CHANGE AGENTSAP INTERACTIVESHAZNA NESSA
Short bio •  London •  Sylhet •  Paris •  New YorkInteractive
AP facts and figures •  Founded in 1846, AP is one of the largest and most trusted sources of news in the world •  More th...
Unique structure •  Neither privately owned nor government-funded, the AP is a not-for-profit news cooperative, owned by i...
The interactive department •  Interactive graphics and data visualization •  News apps •  Rich multimedia •  Video graphic...
Interactive
Interactive
Interactive
Interactive
•  KNC •  Data  journalism •  Data  visualization •  Hiring!Interactive
Changes needed•  Break down silos•  Formalize technology in the newsroom•  Develop specialized skills – programming, UI, d...
Challenges •  Do more with lessInteractive
Challenges •  Do more with less •  Understand culture, communicationInteractive
Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challengeInt...
Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge • ...
Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge • ...
Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge • ...
Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge • ...
How? “Hardest part of software is neither design nor  software, its culture. Our job is to change the way  people think.” ...
Thank you! @shazna snessa@ap.orgInteractive
Upcoming SlideShare
Loading in …5
×

SHAZNA NESSA on CHANGE AGENTS

3,701 views
3,124 views

Published on

Shazna Nessa, director of interactive at the Associated Press, lectured on how to be a successful newsroom change agent for the #MozNewsLab.

Published in: Education, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
3,701
On SlideShare
0
From Embeds
0
Number of Embeds
90
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

SHAZNA NESSA on CHANGE AGENTS

  1. 1. CHANGE AGENTSAP INTERACTIVESHAZNA NESSA
  2. 2. Short bio •  London •  Sylhet •  Paris •  New YorkInteractive
  3. 3. AP facts and figures •  Founded in 1846, AP is one of the largest and most trusted sources of news in the world •  More than half the world’s population sees news from AP every day •  Staff in 300 locations worldwideInteractive
  4. 4. Unique structure •  Neither privately owned nor government-funded, the AP is a not-for-profit news cooperative, owned by its American newspaper and broadcast members. They elect a board of directors that directs the cooperative.Interactive
  5. 5. The interactive department •  Interactive graphics and data visualization •  News apps •  Rich multimedia •  Video graphics & animation •  Platforms: AllInteractive
  6. 6. Interactive
  7. 7. Interactive
  8. 8. Interactive
  9. 9. Interactive
  10. 10. •  KNC •  Data journalism •  Data visualization •  Hiring!Interactive
  11. 11. Changes needed•  Break down silos•  Formalize technology in the newsroom•  Develop specialized skills – programming, UI, data viz, 3D•  Develop hybrid skills•  Formalize social media and mobile as news experiencesInteractive
  12. 12. Challenges •  Do more with lessInteractive
  13. 13. Challenges •  Do more with less •  Understand culture, communicationInteractive
  14. 14. Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challengeInteractive
  15. 15. Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge •  Deal with resistance, lack of understandingInteractive
  16. 16. Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge •  Deal with resistance, lack of understanding •  Talk tech to non-tech peopleInteractive
  17. 17. Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge •  Deal with resistance, lack of understanding •  Talk tech to non-tech people •  Other priorities, budgets, timelinesInteractive
  18. 18. Challenges •  Do more with less •  Understand culture, communication •  Curb frustration, make it part of the challenge •  Deal with resistance, lack of understanding •  Talk tech to non-tech people •  Other priorities, budgets, timelines •  Disruption of breaking news, all hands on deckInteractive
  19. 19. How? “Hardest part of software is neither design nor software, its culture. Our job is to change the way people think.” Aza Raskin •  Communication •  Connecting the dots •  Social maps •  Take the best of the past, bring it into the future •  Listen! Ask questions.Interactive
  20. 20. Thank you! @shazna snessa@ap.orgInteractive

×