pulse marketing & advertisingpulse marketing & advertising is a solution oriented, strategy drivenshop that provides creative direction and execution in a variety ofmedia. We have worked with clients large and small, from start-ups toFortune 100 companies, on everything from strategy and marketingplanning to advertising campaigns, web sites and packaging. If it hasa creative element to it, we’ve probably done it.
Capabilities Advertising Annual reports Branding Collateral Corporate identity Direct response Events Marketing strategy Outdoor Packaging Public relations Publications Point-of-purchase Radio TelevisionWeb and interactive
IndustriesAutomotive Investing and FinanceAvionics ManufacturingBanking MediaBiotechnology and Not-for-Profit Pharmaceuticals PublishingBuilding Construction Restaurants and Dining and Maintenance SportsBuilding Supplies and Transportation EquipmentCommercial and Residential Real EstateCommunicationsComputers and TechnologyConsumer ElectronicsConsumer GoodsEducationEntertainmentFashionGovernmentHealthcareHealthcare TechnologyHousehold Goods and FurnishingsInsurance
ClientsAccess Corporation bioMerieux (RT) Disney (H) IBT Reference LaboratoriesAmateur Poker League bo Concepts (RT) Encompass Services Integrated MarketingAmerican Academy of Family Bob Sight Kia Corporation Summit (pb) Physicians Foundation Boese Electric Entire Computer Solutions Intel (MD)American Century (CC) Brain Injury Association of EntraCare JcAIR – Division ofAmerican Century Kansas and Greater Fellowship of Christian BF Goodrich Mutual Funds Kansas City (pb) Athletes Jet TechAmerican Family Insurance Brotherhood Bank First Strategic Partners Johnson County Group (ZDS) Capital Electric (REV) General Services Community CollegeAmerican Stationery (JS) Carlyle Van Lines Administration Kansas City Dental CareAmericraft Carton Group Carrington Laboratories Glamour Magazine (D) Kansas City FreelanceAnchor Bank (ZDS) Celliance (RT) Global Art Materials ExchangeAncient Artifacts Center for Management Greater Kansas City Officials’ Kansas City MissouriArgus Assistance Association School DistrictArsalon Technologies Champions Tour Greater Kansas City Sports Kansas City Sports & FitnessArthritis Foundation of Chevron (ZDS) Commission Magazine Kansas City (pb) Community America Halbrook Law Firm Kauffman Center forAt Home in the Northland Credit Union (CC) Hallmark Entrepreneurial Leadership Magazine Credit Union Executives Hallmark Gold Crown Stores Kay FurnitureAVAX Technologies Society (ZDS) Harcourt Publishing (MD) Kessinger HunterB&D Instruments & Avionics Culligan High Tek Solutions Commercial Real EstateBenedictine College Custom Color Higuchi Biosciences Center KidneyWise.orgBig Brothers Big Sisters CyDex Hill’s Pet Nutrition (CC) Kommerling (RT)Biologix Research Company Derma Sciences Houlihan’s Restaurant Group Life Care Services (JS)
Clients (continued)Louis Vuitton (D) Oneida (D) Sports Illustrated Advertising Walmart (REV)Maple Woods Oscar Mayer (ZDS) Softball World Series Wenger Manufacturing (J) Community College PB&J Restaurants Sprint (RT) Win-Vent ArchitecturalMedia Mix PMD Sports – Division of Tahitian Noni (JS) WindowsMetropolitan Knit-Rite Taylor Guitars (MD) Winn-Dixie (VML) Community Colleges Platinum Network Group TheraTech Wisconsin EducationMicrosoft (REV) Premier Mortgage Traveler Magazine (D) Association CouncilMidAmerica Nazarene RSVP Tri-State Pontiac Dealers Yellow Freight (VML) University Rajeunir Medical Spa Association (D) YRC WorldwideMidwestern Baptist Real Estate Revolution Trinity Biotech (RT) Zona Rosa Theological Seminary Remel (RT) U.S. Army RecruitingMilwaukee County Zoo RhinoTech (RT) Battalion Kansas City CC Callahan Creek D DeutschMobility Assistance Products Robert E. Miller UMB Bank H HoluebekMyLink Security Systems Group Insurance Union Broadcasting - J JewellNational Association of Ruth Burke & Associates Good Sports Radio/TV JS JSchmid Intercollegiate Athletics (pb) St. Joseph Light & Power (REV) University of Missouri- MD Mires Design REV revolutionNational Kidney St. Joseph Medical Center Kansas City RT Radtke Tomberlin Foundation (pb) Samsung Consumer University of Wisconsin VML VMLNationwide Tour Christmas in Electronics (D) Credit Union (ZDS) ZDS ZD Studios October Golf Tournament Silicon Prairie Upper Deck Trading Cards pb pro bonoNew Life (JS) Technology Association Urban Ranger CorpsNorth American Salt (REV) Silver City Rail Variform (REV)Olathe Chamber of Singer (D) Verkerke – Division of Commerce Sokkia International (J) Hallmark
David O’Brien – Creative Director/Principal David got his jump-start in marketing and advertising through internships with several East coast advertising agencies while still inschool at Bucknell University. Following graduation, he went to work in the trenches at Deutsch in New York as Traffic Manager and Assistant Account Executive. Leveraging this new found knowledge, David headed for Boston and the corporate side as the Marketing Manager for a medical products manufacturer. There, he wasresponsible for the in-house development of sales support materials,advertising and packaging, as well as trade show management. With experience on both sides of the fence under his belt, David finally made his way to Kansas City where he set up shop as a freelancegraphic designer. Today, almost 20 years after he began, and through many iterations and a couple of detours along the way, David is now where he truly wants to be – working with a fun group of partners to invigorate the brands of our diverse group of clients through the development of strategic, results-oriented work.
Cherie Dean – Creative Director/DigitalFresh out of the University of Wisconsin-Milwaukee with a B.F.A.under her belt, Cherie got started in graphic design with ZD Studiosas a Graphic Designer. After a couple of years getting her feet wetand getting a feel for the business, she moved on to revolution (adivision of Valentine Radford) as an Art Director. In 1999, after severalyears working for others, Cherie cut the corporate leash and wentout on her own, initially doing freelance for Mires Design (San Diego)then ultimately marking her territory in Kansas City as Owner andCreative Director of Fetch Design. Cherie brings over 15 years ofexperience invigorating brands through print, identity, environmentaland digital design.
Ryan Duffy – Creative Director/Copywriter Ryan is a copywriter who has created award-winning campaigns forsuch clients as Microsoft, Sprint, American Century Mutual Funds andthe Senior PGA Tour [now called The Champions Tour]. He’s worked in creative development of television, radio, print, web and direct mail projects for a variety of organizations, including those in the fields of retail, insurance, banking and higher education. Duffy’s 18-year advertising career has included stints with advertising agencies, both large and small – along with a two-year stint in the marketing department of a subsidiary of H&R Block. Duffy served as a President of the American Advertising Federation’s Kansas City chapter before becoming a part of the Pulse Marketing creative team.
Jim Potoski – PR Director/CopywriterJim is a copywriter, public relations practitioner and radio/TVbroadcaster who started his advertising and marketing career inthe mail room at McCann-Erickson Los Angeles. For more than twodecades he has worked almost exclusively with small businesses,emerging companies and entrepreneurs in developing a variety ofcreative and branding strategies. His portfolio includes radio,direct mail, press releases, media relations + story placement, sportsmarketing, trade shows and web projects. For the past four years Jimhas been a talent wrangler and co-host of “Good Sports – the KansasCity Sports & Fitness Radio/TV Show” heard live on Saturday morningson KCTE Hot Talk 1510 AM as well as for viewing the following weekon SureWest Cable Channel 7. Needing a diversion from the creativeprocess, he’s been a Missouri state-registered basketball official for17 years and volleyball for 12. All these conceptual, athletic andadministrative skill sets will be made available to clients and partnersas part of the Pulse Marketing creative team.