Software company ?
Google annual report, 2008
“Advertising made up 99%
of our revenues ”
Great just isnʼt good enough.
Focus on the user and all else will follow.
Itʼs best to do one thing really, really wel
Fast is better than slow.
Democracy on the web works.
You donʼt need to be at your desk to need an answer.
You can make money without doing evil.
Thereʼs always more information out there.
The need for information crosses all borders.
You can be serious without a suit
Our Philosophy : Ten things we know to be true:
Schmidt is 53, (www.intellius.com )
is Googleʼs CEO, (www.google.com)
is worth $6,6 billion, (www.forbes.com )
married to Wendy, (www.almanacnews.com )
they live in Atherton, (www.fundraise.org)
where they organised a fundraiser
for Al Gore (www.cnn.com )
and Eric is an avid pilot (www.computerhistory.org).
Despite critical followers,
Google is still trusted.
Enough reason to imitate
their treatment of
customers and their