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Rodeo - On
 

Rodeo - On

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    Rodeo - On Rodeo - On Presentation Transcript

    • R O DE O on wild horses and crazy cowboys #openagilero Octav Druta (@octavdruta) octavdruta.com
    • How do you minimize the risk of failing?
    • Exploration vs. Exploitation
    • Exploration vs. Exploitation Company: Spec, develop & refine product for known customers vs. Startup: Find customers for a spec’d product via @dvitanov
    • How?
    • Biz Founder Tech Founder “envisions” & defines solution customers that have a problem
    • FAIL: Concept SeedRound Product Development Beta Test Launch 1st Version Lack of customers
    • Biz Founder Tech Founder “envisions” & defines solution customers that have a problem
    • FAIL: Concept SeedRound Agile Product Development Beta Test Launch 1st Version Lack of customers
    • Customer Customer Discovery Validation Pivot Biz Founder: Tech Founder: defines & tests defines solution problem hypothesis (MVP) via @sgblank
    • Customer Discovery: Stop Selling, Start Listening
    • Customer Validation Develop a repeatable and scalable sales process
    • if Customer Validation fails then Pivot A few examples: • Customer need pivot: same customer segment, different need/ problem • Technology pivot: solve same problem but with different technology stack • Channel pivot: same problem, same solution, different path to customers via @ericries
    • More info about Customer Development
    • Thank you!