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Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
Career Insight from Arianna Finlayson
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Career Insight from Arianna Finlayson

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Transcript

  • 1. ARIANA FINLAYSONSenior Community Manager for COVERGIRLMarina Maher Communications
  • 2. BACKGROUNDFrom: College: Studied:
  • 3. HOW I GOT MY START
  • 4. BEAUTY EDITORIAL EXPERIENCE
  • 5. BEAUTY ON THE WEBMarket WorkEventsPackagingSEOAnalyticsBloggers“Real Time”
  • 6. CHANGING PATHS
  • 7. SOCIAL MEDIA (AS IT RELATES TO A BEAUTY BRAND)Consumer RelationsPublic RelationsROI = SalesAmplificationSponsorships
  • 8. STARTING POINTSBlogIndustry EventsSocial MediaWWDE-commerceTrends
  • 9. THANK YOU!

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