Your SlideShare is downloading. ×
0
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Online Media Boot Camp Kids Story
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Online Media Boot Camp Kids Story

291

Published on

This presentation was created by the group "Kids Story" and was presented at Online Media Boot Camp's marketing workshop session held on April 9, 2009. …

This presentation was created by the group "Kids Story" and was presented at Online Media Boot Camp's marketing workshop session held on April 9, 2009.

http://www.onlinemediabootcamp.com

Published in: Business, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
291
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
12
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Bringing Imagination to Life
  • 2. Meet our Board of Directors…
  • 3. Target Audience  Parents ages 25-50  Educators: public schools, daycares, libraries
  • 4. Potential Communities / How to Reach  Librarians  Educators  Parents  Neighborhood civic associations  School districts
  • 5. Social Media  Create a widget on the company page to make and dress your own character online  Host a poll on the Web site for audiences to rate their favorite character
  • 6. Blogging  On the company Web site, post a running commentary of the different character events, e.g., Pinocchio came to visit Sally in Philadelphia  Monitor and comment appropriately on blogs that target the parent/educator audiences  Allow children to post their impressions of the characters they liked best in a kids-only section of the site
  • 7. PR 2.0  Send out optimized press releases to local community media through PitchEngine and regular wire services  Post photos of events on the company Web site  Google Adwords  SEO throughout Web site  Facebook advertising
  • 8. Social networking  YouTube video contest is to dress up as your favorite character / allow people to vote  YouTube video: make a video of a costumed character who comes with a “tale to tell”  Facebook page: create for the company where you can become a fan  Tweet “in character” – provide links to the company Web site or other social components
  • 9. So, any VC companies interested?

×