEC  Living  Lab:  Footwear  Industry   RDI   Raw     InternaEonal   Materials   materials   Brands   Final   Trends     Design   Manufacturing     DistribuiEon   Market   (users,  clients)   (Own  CollecEons)   Industry   (Early  Adopters)   (Medium  -­‐  high)   RDI   ProducEon     Retailing   Equipment   Networks   Equipment   (Local  and  export)  •   Co-­‐creaEon,  co-­‐engineering,  co-­‐producEon  and  co-­‐distribuEon  •   Involvement  of  all  the  stakeholders    •   Engaged  user  communiEes   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   25  
  • ENoLL  IniEaEves  •  Energy  Efficiency  Projects  (SAVE   ENERGY,  APOLLON  and  FIREBALL)  •  European  Network  of  Connected  Smart   CiEes.  Smart  Projects  Por`olio  •  Future  Internet,  Living  Lab  and   Smart  City  convergence  •   ENoLL  PPP  iniEaEve  •  5th  Wave  Call  for  Living  Labs   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   26  
  • European  Union  20-­‐20-­‐20  Energy   Policy   BIO-­‐FUELS   ELECTRICITY   HEATING  &   COOLING   Min. 10% MS binding MS binding binding choice choice NATIONAL TARGETS & ACTION PLANS 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   27  
  • Energy  LiberalizaEon  Policy   A  User  Driven  Movement  to  create  the  future  today   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   28  
  • SAVE  ENERGY  Project  5  Energy  Efficiency  Pilots  located  at  public  buildings  supplying  services  to  the  public   Goals:   •  Smart  ICT  Energy   Efficiency  model  and   pla`orm  aiming  at  20%   •  Serious  Game  focused   on  Energy  Efficiency  at   Public  Spaces   •  User  behavior   transformaEon.  Living     Lab  methodology   •  Pilots  commiled  to   extend  results  beyond   project  compleEon   •  European  wide   disseminaEon  of  results   •  Policy   RecommendaEons  to   the  EU  Commission   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   29  
  • SAVE  ENERGY  Technical  Architecture   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   30  
  • Helsinki  Pilot  Co-­‐creaEon   Users: Ideas,   S EvaluationTeachers, pupils Proposals   A Technical Experts Ac-on   Plan   Evaluation VHistorical Data: E Made Energy Project Implementation of Audits Plan the Pilots and Game E Supporting Companies Investment   N Plan   Source SAVE  ENERGY  Techinical  MeeEng     Helsinki;  Arne  Gylling  &  Asko  kippo   E R 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   31   G
  • SAVE  ENERGY  Living  Lab   Methodologies  •  Pilot  Models  (Strongly  Living  Lab  user-­‐driven  and   collaboraEve  methodology)  •  Technologies,  methodologies,  services:  understanding,   selecEon  and  applicaEon  by  each  of  them  •  Pilot  (Living  Lab  user-­‐driven  collaboraEon....   collaboraEon....  collaboraEon....)  •  Plaform  integra-on  and  interoperability:  strong   collaboraEon  between  suppliers  and  Pilot  coordinators.   Exchange  of  Learning  experiences  •  Global  ambi-on  and  vision  beyond  the  project:  sustainable   growth  of  pilots,  pro-­‐acEve    •  Mul-plying  dissemina-on  and  business  strategy  enabler   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   32  
  • SAVE  ENERGY  Social  InformaEon   Architecture   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   33  
  • A  new  ICT  enabled  Market  for  Innova-ve   European  SMEs   Fostering     Energy  Efficiency  Policy  and     New  Bussiness  Models    Strategic  Plans  and  Policy 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   34  
  • SAVE  ENERGY   Opening  new  Energy  Efficiency  and  ICT  Markets  for  SMEs   French Pilot (10.000 users)APOLLON Portuguese Project Pilot (50.000 users) Brazilian Pilot São Paulo (10.000 users) Brazilian Pilot VitóriaPreCo (10.000 users)Project Others 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   35
  • Large  Scale  Pilot  Projects  •   10.000  houses  in  São  Paulo  and  10.000  houses  in  Vitória  (Brazil)  –  Smart  Metering  and  Smart  Grid  large  scale  projects  to  increase  market  awareness,  understand  technologies  and  exisEng  business  models,  and  support  policy  recommendaEons.   •   50.000  homes  in  Portugal  –     (Pilot  for  Energy  Efficiency).   Strategic  Research  Center     on  Energy  Efficiency  in  Portugal.   MunicipaliEes  of:  Águeda,  Cascais,  Sintra   and  Palmela.   •   10.000  houses  in  France  –   Smart  Metering  Energy   Efficiency  pilot  project.  First   phase  has  already  started.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   36  
  • APOLLON Living Lab cross-border Activity Example 1 ISA  internaEonalizaEon   strategy  is  to  establish   business  partnerships  in   Luleå  and  Vitória   (equipment  distribuEon),   integrated  soluEons  in   Helsinki  and  Amsterdam   (incorporaEng  added  value   with  other  equipments  and   services)  and  adding  value   by  technology  transfer  from   Amsterdam.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   37  
  • Smart  CiEes  •  CiEes  are  being  transformed  by  the  impact  of  globalizaEon  and  rapid     technological  evoluEon.  Sustainable  Urban  Well  Being  trends  are  emerging   driven  by  the  direct  parEcipaEon  of  the  ciEzens.  This  includes  user   behaviour  transformaEon  achieved  by  the  parEcipatory  environment   enabled  by  the  Living  Labs  and  implemented  by  innovaEve  collaboraEve   SMEs.  •  CiEes  are  increasingly  becoming  dynamic  Living  Environments  requiring  the   capacity  to  enable  and  adapt  to  fast  technological,  societal  and  cultural   changes.  Living  Lab  collaboraEon  methodologies  can  be  the  answer  to   address  these  changes  and  support  the  engagement  and  exploitaEon  of   business  opportuniEes  by  SMEs.  •  Sustainable  Energy  and  mobility  are  important  trends  of  the  emerging    Well   Being  Urban  Living    Lab  Paradigm.  Local  energy  micro-­‐generaEon,   distribuEon  (Smart  Metering/Smart  Grid)  and  storage  require  new  business   models  and  new  policies  where  innovaEve  SMEs  can  have  a  major  role  in   the  experimentaEon,  implementaEon  and  exploitaEon  of  the  new  emerging   business  enabled  by  Future  Internet,  Internet  of  Things  and  Social   InnovaEon.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   38  
  • PERIPHÈRIA  Smart  City  architecture   Smart  City  Social  World  (ARENAS)   SMART   SMART   SMART   SMART   SMART  Neighbourhood   Street   City  Hall   Museum  Parks   Square   Privacy  preserving   Human  CollaboraEon  Pla`orm   Smart  City  Digital  World  (PLATFORMS)   Gaming   LocaEon   3D,  AR   Portal   Web  2.0   Services   Services   Services   Services   Services   Security  enabled   Data  Interoperability  Pla`orm   Smart  City  Real  World  (THINGS)   Sensors   Intellig.   Smart   MulEm.   Ambient   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   Cameras   Objects   Devices   Interact.   Intellig.  
  • PERIPHÈRIA  Pilots   Neighbour-­‐ Street   Square   Museum-­‐ City  Hall   hood   Bremen   Athens   Park   Palmela   Malmoe   Genoa  Co-­‐housing  cooperaEve   Management  of  city   CiEzen  engagement  in   Tourist  and  ciEzen   Use  an  ICT-­‐equipped  wanEng  to  go  sustainable.     parking.   developing,  co-­‐designing   parEcipaEon  in  learning   mobile  vehicles  to  extend   and  prioriEsing  green   about  material  and   delivery  of  city  e-­‐gov  VisualisaEon  of  collaboraEve   Integrated  ICT  and   city  policies:   immaterial  cultural  and   services  to  territory.  e-­‐parEcipaEon  ideas.     mobile  services  for   • Traffic  management  and   natural  heritage  (FP6   drivers  including   info  services   ISAAC).   • Accessibility  and  Community  resource  sharing.     reservaEon  of  spaces.   mobility  for  All  project   • Waste  collecEon   Management  and   (awareness  and  training  Link  with  local  supermarket   IntroducEon  of   management  and  info   protecEon  of  cultural  and   in  schools  and  public  for  sustainable  food.     faciliEes  for  electric   system   natural  heritage.   administraEon)   cars,  bicycles  and  Inter-­‐cultural  communicaEon   related  services.   • Planning  of  green  city   Safety  and  quality  of  life   • Listening  and  engaging  with  immigrant  communiEes.       spaces   in  open  urban  spaces.     ciEzens  in  the  co-­‐creaEon   IntegraEon  with  public   of  new  parEcipatory  Real-­‐estate  management   transport  networks   services  firm  to  renovate  public   and  food  logisEcs.  spaces  with  technology  experiences.    Mobile  games  to  explore  unfamiliar  parts  of  the  city.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória  
  • ENoLL  Foreign  Affairs  Ambassadors   Foreign  Affairs  Ambassadors   Amsterdam  (Africa-­‐  Daan  Velthauz)   Helsinki  (Asia-­‐  Jarmo  Eskelinen)   Lisbon  (North  and  South  America-­‐  Álvaro  Oliveira)   Ljubljana  (Central  and  Eastern  Europe,     Euro-­‐Med  -­‐  Joze  Gricar)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   41  
  • GlobalizaEon  of  ENoLL    Expansion  outside  EU  •  Brazil  •  China  •  Africa  •  Korea  Collabora-on  Agreements  •  FAO  –  Food  and  Agriculture  OrganizaEon  of  the  United  NaEons,   Rome  (MoU,AcEon  Plan,Rome  conference  in  January)  •  EEN  –  European  Enterprise  Network,  Brussels  (In  progress)  •  United  Forum  -­‐  Ubiquitous  Network  Industry  and  Technology   Development  Forum,  Internet  of  Things  –  Beijing,  China  •  Beijing  City  AdministraEon  and  Public  Service  InnovaEon  -­‐   InformaEon  System  and  Equipment  Center  (CAISEC)  –  Beijing,China   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   42  
  • GlobalizaEon  of  ENoLL     The  Case  of  China  (CNoLL)  Workshops  •  Energy  Efficiency,  Shanghai  (13-­‐14/10/2010)  •  Beijing  Energy  Efficiency  Workshop  (22/11/2010)  •  Beijing  ENoLL  Workshop  (25/11/2010)  •  Beijing  ENoLL  Workshop  (Planned  for  Feb  2011)  Exis-ng  Living  Labs  •  TianJin-­‐China  Living  Lab  •  China  Mobile  Research  InsEtute  •  Mobile  Life  Club  of  China  -­‐  MC²  •  Living  Lab  of  China  Mobile  CommunicaEon  CorporaEon   (LLCM)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   43  
  • GlobalizaEon  of  ENoLL     Other  Cases  •  Korea  (  Workshop  planned  for  February   2011)  •  Australia  (AcEon  plan  iniEated  in  October   2010)  •  Singapore  (AcEon  plan  to  start  in  2011)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   44  
  • GlobalizaEon  of  ENoLL     A  view  from  Brazil  •  Co-­‐creaEon  adjusted  to  the  market  needs  •  NaEonal  and  InternaEonal  Partnerships  •  Easier  access  to  New  Technologies  and  Best   PracEces  •  Access  to  New  Markets   More  Efficient  Innova-on  System   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   45  
  • PosiEon  of  Brazil  in  the  Global  Market  •  Stable  democracy  •  Open  economy  •  AmbiEous  investments  in  infrastructures  •  Impressive  improvements  in  the  educaEon  system  •  Intellectual  Property  protecEon  •  Measures  for  social  integraEon  leading  to  a  fair  society  •  First  in  the  ranking  for  environment  protecEon  policies  •  Stable  currency.  Low  inflaEon  rate.  Fiscal  benefits    •  High  foreign  investment  •  Growth  in  2010:  8,5%  •  4,3  million  jobs  created  in  the  last  four  years  •  Brazil  lent  10  billion  USD  to  IMF  in  2010   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   46  
  • Brazil  Socio-­‐Economic  Indicators   Low  Income  Popula-on  Minimun  Wage   decrease:   Raise:       20  million   60%   Total  Popula-on:   Employment   198  million   increase:   11  million   Middle  Class     Increase:   32  million   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   47  
  • EU  -­‐  Brazil  CooperaEon  Framework  •  Brazil  is  a  Strategic    Partner  of  the  EU  •  Brazil  and  European  cultures  have  common   origins.    Diaspora  effects  on  European  roots   communiEes.  •  Brazil  is  one  of  the  fastest  growing   economies.  Huge  market    opportuniEes.    •  Brazil  is  driving  the  socio-­‐economic  growth   by  strong  poliEcal  support  to  InnovaEon.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   48  
  • EU  -­‐  Brazil  RDI  CooperaEon  CollaboraEon  A{tude:   •  Social  innovaEon  as  a  driver  of  economic  development  Entrepneurship.   •  CreaEvity,  collaboraEon,  open  innovaEon,  emoEonal  a{tude  and   experimentaEon  are  intrinsic  to  Brazilian  culture.   •  Enormous  Brazilian  self-­‐esteem  for  their  country  and  strong  belief  in  the  new   social-­‐economic  environment  in  the  context  of  a  new  internaEonal  order   where  Brazil  is  carving  a  leading  role.  CooperaEon  Framework   •  RDI  Framework  Agreement  signed  in  2006   EU   •  Energy  Agreement  signed  in  July  2007   •  Biofuels  Joint  Programme  started  in  2009   Brazil   •  ICT  Joint  Programme  planned  to  start  in  2010   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   49  
  • Brazilian  Open  InnovaEon  Culture   Brazilian Culture Living Labs Values Criativity. Entrepreneurship. Experimentation. New business Support for novelty and models. differentiation. Emotional attitude. Engagement. Performance leverage. Productivity. Open Society. Network development. Value creation. Collaboration. Solidarity. Social Achieving together. Co-creation Networks. satisfaction. Strong open source Open service creation leverage. eGovernment. 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   50  
  • Top  Down  Methodology   to  Increase  EU-­‐Brazil  CooperaEon  in  the  InnovaEon  Domain  •  Documents  of  strategy  to  the  DG  Info  of  the  European  Commission   demonstraEng  the  strategic  role  of  Brazil  as  a  partner  for  the  EU.  •  ScienEfic  publicaEons  and  conference  presentaEons,  namely  at  the   InnovaEon  Conference  in  2008  and  2009  organised  by  CKIR  in  Helsinki.  •  Discussion  panels  in  conferences  (e-­‐Challenges,  ICE,  European   Commission  events,  etc.)  dedicated  to  present  and  discuss  the  EU-­‐Brazil   cooperaEon  in  the  domain  of  innovaEon  focused  in  Living  Labs.  •  Promote  awareness  and  moEvate  Brazilian  State  governments  to  the   Living  Labs  methodology.  •  Promote  awareness  and  moEvate  Brazilian  Federal  Government  to  the   Living  Labs  methodology.  •  Steering  Commilee  of  the  European  Commission  for  the  scienEfic  and   technological  cooperaEon  negoEaEon.  •  PreparaEon  of  the  EU-­‐Brazil  Conference  for  the  InnovaEon  and  Living   Labs.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   51  
  • Bolom  Up  Methodology     to  Create  and  OperaEonalise    Living  Labs  in  Brazil  •  InformaEon  disseminaEon  and  awareness.  Fostering  the   interest  to  the  ENoLL  Community  membership  •  DisseminaEon  Workshops  in  several  Brazilian  ciEes.  •  Workshops  to  support  the  definiEon  of  the  Living  Lab   concept:  partnership  creaEon,  strategic  objecEves,   Federal  and  State  policies  opportuniEes,  etc.  •  Mentoring  aiming  at  the  preparaEon  of  the  Living  Lab   eco-­‐systems.  Workshoips,  themaEc  and  insEtuEonal   meeEngs  •  MeeEngs  with  the  main  stakeholders  at  academic,   research,  enterprise,  federal  and  state  governments,   municipaliEes,  associaEons  and  NGO’s,  etc.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   52  
  • ENoLL  AcEviEes  in  Brazil   Federal  Government    and  EU   InternaEonal  Forum  for  Workshop  on  Living  Labs,   Commission  Workshop  on   Living  Labs  Workshop,  Belém,   Technology  and  InnovaEon,  Manaus,  July  2008   Living  Labs,    Brasília,  September   Pará,  30/Nov/2009   Vitoria,  ES,  November  2008   2008  Workshop  on  InnovaEon  and   Workshop  LLs,  Vitoria,  ES,  Living  Labs,  Manaus,  October   Federal  Government    MeeEngs   on  Living  Labs,    Brasília,   April  24th  2009  2008   November  9th  2009   Living  Labs  Workshop,  Workshop  on  InnovaEon  and   Espírito  Santo,    ES,  September  Living  Labs,  Manaus,   28th  2009.  September  2009   Espirito  Santo  Living  Lab  Living  Labs  for  InternaEonal   Workshop,  Vitoria,  ES,  June  CooperaEon.  FIAM,  Manaus,   2009  November  26th  2009   Espirito  Santo  Living  Lab   Workshop,  Vitoria,  ES,  July   31th  2009   Living  Labs  Workshop    -­‐  UFES,   Vitória,  ES,    December  2009   Living  Labs  Energy  Efficiency,  Brazilian  Living  Labs:   Escelsa,  Vitória,  ES,  December   InnovaEon  and  Living  Labs   2009  1.    LL  awareness,  Brazilian  LL   parEcipants  on    European   Workshop,  São  Paulo,  SP   Events  (EU  Lyon  08,  Helsinki  08,   September  2008   EU  Portugal  07,  EU  Slovenia  08,   Smart  CiEes,  São  Paulo,  SP,   Brussels  08,  etc)   December  2009  2.      Brazilian  Living  Labs  and  ENoLL   Energy  Living  Labs  Workshop,   EU-­‐Brazil  LLs  Conference,  3.      Emerging  Living  Labs   Digital  Niterói,  Niteroi,  Rio  de   EDP  Inovação,  São  Paulo,  SP,   Campinas,  SP,  October  2010  4.      Brazilian  Living  Labs  Network   Janeiro,  RJ,  December  2008   December  2009   (t.b.c.)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   53  
  • ENoLL  in  Brazil  -­‐  Results  3rd  Call  •  Amazon  Living  Lab  -­‐  Fundação  Feitosa  (Manaus,  Amazonas)  •  Espirito  Santo  Cidadania  Digital  (Vitoria,  Espirito  Santo)  •  Living  Lab  INdT  -­‐  Well  Being  and  Wealth  Care  LL  (Manaus,  Amazonas)  •  Inova  Unicamp  InnovaEon  Agency  Living  Lab  (Campinas,  São  Paulo)  4th  Call  •  Amazonas  Living  Lab  (Manaus,  Amazonas)  •  BBILL  (Belo  Horizonte,  Minas  Gerais)  •  EDP/Brasil  Living  Lab  (São  Paulo,  São  Paulo)  •  Group  Inter-­‐AcEon  Living  Lab  (Manaus,  Amazonas)  •  Habitat  Living  Lab  (Vitoria,  Espirito  Santo)  •  Rio  Living  Lab  (Rio  de  Janeiro,  Rio  de  Janeiro)     1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   54  
  • Brazilian  Network  of  Living  Labs   Exis-ng  Living  Labs  domains   •   Sustainable  Energy  and  Energy  Efficiency   •   Environment  Technologies.  Sustainability   •   Biotechnology.  Biodiversity   •   Enviroment  Technologies   •   Natural  Products  TradiEonal  PracEces   •   Social  InnovaEon.  Inclusion   Emerging  Living  Labs  domain   •   Internet  of  Things  and  Intelligent  LogisEcs   •   AutomoEve  Industry   •   Civil  AeronauEcs  Industry   •   Agrifood.  Healthy  Food   •   CreaEve  IT  Industries   •   ThemaEc  Tourism  (Eco-­‐acEviEes)   •   Security  55 1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória  
  • Rio  de  Janeiro  Living  Lab   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   56  
  • Amazonia  Living  Lab   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   57  
  • Digital  CiEzenship  (Cidadania  Living   Lab)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   58  
  • EU  –  Brazil  Energy  Living  Labs   CollaboraEon  Renewable  Energy  produc-on  and   Europe  distribu-on.  Mobility.   Brazil   Energy  Efficiency.   ICT.  Behaviour  Transforma-on.   SMART  Metering.  SMART  Grid.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   59  
  • EU  –  Africa  -­‐  Brazil  Energy  Living   Labs  CollaboraEon   Europe   Large  Scale  Pilots   Africa   Brazil   Biofuel   Biofuel   produc-on   Technologies   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   60  
  • EU  –  China  -­‐  Brazil  Energy  Living   Labs  CollaboraEon                ICT  for  Mobility   ICT  for   Europe   China   Large  Scale  Pilots   Mobility   Brazil   Biofuel   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   61  
  • Funding  for  Living  Labs  •  ICT  Programme  –  ICT  Technologies  Research,   Methodologies  and  Processes.  •  CIP  Programme  –  Technologies  ApplicaEon  .   Pilot  Projects.  •  PCP  Programme  (Pre-­‐Commercial   Procurement  of  InnovaEon)  –  New  Funding   Instrument  (2010).  •  Europe  –  Brazil  Joint  Calls  (2010-­‐11)   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   62  
  • Towards  an  ENoLL-­‐led   Living  Lab  PPP(P)  •  Long-­‐term  vision:  Europe  as  a  dynamic,  mulE-­‐layer  and   mulEdimensional  European  InnovaEon  ecosystem.  •  Living  Labs  as  Open  Access  Pla`orms  for  Smart  CiEes  and   Regions  •  Alliance  with  Local  AuthoriEes  to  integrate  Living  Lab   innovaEon  and  sustainability  policies  •  Cross-­‐border  and  cross-­‐themaEc  collaboraEon  addressing    the   key  challenges  at  the  global  scale  •  Large-­‐scale  user  behaviour  transformaEon  through  social   innovaEon  •  ENoLL  leading  consEtuency-­‐building  for  a  future  Living  Lab   PPP(P):  approved  by  GA  Ghent,  13.12   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   63  
  • Calendar  of  events  for     ENoLL  PPP(P)  Co-­‐CreaEon  Thema-c  Domain   Local   Date  INNOVATING  4  DEVELOPMENT  –  ENoLL  –  FAO  Workshops   Rome   25-­‐26  January  2011  All  ENoLL  ThemaEc  Domains   Beijing   February  2011  All  ENoLL  ThemaEc  Domains   São  Paulo   2  –  4  March  2011  Global  Projects.  Addressing  the  big  challenges  of  our  Eme  Manufacturing   Stulgart   March  2011  All  ENoLL  ThemaEc  Domains   Botswana   2  –  3  May  2011  Inclusion.  Social  InnovaEon  All  ENoLL  ThemaEc  Domains   Budapest   16  May  2011  Energy   Lisbon   31  May  –  1  June  2011  All  ENoLL  ThemaEc  Domains   Beijing   July  2011  Learning.  EducaEon.    Global  Projects.  Addressing  the  big  challenges  of  our  Eme  All   Rio  de  Janeiro   August  2011  Inclusion.  Social  InnovaEon.  e-­‐ParEcipaEon  All  ENoLL  ThemaEc  Domains   Helsinki   August  2011  SMART  CiEes.  Design  CreaEvity.  LL  Methodologies  and  Tools  All  ENoLL  ThemaEc  Domains   Manaus   October  2011  Sustainability.  Behaviour  transformaEon  All  ENoLL  ThemaEc  Domains   Brussels   November  2011  Closing:  Final  ENoLL  PPP  RecommendaEons   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   64  
  • 5th  Wave  applicaEon  Pre-­‐registraEon  •  Send  an  email  to  info@enoll.org  staEng   –  OrganisaEon  name   –  Web  address   –  Applicant  country   –  Contact  person  details  •  You  will  receive  the  official  Membership   ApplicaEon  Form   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   65  
  • ApplicaEon  Form  •  Basic  facts  •  Membership  moEvaEon  •  DescripEon  and  characterisEcs  •  OrganisaEon  •  Openness  •  Resources  •  Users  and  Reality  •  Value  •  DirecEon  and  Plans  for  the  Future   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   66  
  • Submission  •  Max  8  pages,  max  1  Mb  pdf,  no  annexes  •  Send  to  5wave@enoll.org  •  Deadline:  15  March  2011,  24:00  hours  •  Submission  consEtutes:   –  Expression  of  interest  to  join  ENoLL  AISBL   –  Permission  to  ENoLL  to  hold  data  for  evaluaEon   purposes   –  Permission  to  ENoLL  to  make  informaEon  public   unless  otherwise  noEfied  by  15  March  2011   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   67  
  • Conclusions  (1/3)  •  The  big  global  challenges  of  our  Eme  demand  mass  parEcipaEon   of   users/consumers/ciEzens.   Finding   soluEons   to   climate   change,  managing  demographic  shiVs,  presenEng  and  managing   chronic  diseases,  providing  safe  water  supplies  and  maintaining   food   security   will   require   the   pooling   of   diverse   types   of   knowledge   and   resources,   and   harnessing   the   moEvaEon   of   millions  of  individuals  and  their  communiEes.  •  Technologies   are   not   sufficient   to   resolve   the   challenges   in   a   sustainable   way,   user   behaviour   transformaEon   is   required   and   this   can   be   enabled   by   the   use   of   ICT   and   the   Living   Lab   methodologies.  •  GlobalizaEon   of   ENoLL   facilitates   InternaEonal   partnerships   which   contribute   to   enhance   business   opportuniEes,   also   contribuEng  to  a    stable  and  sustainable    mutual  development.   ENoLL     vision   is     to   support   and   encourage   this   approach   on   a   global  scale.     1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   68  
  • Conclusions  (2/3)  •  Europe  needs  to  address  its  poliEcal  integraEon  leading  to  more   Europe.   The   current   crisis   has   uncovered   hidden   fragiliEes   but   also  fostered  new  soluEons.  Regions  such  as  Danube  and  cross-­‐ border   collaboraEon   using   Living   Lab   methodologies   can   accelerate  a  faster  and  more  effecEve  integraEon.  •  The  European  RDI  policies  encourage  the  use  of  Living  Lab  eco-­‐ systems  and  methodologies  to  achieve  faster  and  more  efficient   results.  •  UniversiEes   need   to   be   more   involved   with   the   other   stakeholders   of   the   innovaEon   system.   Technology   is   important   but   needs   to   be   complemented   with   other   knowledge   and   experEse   such   as   entrepreneurship   culture   and   innovaEon   and   business  pracEces.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   69  
  • Conclusions  (3/3)  •  Brazil   culture   can   enable   the   co-­‐creaEve   innovaEon   environment   of   Living  Labs.  •  The   Brazilian   Network   of   Living   Labs   has   reached   a   criEcal   mass   of   10   Living   Labs,   the   largest   outside   Europe.   At   least   another   10   are   emerging  for  the  5th  Call.  •  Brazil   is   a   natural   and   strategic   partner   of   EU   for   historical,   social,   economical  and  technological  reasons.   •    Crea-vity,   experimenta-on,   emo-on,   social   innova-on,   happiness   and   well  being  are  intrinsic  to  the  Brazilian  culture  and  also  drive  the  Living   Labs  user-­‐driven  innova-on.   •    Living  Labs  methodologies  and  ENoLL  provide  a  powerful  opportunity   to   accelerate   the   Innova-on   Strategy   in   Brazil   and   reinforce   new   bridges   of  collabora-on  with  Europe.  That’s  part  of  our  mission.   1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   70  
  • Thank  you!   www.enoll.org   Álvaro  de  Oliveira   alvaro.oliveira@alfamicro.pt                          Phone:    +351  21  486  67  84                              Mobile:    +351  91  666  66  66                          Skype:    alvaroduarteoliveira                            Address:    Alfamicro            Alameda  da  Guia,  192-­‐A                    2750-­‐368  Cascais            PORTUGAL       1º  Fórum  Nacional  de  Fap’s  24  Fev.  2011  Vitória   71