NuSpark MarketingA Guide to Marketing to Millennials      Attitudes, Messaging, Media     www.nusparkmarketing.com, @nuspa...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesWHO                                                 ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesThe Need to Be Connected                            ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesTraits of the Millennial                            ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials are Diverse                             ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesHow Millennials are different from past generations ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesA Summary of Millennial Values                      ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials are Connected                           ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesHow Millennials View Themselves vs. Parents         ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials are Powered and Protected               ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials are Accepting and Diverse               ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesTechnology has Caused Media Consumption to beFragmen...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Want to Be Rich and Famous              ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Priorities in Life                      ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Are Unique                              ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMARKETING                                           ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesGeneral Differences; Online Activities              ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Use Technology                          ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Usage of Mobile and Online Activities   ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Cannot Live Without Internet andMobile  ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Prefer Video and Social vs. Others      ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesThe Rise of Multi-Tasking                           ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation Services90% of Millennials Use Social Media                 ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesHighest Percentage of Social Media Users 18-34      ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation Services1/3 of Twitter Users are 25-34                      ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Use Social Media                        ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Use Social Media Frequently             ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesOnly 35% of Millennials watch TV live               ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Use of Television vs. Boomers           ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennial Men Watch More TV and Video ThanWomen    ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennial Men Like to Post Videos                  ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesQuick Stats One                                     ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesQuick Stats 2                                       ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Sleep With Their Cell Phone             ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Text Frequently                         ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennials Talk and Text While Driving             ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMarketing to Millennials                            ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMost Effective Marketing Techniques                 ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennial Brand Strategy Foundation                ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesMillennial Brand Values                             ...
Paul Mosenson, President, NuSpark Marketing   Lead Generation ServicesQuestions?     Contact Paul Mosenson of NuSpark Mar...
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Millennial Marketing Guide

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Millennial Marketing Guide

  1. 1. NuSpark MarketingA Guide to Marketing to Millennials Attitudes, Messaging, Media www.nusparkmarketing.com, @nusparkmktg
  2. 2. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesWHO © 2010 Mike Moran
  3. 3. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesThe Need to Be Connected © 2010 Mike Moran
  4. 4. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesTraits of the Millennial © 2010 Mike Moran
  5. 5. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials are Diverse © 2010 Mike Moran
  6. 6. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesHow Millennials are different from past generations © 2010 Mike Moran
  7. 7. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesA Summary of Millennial Values © 2010 Mike Moran
  8. 8. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials are Connected © 2010 Mike Moran
  9. 9. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesHow Millennials View Themselves vs. Parents © 2010 Mike Moran
  10. 10. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials are Powered and Protected © 2010 Mike Moran
  11. 11. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials are Accepting and Diverse © 2010 Mike Moran
  12. 12. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesTechnology has Caused Media Consumption to beFragmented More Than Ever © 2010 Mike Moran
  13. 13. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Want to Be Rich and Famous © 2010 Mike Moran
  14. 14. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Priorities in Life © 2010 Mike Moran
  15. 15. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Are Unique © 2010 Mike Moran
  16. 16. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMARKETING © 2010 Mike Moran
  17. 17. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesGeneral Differences; Online Activities Highest Skew Watch Online Videos Social Networking Games Music IM © 2010 Mike Moran
  18. 18. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Use Technology © 2010 Mike Moran
  19. 19. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Usage of Mobile and Online Activities © 2010 Mike Moran
  20. 20. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Cannot Live Without Internet andMobile © 2010 Mike Moran
  21. 21. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Prefer Video and Social vs. Others © 2010 Mike Moran
  22. 22. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesThe Rise of Multi-Tasking © 2010 Mike Moran
  23. 23. Paul Mosenson, President, NuSpark Marketing Lead Generation Services90% of Millennials Use Social Media © 2010 Mike Moran
  24. 24. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesHighest Percentage of Social Media Users 18-34 © 2010 Mike Moran
  25. 25. Paul Mosenson, President, NuSpark Marketing Lead Generation Services1/3 of Twitter Users are 25-34 © 2010 Mike Moran
  26. 26. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Use Social Media © 2010 Mike Moran
  27. 27. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Use Social Media Frequently © 2010 Mike Moran
  28. 28. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesOnly 35% of Millennials watch TV live © 2010 Mike Moran
  29. 29. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Use of Television vs. Boomers © 2010 Mike Moran
  30. 30. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennial Men Watch More TV and Video ThanWomen © 2010 Mike Moran
  31. 31. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennial Men Like to Post Videos © 2010 Mike Moran
  32. 32. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesQuick Stats One © 2010 Mike Moran
  33. 33. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesQuick Stats 2 © 2010 Mike Moran
  34. 34. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Sleep With Their Cell Phone © 2010 Mike Moran
  35. 35. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Text Frequently © 2010 Mike Moran
  36. 36. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennials Talk and Text While Driving © 2010 Mike Moran
  37. 37. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMarketing to Millennials © 2010 Mike Moran
  38. 38. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMost Effective Marketing Techniques © 2010 Mike Moran
  39. 39. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennial Brand Strategy Foundation © 2010 Mike Moran
  40. 40. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesMillennial Brand Values © 2010 Mike Moran
  41. 41. Paul Mosenson, President, NuSpark Marketing Lead Generation ServicesQuestions?  Contact Paul Mosenson of NuSpark Marketing  pmosenson@nusparkmarketing.com  610-812-2725  www.nusparkmarketing.com © 2010 Mike Moran
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