Offerial at Open Coffee Athens December 2013

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Offerial at Open Coffee Athens December 2013

  1. 1. Offerial converts hotel website visitors through personalized marketing
  2. 2. Started Sep. 2012 Got funded Aug. 2013 60k PJ + IQbility 3 founders + 2 seniors pt bizdev / data / dev 3 interns bizdev / data Advisors
  3. 3. Problem
  4. 4. Direct Channel Indirect Channel Hotel Website Booking Engine 3-5% 15-30%
  5. 5. Solution
  6. 6. Hotel Website Personalized Call-To-Action Booking Engine >> Personalized Offers
  7. 7. Hotel Website Call-To-Action
  8. 8. A Personalized trigger B Affordable 3-day packages with perks Suite + Breakfast from 100 USD/night Personalized features Social proof and trust Personalized price recommendation
  9. 9. Booking Engine Personalized offers
  10. 10. User Profile Hotel website Booking Engine
  11. 11. Big Data Hotel Website + Booking Engine + Third Party Data
  12. 12. The more visitors, the better the conversions 4,0% 3,5% Your website visitors conversion once you add our product Learning We understand visitors patterns from your analytics 3,0% 2,5% Trial Demonstrate impact with A/B 3% Hotel industry’s good performance 2,0% 1,5% 1,0% 0,5% 1k 4k 8k 12k 16k 20k 24k 28k 32k 36k 40k Visitors to your website 44k 48k …. >>>
  13. 13. Vision Personalize every single hotel booking in the world regardless where it happens
  14. 14. Vision Personalize every single hotel booking in the world regardless where it happens
  15. 15. Join us offerial.com/jobs Senior & Junior Data Scientists Senior & Junior Web Developers UX/UI designer Senior Business Development Manager
  16. 16. Thank you offerial.com

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