Your SlideShare is downloading. ×
Tips en tricks om winkelwagen verlating te voorkomen Marjolein Koppelaar (Ve Interactive)
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Tips en tricks om winkelwagen verlating te voorkomen Marjolein Koppelaar (Ve Interactive)

112
views

Published on

Tips en tricks om winkelwagen verlating te voorkomen …

Tips en tricks om winkelwagen verlating te voorkomen
Marjolein Koppelaar (Ve Interactive) #ETS13

Published in: Business, Technology

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
112
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Marjolein Koppelaar Ve Interactive Amsterdam Twitter along! @MarjKoppelaar #ETS13  
  • 2. •  Opgericht in 2009 •  Acht vestigingen wereldwijd •  Vier international desks Wie  is  Ve  Interac.ve?   Ve Interactive Increasing revenues for online retailers Operating worldwide
  • 3. Let’s talk about…. Shopping cart abandonment!
  • 4. •  Quote leaving things How big is this problem?
  • 5. •  “I don’t have a shopping cart abandonment problem” –  On average, 91% of people abandon in the checkout •  “People that abandon will come back themselves at some point” –  ‘Natural return rate’ : 5% –  Online price comparison: 75% THE FACTS Sources: Forrester Research, Econsultancy.com, Ve Interactive
  • 6. Why do people abandon in the first place?
  • 7. 1. ‘Window shopping’ – 57% 2. Saving items – 56% 3. Delivery costs– 55% Bron:  comscore.com  &  entrepreneur.com  
  • 8. What now?!
  • 9. •  Long-term strategy •  Short-term strategy Hoe  los  je  dit  probleem  op?  
  • 10. 1. Long-term strategy: Optimise your checkout!
  • 11. 1. Have a clear design with logical steps in your checkout
  • 12. 2. Have a clear and complete