Kate on Sustainability

  • 1,088 views
Uploaded on

Kate Negacz, oikos International President 2009, gives a "First Dive" into Sustainability at the oikos Spring Meeting 2009, at Oslo BI, 26 March.

Kate Negacz, oikos International President 2009, gives a "First Dive" into Sustainability at the oikos Spring Meeting 2009, at Oslo BI, 26 March.

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
1,088
On Slideshare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
0
Comments
0
Likes
5

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. First Dive into Sustainability 2-Apr-09 www.oikos-international.org 1
  • 2. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 2
  • 3. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 3
  • 4. Choose your subject Please take one of our pictures. Tell us: •  Who are you? •  Why have you joined oikos? •  What do you want to learn here? 2-Apr-09 www.oikos-international.org 4
  • 5. What is sustainability? A societal definition: quot;Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs.quot; “Brundtland Definition” from WCED 1987: Our common future A corporate definition: “A business approach to create long-term shareholder value by embracing opportunities and managing risks deriving from economic, environmental and social developments.”-- Dow Jones Sustainability Group Index 2-Apr-09 www.oikos-international.org 5
  • 6. What is sustainability? A bridge between organization and ecological theory? Definition of sustainability Role of organizations Organisatio Organization-specific Technical innovations n theory (e.g. effectiveness) Specific practices Strategies Brundtland Definition Organizational culture Brundtland Definition Diversity Grass-root innovation Simple feedback models Regional Networks Ecological Complex-dynamic models Accountability / theory Feedback Source: CSCP ppt 2-Apr-09 www.oikos-international.org 6
  • 7. Video 2-Apr-09 www.oikos-international.org 7
  • 8. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters – a little bit of history 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 8
  • 9. Great painters–a little bit of history Imagine you are on a fist world conference about sustainability (70’). 1.  Divide in 3 groups. 2.  You represent a group of: -economists –politicians -NGOs 3.Take a piece of paper and answer the question: How to make world sustainable in next 15 years? •  Write all ideas your group have(10 min) •  Tick those that you agree on •  Tick those of different group that you agree on •  Negociate •  Present your ideas(5 min) 2-Apr-09 www.oikos-international.org 9
  • 10. Great painters–a little bit of history Ideas that you agree on are: •  ... 2-Apr-09 www.oikos-international.org 10
  • 11. Great painters–a little bit of history How it looked in reality ... During the second half of the 20th century, there were rising concerns regarding social and environmental issues. 2-Apr-09 www.oikos-international.org 11
  • 12. History line Unsafe at Any Speed By Ralph Nader 1965 Apollo Kyoto Conference moon landing on global warming 1969 1997 Cuyahoga River Silent Spring catches fire By Rachel Carson Rio Earth 1969 Summit An Inconvenient Truth 1962 1992 By Al Gore 2006 Limits to Growth Bruntland report Report 1972 1987 1950 1960 1970 1980 1990 2000 2008 2010 Source: CSCP ppt 2-Apr-09 www.oikos-international.org 12
  • 13. SCP on the international agenda International attention to Sustainable Consumption 1992 1994 1998 1999 2002 Agenda 21: Roundtable Human UN Guidelines World Summit Develop a better on SC in Oslo Development for Consumer on Sustainable understanding of involving Report: Protection Development the role of businesses, Consumption extended by identifies consumption and NGOs and for Human Chapter G: changing C&P how to bring governments Development, Promotion of patterns as about more problem Sustainable overarching sustainable analysis Consumption theme (chapter consumption 3) patterns Source: CSCP ppt 2-Apr-09 www.oikos-international.org 13
  • 14. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Theories 5.  Your first picture – case study 6.  oikos painting school 7.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 14
  • 15. Three phillars of sustainability •  3 Pillars for a sustainable development •  Combination of movements and development concepts since the 1960s Sustainable Development Social Economy Eco-System Dimension Profit Planet People 2-Apr-09 www.oikos-international.org
  • 16. Three phillars of sustainability Corporate dimension Societal dimension Corporate Environmental Environmen Environmental Integrity t Management Corporate Society Social Social Equity Responsibility Value Economic Economy Creation Prosperity 2-Apr-09 www.oikos-international.org 16
  • 17. Three phillars of sustainability Corporate dimension Societal dimension Corporate Environmental Management Environmental Integrity •  Pollution Control •  Goal: Do not harm ecosystems or natural •  Pollution Prevention resources (necessary for human life) Environmen •  Product Stewardship •  Principles of regeneration, conservation, t •  Eco-/Resource Efficiency restoration, circulation... (Hart 1995, Russo & Fouts 1997, WBCSD) (WCED 1987, UNEP various, Gladwin et al. 1995) Social Equity Corporate Social Responsibility •  Goal: quot;All members in society have equal •  Environmental Assessment and Scanning Society •  Stakeholder management access to resources and opportunitiesquot; •  Principles of inclusiveness, connectivity, •  Social issue management (Freeman 1984, Matten and Crane 2005) justice, prudence, security (WCED 1987, Gladwin et al. 1995) Economic Prosperity Value Creation •  Goal: quot;Creation and distribution of goods •  Through innovation or cost reduction and services that help to raise living Economy •  Value creation vs. value capture standard“ •  For consumers, shareholders, •  Principles: equity, altruism, positive employees rights (Bowman and Ambrosini 2000) (WCED, 1987, WBCSD various) 2-Apr-09 www.oikos-international.org 17
  • 18. Economic Social Ecological 2-Apr-09 www.oikos-international.org 18
  • 19. Global supply chains – local issues Resource End-of-life Producers Retailers Consumers Extraction Managers 2-Apr-09 www.oikos-international.org 19
  • 20. Burden shifting: Inequalities along global value chains Industrialised countries ~ 20% of ecological backpack ~ 80% of value added Developing countries ~ 80% of ecological backpack ~ 20% of value added Source: CSCP ppt 2-Apr-09 www.oikos-international.org 20
  • 21. The global economy in the morning Malaysia Kanada Tschad Elfenbeinküste Brasilien Deutschland Italien Deutschland Kolumbien Indien Quelle: img.photobucket.com Türkei Niederlande Source: CSCP ppt Polen China Brasilien 2-Apr-09 www.oikos-international.org 21
  • 22. A number of opportunities…. A number of opportunities… Models New Business Business Life-cycle management Sustainable Marketing SCP as regional goal Supply Chain Management Alternative development models Design Integrate SCP into regional planning processes SCP policy mix Government Single policy measures 2-Apr-09 www.oikos-international.org 22
  • 23. CSR along value chains Consumer responsibility works: Fair Trade Fair Trade – more than a ‘niche’ market! International Fair Trade sales have been growing more than 20% every year since the beginning of the 21st century. Source: FLO; Fair Trade in Europe; 2005 2-Apr-09 www.oikos-international.org 23
  • 24. Tapping the Fortune at the Base of the Pyramid Source: CSCP ppt 2-Apr-09 www.oikos-international.org 24
  • 25. What roles can we play in developing countries? Base of the Pyramid Traditional business focus High income Middle class Neglected markets Go for inclusive Anwara Begum, Poor / extreme poor a Grameen 'telephone lady' consumption? Base of the Pyramid (Credit: Nurjahan Chaklader) = 4 billion customers 2-Apr-09 www.oikos-international.org 25
  • 26. Economic Social Ecological 2-Apr-09 www.oikos-international.org 26
  • 27. Our actions can make a difference Consumers matter What to buy How to use Where to use Consumer choices for Sustainable behaviour Applications that sustainable products of customers promote sustainability e.g. free of toxics, green supply e.g. use stand-by power, separate e.g. intelligent heating & lighting, chain, human right issues... waste & recycle, share devices... tele-work, travel substitution... Offer sustainable Consumer Information Innovative application products models Companies matter 2-Apr-09 www.oikos-international.org 27
  • 28. SCP What roles can we play in developing countries? Enabling framework and policy implications Marrakech Process Organizing Building regional regional Implementing Monitoring and strategies consultations concrete evaluating and in all regions to programmes and progress implementation identify needs and projects and exchanging mechanisms with priorities for on the regional, information and regional and sustainable national and local experience at the national consumption and levels; international level. ownership; production 10-year framework of programmes in support of regional and national initiatives to accelerate the shift towards sustainable consumption and production Source: CSCP ppt 2-Apr-09 www.oikos-international.org 28
  • 29. A new ‘lower middle-class’ Source: Territory size shows the proportion of all people living on PPP US$ 20-50 a day (US$ 7000-17.800 / year) worldwide, that live there. 2-Apr-09 www.oikos-international.org 29
  • 30. Economic Social Ecological 2-Apr-09 www.oikos-international.org 30
  • 31. Renewable energy usage Renewable energy •  Wind Turbine •  Biofuel •  Biomass •  Geothermal •  Hydro power •  Solar power •  Tidal power •  Wave power •  Wind power 2-Apr-09 www.oikos-international.org 31
  • 32. Extinctions and biological invasions •  up to half of presently existing species may become extinct by 2100 •  Increasingly efficient global transport has facilitated the spread of organisms across the planet. •  The most stark human examples: HIV AIDS, mad cow disease and bird flu. 2-Apr-09 www.oikos-international.org 32
  • 33. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 33
  • 34. Your first picture – case study The CEO of BadGuy Industries Inc. just came back from a long holiday, during which he read a book on sustainability – which he says changed his life. He wants the whole company to contribute to sustainability overall, and so he calls in several board members, a financial analyst from an investment bank, and a representative of an environmental NGO. 1.  Discussion (15 minutes) 1.  Spilt into groups with three members 2.  You will be assigned an industry in which BadGuy Industries Inc. is operating 3.  Distribute the roles (Board member, financial analyst, NGO representative) 4.  Brainstorm different options for integrating sustainability into business operations 5.  Discuss these options from the perspectives of the different meeting participants 6.  Chose a new name for your company that better reflects your new strategic direction 2.  Briefly present in the plenary (5 mins): Your industry, your action, your new name 2-Apr-09 www.oikos-international.org 34
  • 35. The question of whether sustainability leads to profitability remains. But in fact, the answer is not predetermined. It depends on YOU. 2-Apr-09 www.oikos-international.org 35
  • 36. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 36
  • 37. oikos painting school …sustainable development at universities around the world… …the promotion of oikos strengthens action sustainability change competence agents… for sustainable development …the integration of among tomorrow’s decision sustainable development makers. We: into teaching and research … 1. increase awareness for sustainability 2. foster their ability to implement sustainability- driven innovation 3. create institutional support 2-Apr-09 www.oikos-international.org 37
  • 38. oikos is more oikos is international more than 24 local chapters more than 18 countries more than 500 student members more than 1500 alumni more than 125 events/year more than 21.000 students reached in 2008 2-Apr-09 www.oikos-international.org
  • 39. oikos activities oikos activities consist of networking, education and research. Our activities are conducted within the framework of a constructive and open-minded dialogue and reflect local realities. They network students with representatives from academia, business, NGOs, politics and media. typical Local Chapter projects international oikos projects •  conferences supporting the Local Chapters! •  lectures •  tutorials •  empowering students and projects •  movie screenings •  advancing the oikos network •  thesis awards •  strengthening •  simulation games research •  innovative learning models 2-Apr-09 www.oikos-international.org 39
  • 40. oikos Xburg chapter hosting oikos Spring/Autumn Meeting 2010 •  prolonged weekend with content-specific speeches by external speakers •  70 participants from all over the international oikos family •  exclusive event – oikos members only •  internal workshops and legislative decisions •  intensive, international student network preparing more projects … •  Project Leadership Programme •  Sustainability Events •  Photo exhibitions/Movie Screenings •  Fair Trade breakfasts •  Lecture series •  Joint projects with oikos International 2-Apr-09 www.oikos-international.org 40
  • 41. landscape of oikos projects how oikos Xburg can participate? Empowering projects Winter School Project Leadership Programme Student Award Project Development Fund Case Writing Competition Spring Meeting PhD Fellowship Programme Autumn Meeting Advisors Retreat PhD Summer Academy Strengthening research Advancing the oikos network 2-Apr-09 www.oikos-international.org 41
  • 42. Painter‘s atelier agenda 1.  Choose your subject 2.  Great painters 3.  Three philars of stustainability 4.  Your first picture – case study 5.  oikos painting school 6.  Are you happy with your picture? 2-Apr-09 www.oikos-international.org 42
  • 43. Are you happy with your picture? 1)  What would you change in workshop? 2)  What topic was the most interesting? 3)  Which one should be developed more? 4)  What do you like about this workshop? 2-Apr-09 www.oikos-international.org 43
  • 44. Thank you for your attention Get in touch with oikos: Kate Negacz (president 2009): kate.negacz@oikosinternational.org www.oikos-international.org 2-Apr-09 www.oikos-international.org 44