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Mobile mondaysmelb
 

Mobile mondaysmelb

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Presentation given at Mobile Monday's Melbourne in September 2010 on mobile app development across Nokia, Blackberry and Android platforms

Presentation given at Mobile Monday's Melbourne in September 2010 on mobile app development across Nokia, Blackberry and Android platforms

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    Mobile mondaysmelb Mobile mondaysmelb Presentation Transcript

    • DEVELOPING FOR MOBILE
      OLIVER PALMER
      HEAD OF INNOVATION- TIGERSPIKE
    • TIGERSPIKE DELIVERS PRODUCTS AND SERVICES ACROSS THE DIGITAL SPECTRUM
      Mobile Applications
      Digital Campaigns
      Web Sites and Mobile Sites
      Digital
      Enterprise
      Alerts
      Broadcast
      Bulletin Board
      CMS
      Commerce
      Comp
      Content
      Customer
      Data Capture
      Handset
      Messaging
      Poll
      Quiz
      Sales
      Social Media
      Stream Controller
      Digital Strategy
      User Testing
      Audience Analysis
      Scope Definition
      UI and UX
    • MULTI PLATFORM DELIVERY... FIT FOR PURPOSE
      +
      Microsoft Gold Certified Partner
      Forum Nokia Developer
      RIM DevPartner
      Blackberry Alliance
      Android Community Leader
      Apple Select
    • THE MOBILE
      LANDSCAPE
    • MOBILE INTERNET USAGE WILL EXCEED DESKTOP BY 2014
      Morgan Stanley – Internet Trends, April 2010
    • IS IT REALLY ALL ABOUT THE NUMBER OF APPS YOU HAVE?
      Mobile Developer Economics, 2010
    • FROM A DEVELOPER PERSPECTIVE, PICK THE PLATFROM THAT MATCHES YOUR AUDIENCE
      Mobile Developer Economics, 2010
    • THE MOBILE ECOSYSTEM IS FRAGMENTED
      Gartner Report, September 2010
    • CASE STUDIES
    • WEATHER CHANNEL FOR NOKIA OVI
      Overview: Mobile application for Australia’s Weather Channel
      Key Features: Shows detailed weather information localised for your region, ties in with the Weather Channel on Foxtel.
      Launched in conjunction with Nokia’s new flagship handset, the N8.
      Launches: October 2010
    • EMERGE FOR ANDROID
      Overview: Discover and share great music from the hottest new artists all from the comfort of your Android phone
      Key Features: Similar to Triple J Unearthed, allows bands and budding DJ’s to upload their songs to a platform and then distribute their music to subscribers on the Cellular South network through an Android application
      Launch Date: August 2010
    • WHO2CALL FOR BLACKBERRY
      Overview: Identifies which contacts you have that are on the Vodafone and 3 networks.
      Key Features: Allows VHA customers to make free calls between friends on the same network.
      Launches: October 2010
    • TIGERSPIKE IS THE WORLD’S LEADING PERSONAL MEDIA COMPANY
      Europe
      North America
      Middle East
      ASIA
      oliver.palmer@tigerspike.com
      @oliverpalmer
      Head of Innovation
      TigerSpike Pty Ltd