Omnigon Digital Experiences 2013

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Omnigon is a digital consultancy that specializes in the strategy and execution of solutions for the sports, media and entertainment industries. Engagements include strategy around the development and …

Omnigon is a digital consultancy that specializes in the strategy and execution of solutions for the sports, media and entertainment industries. Engagements include strategy around the development and delivery of large digital systems, the design and deployment of those systems, mobile technologies and consumer-facing product design and delivery.

This deck provides insight into several of Omnigon's recent projects: Spike Bellator Second Screen, NBA Stats Cube, Fox Sports Game Connect and QualComm NASCAR.

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  • 1. Produced by OMNIGON / May 2013ENHANCED DIGITAL EXPERIENCESENGAGING FANS THROUGH
  • 2. Omnigon is a digital consultancy that specializes in the strategy and execution of solutions for the sports, mediaand entertainment industries. Engagements include strategy around the development and delivery of large digitalsystems, the design and deployment of those systems, mobile technologies and consumer-facing product designand delivery.Omnigon’s team of digital experts provides the digital business strategy to assist our clients in thinking aboutABOUT OMNIGONNEW YORKNew York240 West 35th Street16th FlrNew York, NYTORONTOCanada67 Mowat AveSuite 238Toronto, OntarioKIEVUkrainePushkinskaya 10aOffice 9Kiev, Ukraine
  • 3. Spike Bellator Second ScreenLIVE DATA & VIDEO ChallengeCombine a live event video experience with granular,screen experiencePROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY 3
  • 4. WHAT THEPRODUCT DOESSPIKE Bellator Second Screen‘The 4th Judge’ functionality allows the fans an actualand all state transitions are managed via data feedsavailable from within the appPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY 4
  • 5. App acts not only as the second screen complimentVALUESPIKE Bellator Second ScreenPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY5
  • 6. NBA Advanced StatsCOMPARATIVE ANALYTICS ChallengeTake 25 years worth of granular data from an excel macroto a consumer facing productPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY 6
  • 7. WHAT THEPRODUCT DOESNBA Stats Cubecompared to how he normally does?PROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY7
  • 8. Fans want more data – it allows them toVALUENBA Stats CubePROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY8
  • 9. Game ConnectSTATS & SOCIAL ChallengeDesign an MLB (and now NHL) product that provides a level of statistics andcomparative analytics that crushes what they might get on ESPN.com,FoxSports.com, or wherever – hyperLocal theory – in market I should get more.PROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY 9
  • 10. WHAT THEPRODUCT DOESGame ConnectClutch hitting (average from 7th inning on)in Aug/SeptBaseball Stats / DataHockey Stats / DataPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY10
  • 11. PROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY11Game ConnectValuePASSIVE / ACTIVESOCIAL LENSEView a completely on-topic conversation about theplayers and teams playing as it evolves in real-timeAdd to that conversation from the productPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY
  • 12. Qualcomm NASCARCONVERGENCE Alljoyn TechnologyAllows mobile device and TV to ‘talk’2nd screen and 1st screen convergePROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY 12
  • 13. VALUEQualcomm NASCARPROPERTY OF OMNIGON COMMUNICATIONS, LLC | PRIVATE & PROPRIETARY
  • 14. THANK YOU