MDST 3703 F10 Seminar 4

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  • The Whole Earth Catalog Now Onlinein Books | January 10th, 2009 2 Comments  0Share10Between 1968 and 1972, Stewart Brand published The Whole Earth Catalog. For Kevin Kelly, the Catalog was essentially “a paper-based database offering thousands of hacks, tips, tools, suggestions, and possibilities for optimizing your life.” For Steve Jobs, it was a “Bible” of his generation, a kind of Google 35 years before Google came along.
  • Sharing a common cultural form
  • MDST 3703 F10 Seminar 4

    1. 1. Seminar 4 The World Wide Web<br />Introduction to the Digital Liberal Arts<br />MDST 3703 / 7703Fall 2010<br />
    2. 2. Business<br />Project meetings<br />Be sure to sign up<br />Reading responses going forward<br />Log into the course blog<br />Create a post<br />Associate post with the category for the class, e.g. <br />09-14 Responses<br />Questions?<br />
    3. 3. Overview<br />Conclude Hypertext II by reviewing Hyperland<br />Brief history of the Web as culmination of hypertext period and beginning of Web 1.0<br />
    4. 4. HyperLand<br />A documentary on the future of hypermedia created just as Tim Berners-Lee is inventing the World Wide Web<br />
    5. 5. Digital Representation<br />See two examples: Music and Stories<br />(Hyperland Quotes on course site)<br />What do these have in common?<br />
    6. 6. Both show shapes of time<br />everything is information<br />shape = structure = code<br />
    7. 7. Digital representation allows you to “see structure”<br />shape = synchrony = everything-at-once<br />
    8. 8. Picasso, Guernica, 1937<br />
    9. 9. Hypertext?<br />
    10. 10. Guernica example as hypermedia in both form and content<br />
    11. 11. How does Hyperland envision the solution to too much information?<br />
    12. 12. Agents<br />
    13. 13. (agents are like angels)<br />
    14. 14. Do the projects and technologies described in Hyperland resemble what we find on the web today? <br />
    15. 15. A Brief History of the Web<br />
    16. 16. The history of the Web is a story with three major subplots<br />Networks<br />Hyerptext<br />Community<br />
    17. 17. Distributed Networks<br />
    18. 18. Arpanet 1969<br />First two nodes<br />A military project (DARPA) to develop a network that could survive a nuclear attack<br />http://www.let.leidenuniv.nl/history/ivh/chap2.htm<br />
    19. 19. 1969<br />http://personalpages.manchester.ac.uk/staff/m.dodge/cybergeography//atlas/historical.html<br />
    20. 20. 1971<br />
    21. 21. 1971<br />
    22. 22. 1977<br />
    23. 23. Hypertext<br />
    24. 24. Nelson 1963 <br />
    25. 25. HyerpText<br />
    26. 26. Digital Community<br />
    27. 27. “From the moment people have connected computers to one another, we have been using them to talk to one another”<br /> Ethan Zuckerman<br />
    28. 28. http://globalvoicesonline.org/author/ezuckerman/<br />
    29. 29. A paper-based database offering thousands of hacks, tips, tools, suggestions, and possibilities for optimizing your life<br />Steve Jobs called it the conceptual forerunner of the World Wide Web and the Bible of his generation<br />Stuart Brand, 1968--1972<br />
    30. 30. http://static.open.salon.com/files/whole_earth_catalog1245701068.jpg<br />
    31. 31. Whole Earth 'Lectronic Link 1985<br />An early BBS, outgrowth of the WWC<br />
    32. 32. HTML, HTTP, and World Wide Web<br />
    33. 33. Berners-Lee brought the three subplots together<br />
    34. 34. World Wide Web 1989<br />Involves all three dimensions<br />
    35. 35. How it works …<br />Hypertext = HTML <br />A language for documents<br />Networks = HTTP <br />A language for computers (clients and servers)<br />Community<br />Purpose from the beginning<br />Focuses on how people use information<br />Both HTTP and HTMP build this requirement into their architecture …<br />
    36. 36. What is the problem Berners-Lee was trying to solve?<br />
    37. 37. “the problems of loss of information about complex evolving systems”<br />The problem of knowledge management<br />“Many of the discussions of the future at CERN … end with the question -- Yes, but how will we ever keep track of such a large project?”<br />“When two years is a typical length of stay, information is constantly being lost. “<br />
    38. 38. How does the shape of data in the web match its intended social use?<br />
    39. 39. [Although CERN is] nominally organised into a hierarchical management structure, this does not constrain the way people will communicate, and share information, equipment and software across groups.<br />The actual observed working structure of the organisation is a multiply connected "web" whose interconnections evolve with time.<br />The system must allow any sort of information to be entered. Another person must be able to find the information, sometimes without knowing what he is looking for.<br />
    40. 40. Hierarchy = appearance<br />Network = reality <br />
    41. 41. How is it possible to connect networks, hypertext, and digital community?<br />
    42. 42. Networks connect computers<br />Hypertext connects documents<br />Communities connect people<br />Each mode of connection shares a common cultural logic (in spite of cultural differences)<br />
    43. 43. A weird mix of military, hippie, hacker, and academic cultures<br />
    44. 44. . . . sharing a common cultural form<br />
    45. 45.
    46. 46. Effects and Affordances<br />
    47. 47. Effect 1<br />The social dimension overtook the computational one<br />We still don’t have agents<br />No true hypertext (according to Nelson)<br />Instead, filtering has become socially mediated<br />
    48. 48. Google 1999<br />
    49. 49. Facebook 2006<br />
    50. 50.
    51. 51. We are left with social-semantic space<br />
    52. 52. Effect 2<br />The Network is the Medium<br />Laws of the Realm<br />Metcalf's Law<br />Page Rank<br />The Long Tail<br />Connectedness<br />
    53. 53. Metcalfe's Law<br />
    54. 54. Page Rank<br />
    55. 55. The Long Tail<br />
    56. 56. Six Degrees<br />
    57. 57. How is content filtered in this new space?<br />

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