Your SlideShare is downloading. ×
  • Like
  • Save
GaS: Player Attitudes on Online Distribution - Saara Toivonen
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

GaS: Player Attitudes on Online Distribution - Saara Toivonen

  • 322 views
Published

 

Published in Entertainment & Humor
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
322
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Player attitudes on online distribution Saara Toivonen
  • 2. Survey about player experiences on digital distribution of games
    • Online survey among Finnish PC- and console gamers
    • Purpose to examine the players’ experiences and notions concerning online distribution of games
    • 37 questions, many of which with several parts -> 193 variables
    • Survey was marketed on game-related web sites and some online magazines
    • The data was collected in 4 days in May 2009
  • 3.  
  • 4. Respondents
    • n = 1148, 94% men
    • 53% from one game-related site (Pelit.fi)
    • Half of the respondents were born in 1980’s. 26% were younger, 24% older than that.
    • The sample is biased and one should avoid simple generalizations.
    • The study gives a good picture of the notions of those people who have experience of downloading games.
  • 5.  
  • 6. Frequency of downloading
    • 80% had downloaded games during the past six months.
    • Those who play more than 10 hours a week prefer to buy their games as downloads more often than others.
    • The more active in game cultural activities the respondents were, the more likely they had downloaded games.
  • 7.  
  • 8.  
  • 9.
    • Those who had downloaded music, films or computer programs, had more likely downloaded games as well.
    • Those who had downloaded any content from torrent services, had more often paid for game downloads.
    • They also used more money for downloading games than others.
  • 10. The appeal of physical copies
    • One fifth of respondents don’t like downloading games.
    • More than half of them, who have downloaded games, prefer to own physical copies.
  • 11. New survey about the question of physical copies
    • 33 selected respondents
    • 11 open questions
      • Good aspects and downsides of downloads/physical copies
      • Storing of games
      • Collecting
      • Games as a hobby
    • The data was collected in December 2009
  • 12. What is important in physical copies?
    • Feeling of really owning something
    • One can touch, look and show it
    • Feeling of reliability and safety
    • Refunds, reselling, loaning
    • Sense of identity and memories
  • 13. Forthcoming publications
    • Toivonen & Sotamaa, ”Huomioita pelien digitaalisesta jakelusta”, Pelitutkimuksen vuosikirja 2010. (submitted)
    • Toivonen & Sotamaa, ”Digital distribution of games: The players’ perspective”, Future Play Conference. Vancouver, May 6-7, 2010. (submitted)
  • 14. Thanks. Questions?