The document discusses key issues surrounding media ownership and its impact on the UK and US film industries. It provides links to YouTube videos about film piracy and its effects. Students are divided into groups to read articles on digital piracy and how Hollywood can capitalize on it. They discuss technological convergence and proliferation of content/hardware on media ownership. Definitions of intellectual property and oligopoly are provided. Factors that define a British film are listed. The impact of American investment on UK films adapted from JK Rowling books is discussed. Issues around a conglomerate owning a UK film studio are raised.

2. Identify key issues surrounding media
ownership
Explain the impact of issues surrounding media
ownership on UK and US film industry

3. https://www.youtube.com/watch?v=HmZm8vN
HBSU
https://www.youtube.com/watch?v=ALZZx1xm
Azg

4. Skyfall’s Javier Bardem on film piracy
https://www.youtube.com/watch?v=HshZru2ex
qw
Mark Kermode on film piracy
https://www.youtube.com/watch?v=ZjDomSO
vys8#t=22
Summarise what was said in these videos. Remember, these can be used as
examples as part of AO2 in your exam. Post to your blogs

5. Divide into 2 groups
Read your allocated article and, as a group, decide on the
most important points and consider the impact on film
production, exhibition and distribution.
Summarise key points and your own ideas in writing and
present on a PowerPoint. Be prepared to feedback to the
other group so they will also understand the key points
raised.
Article 1: http://www.theguardian.com/film/2014/jul/17/digital-piracy-film-
online-counterfeit-dvds
Article 2:
http://www.technologyreview.com/review/520336/how-hollywood-can-
capitalize-on-piracy/

6. What is the impact of technological convergence and a proliferation of
content and hardware on media ownership?
In 2 groups, create a visual essay which answers the question
Media saturation/
on demand
culture (AO1)
Technological
convergence
(AO1)
Xbox (hardware)
(AO2)
Proliferation
(AO1)
Content-
streaming videos/
copyright (A01 & 2)

7. Research the definition of intellectual property
Intellectual property (IP) is a legal term that refers to creations of the mind.
Examples of intellectual property include music, literature, and other artistic
works; discoveries and inventions; and words, phrases, symbols, and designs.

8. Which six Hollywood studios are known as ‘the
big six’?
Post your findings on the blog
What are the implications of having a ‘big six’?

9. Oligopoly
An oligopoly is a market form in which a
market or industry is dominated by a small
number of sellers.

10. List as many factors as you can which you think
would help define a film as ‘British’

13.  What can we learn about media ownership
from these lists?

14. Adaptation from a book by JK Rowling
Produced by Heyday Pictures (UK), 1492 (US)
Distributed byWarner Bros (US)
What would
happen if there
were no US
investment?

15. Adaptation from a book by JK Rowling
Produced by Heyday Pictures (UK), 1492 (US)
Distributed byWarner Bros (US)
What is te impact
of American
investment?

16. https://www.workingtitlefilms.com
A subsidiary of international conglomerate NBC
Universal

17. Read the following article.
http://www.radiotimes.com/news/2012-01-11/ken-loach-calls-david-camerons-
plans-for-the-british-film-industry-a-travesty
On your blogs, note down the following key bits of
information:
 What David Cameron plans for the UK’s film
industry
 What Ken Loach has to say
 What Mark Kermode says
 What conclusions can we draw about issues
surrounding media ownership

18. Globalization- the process by which businesses or other
organizations develop international influence or start
operating on an international scale
Cultural Imperialism- thus culture of a large and
powerful country, organization, etc. having a great
influence on another less powerful country.The brand
has become a symbol of globalization and, to some, one
of the most vivid examples of cultural imperialism
Conglomerate
Using these key words summarise in a few
sentences the issues surrounding media
ownership