The Importance of Keyword Research

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Short presentation that gives tips on how to pick the right keywords for your business.

Short presentation that gives tips on how to pick the right keywords for your business.

More in: Business , Technology
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  • 0:18-0:42
  • 0:43-1:32
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Transcript

  • 1. KEYWORD RESEARCH by an EXPERIENCED EXPERT
  • 2. Four Golden Rules of Keyword Research
    Relevance
    Minimal Level of Traffic
    Low Competition
    Highly Commercial Keywords
  • 3. Competitive Keywords Will Take too Long
  • 4. Keyword Research Game Plan
    First Target Keywords with Decent Traffic but not too Competitive
    Helps Build Page Rank & Site Authority
    Second Target Keywords with Medium Traffic
    Third Target High Volume Keywords
  • 5. Keyword Relevance
  • 6. Keyword Relevance Continued
    Nike Running Shoes vs. Running Shoes
    More Clicks, Higher Conversions
    Less Clicks, Lower Conversions
  • 7. Keyword Research Tool
    Google Adwords Keyword Tool:
  • 8. For A Full Library Of High Quality Videos, Please Visit Us At:
    www.LADSolutions.com/Videos