OGDC 2014_3D Graphic on mobile_Mr. Hoang Minh Truong
OGDC 2014_Vietnam Smartphone game market 2013 overview. From vision to action_Mr. Ha Trung Hieu
1.
2.
3.
4. Source: Top 100 Countries by Game Revenues - Newzoo
Vietnam, the Largest Game Market of South East Asia 2013
(Based on Revenue – in Million USD)
233
200
146
94 93 85
0
50
100
150
200
250
Vietnam Thailand Indonesia Malaysia Philippines Singapore
5. Source: Top 100 Countries by Game Revenues - Newzoo
Vietnam is ranked at 6th of the Largest Game Market in Asia
(based on Revenue)
follows China, Japan, Korea, Taiwan and India
and 25th in the world
6.
7. 2013, Vietnam:
Monthly Runrate: estimate 2+ mil USD
Total value of Mobile game market: 25,5 mil USD
Market Forcast:
2014: 35 mil USD
2016: 52 mil USD
19. Source: Report on Researching Game Mobile Market by GMO
The average time spend playing Mobile game
47.5%
35.6%
11.7%
5.3%
Under 1h 1h-2h 2h-3h Over 3h
25. PR pitch:
• Convert rate
• Active user
• They may not install the game right away but
encourage them to click on the ads and install later
• Effect on both iOs and Adroid