SEO
for
WordPress
Presentation by Santosh Raut
About Me
•
•
•
•

Santosh Raut
Founder of Ocean Web
Working for WordPress
Working for SEO of WordPress
& Joomla
santosh@oc...
What is SEO ?
• SEO is the process of
affecting the visibility of a
website in a search
engine's organic search
results -W...
Why SEO ?
• To Increase in Traffic
• Higher Brand Credibility, People Trust
Google
• Better Return on Investment Than Ads
...
For Whom ?
How to Do SEO ?

Simply by

Keywords
Keywords ?
• A word that serves as a key to a code
• A word searched for in a search command

WordCamp Nepal 2013
Free Res...
Can I Do it Myself?

Yes With
DO IT YOURSELF
Steps for WordPress
#1 Register your Domain
• Register your domain as long as you can
#2 Choose Better Hosting
• Uptime/Downtime
• Speed
• Bandwidth
• Location
• Shared or Dedicated
#3 Install WordPress
• Install WordPress
• Set Up Title
• Username Never user admin
• Strong Password
• check allow Search Engine
to Index
Permalink Structure
/%postname%/
Install SEO Plugin
WordPress SEO by Yoast
Yoast #Default
#Titles & Metas
#Permalinks
#Internal Links
#RSS
#Import & Export
Yoast #Dashboard
Yoast #Social
Yoast #Xml Sitemaps
Yoast #Edit Files Robots.txt
Yoast #Edit Files .htaccess
#6 Write Content
Yoast #General
#Missing
• meta description
• Keyword in first
paragraph
• Image and alt tag
• keyword density -
#Missing
• outbound links
• keyword in the URL
• pagetitle
Character
• No subheading tags
H2
After Editing Content
Page Analysis Green
#7 Install WP Super Cache
Speed is the major factor
for the SEO, Caching will
increase your speed
#8 Image Optimization
• For Speed and Image
Search
• Make the size of Image as
Low as Possible
• Rename the Image as
Focus Keyword
• JPEG will b...
While Inserting Image
Social Sharing &
Backlinks
AddThis For Visitors
Backlinks
•
•
•
•
•
•

Social Sharing
Forum Comments
Link Exchange
Participating in Q/A sites
Blog posting
Directory Submi...
Is it Possible ?
Nothing
Is
impossible
Result
# Sage hosting
#Cloud hosted Sage
#Cloud hosted planguru
#Cloud hosted Sage SalesLogix
#Cloud hosted Sage Source
#Cloud ho...
What Should I learn ?

Patience

Rome wasn't built in a day”
#Analytic Overview
WordPress Security
Down, You will lose what you have
done
Reference
•
•
•
•
•
•
•
•
•

Wikipedia.org
Google.com
WordPress.org
Yoast.com
Hitlinks.com
Techwyse.com
Searchengineland.c...
Any Questions
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
SEO for WordPress in 10 Simple Steps
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SEO for WordPress in 10 Simple Steps

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SEO for WordPress in 10 Simple Steps will help you to Optimize your WordPress Site for the Popular Search Engines

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SEO for WordPress in 10 Simple Steps

  1. 1. SEO for WordPress Presentation by Santosh Raut
  2. 2. About Me • • • • Santosh Raut Founder of Ocean Web Working for WordPress Working for SEO of WordPress & Joomla santosh@oceanwebtech.com
  3. 3. What is SEO ? • SEO is the process of affecting the visibility of a website in a search engine's organic search results -Wikipedia
  4. 4. Why SEO ? • To Increase in Traffic • Higher Brand Credibility, People Trust Google • Better Return on Investment Than Ads • Your Competitors Are Doing It • The Results are Permanent (For Long Time
  5. 5. For Whom ?
  6. 6. How to Do SEO ? Simply by Keywords
  7. 7. Keywords ? • A word that serves as a key to a code • A word searched for in a search command WordCamp Nepal 2013 Free Responsive Theme Free WordPress Theme
  8. 8. Can I Do it Myself? Yes With DO IT YOURSELF Steps for WordPress
  9. 9. #1 Register your Domain
  10. 10. • Register your domain as long as you can
  11. 11. #2 Choose Better Hosting
  12. 12. • Uptime/Downtime • Speed • Bandwidth • Location • Shared or Dedicated
  13. 13. #3 Install WordPress
  14. 14. • Install WordPress • Set Up Title • Username Never user admin • Strong Password • check allow Search Engine to Index
  15. 15. Permalink Structure
  16. 16. /%postname%/
  17. 17. Install SEO Plugin
  18. 18. WordPress SEO by Yoast
  19. 19. Yoast #Default #Titles & Metas #Permalinks #Internal Links #RSS #Import & Export
  20. 20. Yoast #Dashboard
  21. 21. Yoast #Social
  22. 22. Yoast #Xml Sitemaps
  23. 23. Yoast #Edit Files Robots.txt
  24. 24. Yoast #Edit Files .htaccess
  25. 25. #6 Write Content
  26. 26. Yoast #General
  27. 27. #Missing • meta description • Keyword in first paragraph • Image and alt tag • keyword density -
  28. 28. #Missing • outbound links • keyword in the URL • pagetitle Character • No subheading tags H2
  29. 29. After Editing Content
  30. 30. Page Analysis Green
  31. 31. #7 Install WP Super Cache
  32. 32. Speed is the major factor for the SEO, Caching will increase your speed
  33. 33. #8 Image Optimization
  34. 34. • For Speed and Image Search • Make the size of Image as Low as Possible • Rename the Image as Focus Keyword • JPEG will be the best
  35. 35. While Inserting Image
  36. 36. Social Sharing & Backlinks
  37. 37. AddThis For Visitors
  38. 38. Backlinks • • • • • • Social Sharing Forum Comments Link Exchange Participating in Q/A sites Blog posting Directory Submission
  39. 39. Is it Possible ?
  40. 40. Nothing Is impossible
  41. 41. Result
  42. 42. # Sage hosting #Cloud hosted Sage #Cloud hosted planguru #Cloud hosted Sage SalesLogix #Cloud hosted Sage Source #Cloud hosted Sage 100 Fund Accounting #Cloud hosted Sage Fundraising 50 #Cloud hosted Sage Grant Management #Cloud hosted Sage 100 Contractor #Cloud hosted Sage 300 Sage 300 Trade Specialty #Cloud Hosted Sage Estimating
  43. 43. What Should I learn ? Patience Rome wasn't built in a day”
  44. 44. #Analytic Overview
  45. 45. WordPress Security
  46. 46. Down, You will lose what you have done
  47. 47. Reference • • • • • • • • • Wikipedia.org Google.com WordPress.org Yoast.com Hitlinks.com Techwyse.com Searchengineland.com moz.com Who.is
  48. 48. Any Questions
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