At O2, we passionately believe that better technology for the UK workforce could give our country a much-needed boost. To test our theory, we commissioned a report by the Centre for Economics and Business Research (Cebr) to look into the impact a more ‘Connected Britain’ would have on the economy. Here’s what we found.

1. Smarter Working Britain
The first ever study of how better business connectivity would help Britain's economy
shows that it could add up to a £30 billion boost to our annual productivity.
Here’s how much extra productive time we could gain per employee, per year,
if we were all better connected.
The time gained
through a 10% increase
in productivity when
working on the move
Work anywhere
Make work a thing to do, not a place to go
11hours
The increase in
productive time per
person, per year
Cut down commuting
Work from home more often
14hours
The time saved per
year through getting
things done in real
time, on the spot
40
Do more, and do it better
Complete tasks more efficiently
hours
The estimated
saving each year
from improved
connectivity while at
customer locations
59
Make customer contact count
Cut down on trips back to base and deliver better service
hours
The time saved from
fewer meetings and
less travel
54
Make meetings matter
Cut down travel, and make every moment in a meeting valuable
hours
We commissioned an independent report by the Centre for Economics and Business Research
(Cebr) to look into the impact a more ‘Connected Britain’ would have on the economy.
Cebr’s new study, Smarter Working Britain, set out to understand what could be achieved in
the coming years if organisations were to take full advantage of existing technology.
The research confirms that the UK is missing out on potential additional growth worth
£30 billion due to a connectivity deficit in Britain’s biggest businesses and the public sector.
Smarter Working Britain is published by O2, in partnership with the Centre for Economics and
Business Research (Cebr). You can download the report here.
o2.co.uk/enterprise
@o2businessuk
Total contribution from
remote working
£1.9 billion
Total contribution from
home working
£4.1 billion
Total contribution from
task efficiencies
£5.9 billion
Total contribution from
customer contact
£8.8 billion
Total contribution from
meeting effectiveness
£9.3 billion
The total number of productive hours gained, per employee, per year