Co d case study

A CASE STUDY

From the specification:
Video games
A study of the production, distribution and marketing of a specific game within one or across various gaming platforms, along with its reception by a variety of (British) audiences. This should be accompanied by study of the impact of next generation capabilities (HD, Blu-Ray, online services etc) on the production, distribution, marketing and consumption of games.

Here’s a lovely video…
http://www.youtube.com/watch?v=yrurGjHbPU8

A Call of Duty timeline
Call of Duty - October 29, 2003
Call of Duty 2 - October 25, 2005
Call of Duty 3 - November 7, 2006
Call of Duty 4: Modern Warfare - November 7, 2007
Call of Duty: World at War - November 11, 2008
Call of Duty: Modern Warfare 2 - November 10, 2009
Call of Duty: Black Ops - November 9, 2010

Content
The early CoD games dealt with events in and around WWII, an era revisited in World at War.
More recent titles have dealt with more modern warzones and the newest release ‘Black Ops’ is set during the Cold War.

Platforms
What are the different ways in which Black Ops can be played?
How do they differ?
Is there a definitive version?
What makes the game so popular amongst the audience?
Who is the target audience?
http://www.youtube.com/watch?v=3rZRbSshurQ&feature=related

New Media Technologies
VS
As well as appearing on a variety of platforms,
what new media technologies allow the modern
gaming audience to broaden their experience?

How has the game been marketed?
What media sectors have been used to sell CoD?

What other media sector is the games industry now similar to?
http://www.youtube.com/watch?v=J6QVxLE5JUg
What has accounted for this boom in gaming?

Co d case study

by Marcus Milburn on May 04, 2011

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