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NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
NUS Asia-Pacific Executive MBA Brochure
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NUS Asia-Pacific Executive MBA Brochure


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The Asia-Pacific Executive MBA …

The Asia-Pacific Executive MBA
is one of the region’s most
established Executive MBAs,
designed with a unique strategic
focus on Asia-Pacific business
within a global economy. It
provides senior executives and
business leaders with a rigorous
and relevant management
learning platform which is
minimally disruptive to career
responsibilities. The programme
has a wide Asian geographical
footprint where classes are
conducted in 6 countries -
Singapore, India, Indonesia,
Japan, China and Vietnam. The
professional and cultural diversity
of the cohorts also provide
valuable peer-to-peer learning
and networking opportunities
that complement the quality
international curriculum.

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  • 1. The National University of Singapore Asia-Pacific Executive MBA
  • 2. 2 4 5 6 7 8 10 12 14 17 18 20 About the National University of Singapore | NUS Business School Messages from the Dean | Academic Director Management Advisory Board Insights for the Future Global Thought Leaders Global Alumni Network Office (GANO) | Career Services Clear Affirmation Shared Wisdom Curriculum Schedule of Residential Segments Admission Requirements and Application Guide Roadshows and Information Sessions | Accolades and Recognition
  • 3. The NUS Asia-Pacific Executive (APEX) MBA The Asia-Pacific Executive MBA is one of the region’s most established Executive MBAs, designed with a unique strategic focus on Asia-Pacific business within a global economy. It provides senior executives and business leaders with a rigorous and relevant management learning platform which is minimally disruptive to career responsibilities. The programme has a wide Asian geographical footprint where classes are conducted in 6 countries Singapore, India, Indonesia, Japan, China and Vietnam. The professional and cultural diversity of the cohorts also provide valuable peer-to-peer learning and networking opportunities that complement the quality international curriculum. associate professor prem Shamdasani Academic Director, Asia-Pacific Executive MBA Associate Dean, Executive Education NUS Business School
  • 4. National University of Singapore (NUS) A leading global university centred in Asia, the National University of Singapore (NUS) is Singapore’s flagship university which offers a global approach to education and research, with a focus on Asian perspectives and expertise. NUS has 16 faculties and schools across three campuses. Its transformative education includes a broad-based curriculum underscored by multi-disciplinary courses and cross-faculty enrichment. Over 37,000 students from 100 countries enrich the community with their diverse social and cultural perspectives. NUS has three Research Centres of Excellence (RCE) and 22 university-level research institutes and centres. It is also a partner in Singapore’s 5th RCE. NUS shares a close affiliation with 16 national-level research institutes and centres. Research activities are strategic and robust, and NUS is well-known for its research strengths in engineering, life sciences and biomedicine, social sciences and natural sciences. It also strives to create a supportive and innovative environment to promote creative enterprise within its community. For more information, please visit A leading global university centred in Asia, the National University of Singapore (NUS) is Singapore’s flagship university which offers a global approach to education and research, with a focus on Asian perspectives and expertise Accolades • National University of Singapore – Ranked 23rd in the world and 3rd in Asia by Times Higher Education for Top Universities by Reputation for 2012 • National University of Singapore – Ranked 2nd by QS Asian University Rankings (AUR) – 2012 • National University of Singapore - Ranked 28th Worldwide – QS World University Rankings – 2011/2012 • National University of Singapore scores Platinum as a trusted brand – Reader’s Digest Trusted Brands Survey – 2012 • NUS Business School – NUS MBA ranked top in Asia and fourth internationally among non-US schools by Forbes – 2011 • NUS Business School – NUS MBA ranked 4th in Asia-Pacific region by QS Global 200 Business School Report 2012 • NUS Business School - Ranked top in Asia for Accounting Finance, and 8th worldwide – QS World University Rankings - 2012 • US Business School is first in Asia to be a full time academic N member of CEMS, an alliance of leading business schools and multinational companies Financial Times Executive MBA Ranking 2011 • Ranked 1st Worldwide in International Participants • Ranked 10th Worldwide in International Course Experience • Ranked 19th EMBA Worldwide
  • 5. NUS Business School National University of Singapore (NUS) Business School is known for providing management thought leadership from an Asian perspective, enabling its students and corporate partners to leverage global knowledge and Asian insights. The school has consistently received top rankings in the Asia-Pacific region by independent publications and agencies, such as The Financial Times, Economist Intelligence Unit, and QS Top MBA, in recognition of the quality of its programmes, faculty research and graduates. In the Financial Times Global Rankings, the NUS MBA was ranked 23rd in 2012, while the AsiaPacific Executive MBA was ranked 19th in 2011. In the biannual 2011 Forbes rankings for two-year MBA programmes, NUS Business School was ranked the top school in Singapore and Asia, and fourth among business schools outside the United States - the first time a Singapore business school has made the list. The Quacquarelli Symonds (QS) ranked the school first in Asia and 8th in the world for accounting and finance, and the QS Global 200 Business Schools 2009: The Employers' Choice Survey ranked the School’s graduates third in the Asia-Pacific region. The school is accredited by AACSB International (Association to Advance Collegiate Schools of Business) and EQUIS (European Quality Improvement System), and is a member of the GMAC Council, Executive MBA Council, Partnership in Management (PIM) and CEMS (Community of European Management Schools) – endorsements and affiliation with organisations of high repute in the education circle that the school has met the highest standards for business education. For more information, please visit Proud to be a Member: Proud to be a member of A ssociation to Advance Collegiate Schools of Business (AACSB) Executive MBA Council (EMBAC) Partnership in Management (PIM) European Foundation of Management Development (EFMD) Graduate Management Admissions Council (GMAC) C ommunity of European Management Schools and International Companies (CEMS)
  • 6. 04 Professor Bernard Yeung Dean and Stephen Riady Distinguished Professor NUS Business School Associate Professor Prem Shamdasani Academic Director, Asia-Pacific Executive MBA Associate Dean, Executive Education NUS Business School Located in the heart of Asia, NUS Business School at the National University of Singapore is the ideal place to learn about doing business in the Asia-Pacific region. In addition to leveraging our location advantage in Singapore, you get to visit five other thriving Asian cities for a first-hand experience of the region’s varied business, political, cultural and social environments. Indeed, Tokyo is now being added as one of the cities the programme will visit.   The Asia-Pacific Executive MBA provides the perfect platform for you to learn and network with other global business leaders. You can expect to forge tightly-knit bonds with participants from more than 25 countries, who come from different functional areas.   In the programme, you will be exposed to diverse perspectives. Learning within and out of the classroom is both rigorous and dynamic  because, like you, your peers are high-potential individuals on the fast track, individuals who have worked in Asia for many years and who bring their extensive and unique experiences to the classroom.   Most of our 140-strong faculty come from top universities around the world, possessing strong research and teaching capabilities, as well as extensive consulting experiences, infusing the latest business knowledge with real-life application.   With our state-of-the-art facilities at the Mochtar Riady Building, the new home of NUS Business School, you and your peers will experience a conducive learning environment.   As the saying goes, a journey of a thousand miles begins with a single step. You have taken that first step in finding out about the Asia-Pacific Executive MBA. Continue the journey by investing – in the best talent you know – yourself. The Asia-Pacific Executive (APEX) MBA is one of the region’s most established Executive MBAs, a unique global programme with a strategic focus on Asia-Pacific business, now going into its 16th year. The APEX MBA has achieved a worldwide EMBA average ranking of 19 by the Financial Times since 2008. It boasts a distinguished and professionally diverse alumni network of over 1000 senior executives from the Americas to Australasia, imparting peer-to-peer learning and networking opportunities enhanced by the quality and reputation of a distinguished international faculty from some of the leading PhD programmes in the world. Our Executive MBA programme is designed with the busy executive in mind, providing an optimal learning platform with minimal disruptions to career responsibilities. The rich professional, gender and industry diversity of every incoming cohort provides a wonderful opportunity for cross-cultural sharing and engagement. Financial Times has consistently ranked our program 1st worldwide in international participants the past 3 years. The modules are taught in 2-week study segments every quarter beginning in June and ending in October the following year, conducted in Singapore and five additional countries – China, India, Indonesia, Japan and Vietnam. The strong AsiaPacific geographic footprint is testimony of our commitment to meet global executives’ and entrepreneurs’ needs for a quality international curriculum that addresses the challenges of doing business in Asian countries at different levels of development and growth. I invite you to a unique and rewarding journey with the Asia Pacific Executive (APEX) MBA, a programme that integrates the best of management theories and practices from East and West, designed for business leaders who embrace both globalization and glocalization, and who seek a particular focus on the Asia-Pacific region.
  • 7. MANAGEMENT ADVISORY BOARD Comprising prominent business leaders, corporate chiefs and alumni, the Management Advisory Board provides strategic advice and guidance to the Dean and the leadership of NUS Business School. Chairman Mr S Dhanabalan • hairman, Temasek Holdings (Pte) Ltd C • ember, Council of Presidential Advisors M • Member, Presidential Council for Minority Rights • lumnus, NUS A Deputy Chairman Mr Hsieh Fu Hua • hairman, Fullerton Fund Management Company C • Chairman, Stewardship Corporate Governance Centre • onorary Chairman, Securities Investors Association H (Singapore) • Independent Non-Executive Director, United Overseas Bank Tiger Airways • dvisor, Singapore Institute of International Affairs A • Co-Founder Adviser, PrimePartners Group of Companies • Member, National Arts Council • Alumnus, NUS Business School • hairman, National Council of Social Service C Members Dr William Fung • roup Chairman, Li Fung Ltd G • Independent Director, Singapore Airlines Ltd • Independent Non-Executive Director, Shui On Land Ltd, Sun Hung Kai Properties Ltd, The Hong Kong and Shanghai Hotels Ltd VTech Holdings Ltd Ms Euleen Goh • Non-Executive Chairman, Singapore International Foundation • Non-Executive Board member, Aviva plc, Singapore Airlines Ltd, Singapore Exchange Ltd, CapitaLand Ltd DBS Group Holdings Ltd and DBS Bank Ltd • Chairman, Singapore Chinese Girls’ School Board of Governors of NorthLight School • Advisor, Singapore Institute of International Affairs Mr Hsieh Tsun Yan • hairman Lead Counselor, Linhart Group C • Independent Director, Sony Corp Bharti Airtel Ltd Manulife Financial • Governor, Singapore International Foundation • Provost Chair Professor of Management, NUS Business School • djunct Professor of Leadership, Lee Kuan Yew School of A Public Policy • Member, Institute of Policy Studies Academic Panel Mr Liew Mun Leong • President CEO, CapitaLand Group • hairman, Changi Airport Group (Singapore) Pte Ltd C • Non-Executive Director, Singapore Exchange Ltd and Singapore China Foundation Ltd • Member, National Productivity and Continuing Education Council, Governing Council of Human Capital Leadership Institute, Centre for Liveable Cities and Board of Trustees of Chinese Development Assistance Council • Distinguished Honorary Member, Securities Investors Association (Singapore) • Board Member, Surbana Corporation Pte Ltd • Alumnus, NUS Mr Tan Soo Jin • Partner Director, Amrop Hever Group / Gattie-Tan Soo Jin Management Consultants Pte Ltd • Governing Council Member, Singapore Institute of Management
  • 8. 08 Building Bonds, Bridging the Future Global networks, intellectual energy and entrepreneurial spirit are needed in today's complex world. As such, the opportunities offered in forging ties, creating and renewing bonds with alumni and the University are crucial factors to the growth of our students and alumni. Global Alumni Network Office The Global Alumni Network Office (GANO) links students to NUS Business School’s 34,000 alumni around the world. Participants will be a member of a robust and powerful alumni network, the moment they step into the Business School as a student. They can tap on the network to gain insights into business and industry, forge friendships and develop links that will last a lifetime. The Office organizes activities to engage the student body and the alumni community at large. These range from formal events like industry talks and seminars to informal ones like networking sessions. Besides adding value and variety to the life of the student and alumni communities, the Office acts as an interface for alumni who wish to contribute to the School in terms of providing placement and internship opportunities, giving talks, being a mentor, providing sponsorships and other forms of service. The Office also engages business school alumni who are based globally through its international network of alumni chapters and contact points. To date, we have key presence in China, India and ASEAN countries. As a graduate of the National University of Singapore, you also become a part of the illustrious family of 209,000 alumni, through the University’s Office of Alumni Relations. Career Services NUS Business School Career Services is an invaluable resource for both students and employers. The comprehensive range of professional career development services provided to our undergraduate and MBA students ensures that each of our graduates is well prepared to excel in today’s competitive job market. Career Services also provides the ideal recruiting platform for local and international firms in search of top talent. Networking events, industry forums and recruitment presentations allow executives and industry leaders to interact with NUS students, and the Career Services team actively supports and facilitates the recruiting efforts of our business partners. Whether you are an employer or a student, we encourage you to contact NUS Business School Career Services at to explore how we can best serve you. Organizations our students come from: • Abbott Manufacturing Singapore • Abenson Inc, Philippines • AIG Life, Vietnam • Aon Singapore Pte Ltd • Asian Development Bank (Japan) • AsusTek Computer Inc. • Autodesk Asia Pte Ltd • Barclays Capital • BHP Billiton • Boehringer Ingelheim • Bossard Asia-Pacific • BW Maritime Pte Ltd • Celulose Irani S/A, Brazil • Cisco Systems Inc • Citibank N.A. • ConocoPhillips China Inc • Credit Suisse AG • Daimler AG (Germany) • Dell Global B.V. • DFS Group • eutsche Post DHL D • Ernst Young Pte Ltd • GE Pacific Pte Ltd • Healthway Medical Group • Institute of Technical Education • IBM (S) Pte Ltd • Intel Microelectronics (M) Sdn Bhd • Johnson Johnson Medical Asia Pacific • Koelnmesse Pte Ltd • McKinsey Company • Microsoft Singapore Pte Ltd • Modern Times Group, Norway • Monsanto Singapore Co. Pte Ltd • Oracle Corporation • P.T. Sara Lee Indonesia • Panasonic Systems Asia Pacific • Philips Electronics (S) Pte Ltd • Qatar Petroleum • Resorts World Sentosa • SAP Asia Pte Ltd • Shell Eastern Petroleum (Pte) Ltd • Singapore Land Authority • SITA Information Networking Computing (Asia Pacific) Pte Ltd • Straits Asia Resources Ltd • Standard Chartered Bank • Tata Consultancy Services • Teekay Petrojarl, Norway • Telecom New Zealand • The X Group, South Africa • Thomson Reuters • Tokio Marine Life Insurance • Trend Micro Inc • UBS AG • Valartis Bank, Switzerland • Vatika Group, India
  • 9. “ verall, this was a journey O that has given me a deeper understanding of the Asian business environment and the opportunity to work with many great people. It also leaves me with a frame of mind to consistently challenge the status quo.” avid ringrose Irish d Senior Director Technology Sector - Asia Pacific DHL Supply Chain Asia Pacific Singapore
  • 10. 10 Clear Affirmation Our graduates’ personal experiences speak volumes for the wealth of knowledge they have acquired and rich networks they have developed in participating in this programme. “The Asia-Pacific Executive MBA is not just about academia, but real-life learning, sharing experiences, exchanging ideas, building friendships, and networking with top CEOs, managers and business owners – all of which benefit our lives! It is a priceless treasure!“ “ he Asia-Pacific Executive MBA is an excellent “ he Asia-Pacific Executive MBA programme T T programme that provided me with both has offered me a rich, rewarding and learning as well as in-depth updates on the transformational experience to better equip latest developments in each discipline, my professional journey with creativity, reflecting how both the theory and practice innovation, entrepreneurship and leadership have changed over time.“ excellence.“ Managing Director Heat Exchangers Specialist Pte Ltd michael tan seong par Malaysian Associate General Counsel and Legal Director, APAC Trend Micro (Singapore) Pte Ltd “ he Asia-Pacific Executive MBA provided a T unique and insightful perspective on critical issues facing my business today. It blended the right balance of leading innovative thinking with the real-life practical experiences of the teaching faculty, which helped me to advance my leadership competency.“ “ or me, the programme turned out to be a F true, once-in-a-lifetime experience. I advanced my academic knowledge and leadership capabilities beyond expectations. I made friends with great personalities from around the globe. And recently I was able to take a new path in starting an exciting career in Asia.“ “ hat I treasured the most is the W international network of personal and professional contacts which I will have for the rest of my life. Overall, the NUS AsiaPacific Executive MBA is an excellent learning experience which enables you to attain greater heights of professional achievement.“ vincent chan shing kwong Chinese Vice President General Manager, ASEAN Philips Healthcare maria c. riolo Italian Senior Manager, Human Resources Daimler Lai choi zyong Malaysian stefan hauff Swiss Vice President Risk System, Credit Risk Management APAC Credit Suisse AG alex li zhiyong Chinese Vice President, International Business-Pantum Printer Seine Printing Technology
  • 11. “This challenging, stimulating and rewarding programme with well-structured curriculum, excellent professors and highly-motivated executives from different cultures and business backgrounds, provided me everything I could wish for to develop my leadership skills for a global business environment.” thorsten molitor German Executive Director KARL STORZ GmbH Co. KG Germany
  • 12. 12 Shared Wisdom Considering that the reality of a global economy requires varying yet appropriate responses to contrasting cultures and viewpoints, the Asia-Pacific Executive MBA fosters better understanding by gathering practical, real world business know-how from experienced professionals across a spectrum of functions, disciplines and sectors. The programme’s curricular enrichment ultimately elevates the benchmark for senior management in the scope of their academic and scholastic fulfillments. Ashok Charan Singaporean MBA, Indian Institute of Management (IIM) Calcutta Hum Sin Hoon Singaporean PhD, University of California Chang Sea-Jin Korean PhD, Wharton School, University of Pennsylvania Ishtiaq Mahmood Bangladeshi Ph.D, Harvard University Ho Yew Kee Singaporean PhD, Carnegie Mellon University Ivan Png Singaporean PhD, Stanford Graduate School of Business
  • 13. Jayanth Narayanan Indian PhD, London Business School Prem Shamdasani Singaporean PhD, University of Southern California Jochen Wirtz German PhD, London Business School Singfat Chu-Chun-Lin Mauritian PhD, University of British Columbia Mark Goh Singaporean PhD, University of Adelaide Susanna Leong Singaporean LLM, University of London Michael Frese German PhD, Technical University of Berlin Wong Poh Kam Singaporean PhD, Massachusetts Institute of Technology
  • 14. 14 Curriculum The Asia-Pacific Executive MBA programme is tailored for senior business leaders. The programme provides management tools and concepts enabling students to develop skills essential to becoming a global leader. Leadership Managerial Skills Leading individuals, groups, and organizations effectively is key to managerial excellence. The objective of the module is to help students manage individuals and groups for high performance by increasing their understanding of individual and interpersonal behaviour, by providing them with conceptual knowledge on group dynamics and to help them understand the challenges of leading and changing organizations. Decision Risk Analysis This module promotes a scientific paradigm for complex managerial decisions such as problem formulation, model building, and selection of analytical tools and formulation of managerial initiatives ensuing from the results. Students will be better positioned to carry out and communicate business analyses on their own as well as evaluate work undertaken by specialists, analysts and consultants. Managerial Economics and Asian Institutions The module covers managerial economics and governance and institutions in the Asian context. The first part introduces the basic microeconomic theories of marginal analysis and competitive markets. It then develops principles of cost, strategic, and organizational analysis. These are useful in themselves, and also as fundamental building blocks for other disciplines, including cost accounting, corporate finance, marketing, and business strategy. The second part focuses on the roles of two major forces that will shape Asia's ability to sustain its dynamism as well as the ability of foreign firms to face the Asian challenge. These two forces are (1) business groups that dominate the corporate landscapes of many emerging economies in Asia, and (2) frugal innovations that characterize the art of improvising effective solutions using limited resources. Management Organisation The first part of the module will tie concrete organizational situations to essential theories and effective management practices. The second part of the module will highlight components of an effective negotiation. The course will be largely experiential, providing students with the opportunity to develop their skills by participating in negotiations and integrating their experiences with the principles presented. Strategic Marketing Brand Management To encourage strategic thinking about customers, brands and markets, this module integrates theory and practice from the core disciplines of marketing strategy, cross-cultural consumer behavior and branding. The approach to learning is experiential and driven by in-depth case studies and examples from Asia and globally as well as student generated projects. This module is conducted in Singapore and overseas to enhance appreciation of marketing dynamics and execution challenges in economies at different stages of development. Accounting Management of Financial Resources The module presents an overview of the principles of accounting and financial management with a view to providing students, who may not possess prior accounting or financial training, with an understanding of accounting and financial management concepts such as valuation and capital budgeting, capital structure and the cost of capital, knowledge of financial resource management, understanding financial markets and the environment in which businesses operate. Corporate Strategy The module concentrates on the skills and actions required of the general manager for the development, communication and implementation of strategic organisational choices in the context of complex business situations. The module will focus on the concept, development and implementation of business strategy in organisations. The course covers the framework and tools of strategic analysis, which lay the foundations of strategic thinking and which have been shaped by the dominant strategy theories developed over the last two decades.
  • 15. “ he programme made great use of peer-to-peer learning T with many of the projects done in groups, which perfectly mirrored today's fast-moving international business world. These cross-cultural experiences, blended with the Asia-wide travel and company visits we completed, made this programme truly unique.” joshua burack American Director, Asia/Pacific IEC in Sports AB Thailand
  • 16. 16 Legal Issues in Business The module imparts an understanding of how legal considerations and implications affect the conduct of business across national boundaries. It gives essential exposure to commercial contracts and international sales as the agreed basis of doing business and the vehicle for business planning and dispute resolution, the applicable law and forum for cross-border disputes and the most expedient and cost effective ways of resolving them. Intellectual property, international trade, competition law and market regulations are also included. Macroeconomics and International Finance This module introduces the analytical tools of macroeconomics and international finance and applies them extensively to real life case studies, with emphasis on Asia. The course begins with the analysis of business cycle dynamics (how output, employment, interest rate and price are determined) and the role of stabilization policy. It then moves on to the open economy with trade and capital flows. Key issues covered here include the determination of exchange rate, how currency risk can be hedged, how economic “shocks” are transmitted internationally and what policy can achieve in response. Logistics Operations Management The primary objectives of the module are to provide an introduction to and an understanding of “ he faculty refreshed my T learnings and met my expectations on learning the best of east and west albeit some rather unconventional approaches in leadership. The relevant, well thought through curriculum has contributed positively to my career. In addition, the class was enriching with experienced classmates sharing their experience on doing business in Asia. I especially enjoyed the opportunity to see it working in real life on our visits to various Asian companies. Most memorable was seeing opportunities and challenges of emerging Asia unfold in real color on our trip to Thailand.” Chun Kwong Chee Malaysian Director of Planning Control Trend Micro Inc. Class of 2011 the substantive knowledge which has developed over the years in the fields of Logistics and Operations Management, and to highlight the current relevance and strategic significance of the logistics and operations function in any given enterprise, especially in the Asian context. Innovation Management and Entrepreneurship The first part of this module helps participants to better understand the innovation management challenge and the entrepreneurial mind-set and skill-set to make innovation happen. The course is structured around the following three themes (1) understanding innovation opportunities, threats and risks (2) formulating technological innovation strategy and (3) managing the innovation process. The second half of the module seeks to develop entrepreneurial thinking by challenging participants to imagine, envision and think beyond common limits. Contemporary Issues in Business Creating and marketing value in today’s increasingly service and knowledge-based economy requires an understanding of intangible assets and the development and implementation of a coherent service strategy, to transform these assets into improved business performance. This module focuses on acquiring, serving and retaining customers. Corporate Governance has been found to be critical determinant in the performance of businesses. The second part of the module provides a solid understanding of Corporate Governance from an international perspective – with a focus on Asia. Thinking Creatively Strategically The course provides appreciation of Market and Business strategy through a market simulation exercise thus facilitating the development of critical analysis, problem-solving and decision making abilities with respect to marketing and business strategy. The second part of this module increases the students’ capacity for divergent creative and strategic thinking. Through scenario development and construction, students will develop a helicopter view of the external environment and its impact on their organization.
  • 17. Schedule of Residential Segments Immersing students in challenging environments and culture of emerging markets gives them an edge towards understanding and appreciating cultural and business experiences in these economies which is achieved through the programme’s overseas residential segments. Countries period Modules of Study First year Singapore June • Leadership Managerial Skills • Decision Risk Analysis Singapore September Indonesia • Managerial Economics and Asian Institutions • Strategic Marketing Brand Management second year Singapore January India • Accounting Management of Financial Resources • Management and Organisation Singapore March - japan April • Corporate Strategy • Legal Issues In Business • Macroeconomics and International Finance Singapore June China • Logistics Operations Management • Innovation Management and Entrepreneurship Singapore Vietnam September - • Contemporary Issues in Asian Business October • Thinking Creatively Strategically *The University reserves the right to vary the dates of the segments, cities/countries and the sequence of the modules.
  • 18. 18 Admission Requirements and Application Guide Admission Requirements Educational Background • bachelor’s degree or equivalent from an A accredited institution Working Experience • inimum 10 years of full time work M experience after first degree • olds senior managerial position or has the H potential to assume senior managerial position in the near future Admission Interview • hortlisted candidates may be invited to S attend an interview in person or via telephone for overseas candidates Others • TOEFL | IELTS is required if the medium of instruction during undergraduate studies was not in English • good GMAT score may be required on a A case-by-case basis •A dmission to the NUS Executive MBA will be subjected to an overall evaluation of the participant's profile, including a medical examination Please send your application package to: NUS Business School Asia-Pacific Executive MBA (English) Mochtar Riady Building Level 4 15 Kent Ridge Drive Singapore 119245 Programme Fee  The Application Fee is S$200 (non-refundable)  he Tuition Fee is S$95,000 which covers instruction, study materials and most meals T during the residential segment. The Acceptance Fee upon taking up our offer is S$10,000, and will be credited into your tuition fee should you matriculate with us. The rest of the tuition fee will be payable in three (3) installments. Fees Amount Acceptance Fee $10,000 Payment Due Upon admission Tuition Fee (1st payment) $30,000 June first year Tuition Fee (2nd payment) $30,000 January second year Tuition Fee (3rd payment) $25,000 June second year Payment can be made by:  Credit card  Cheque | Bank Draft made out in favour of National University of Singapore  ther expenses which are excluded from the tuition fee would be for flight and O accommodation borne by the participant estimated at S$35,000 How to Apply  nline Application and Guidelines available on our website at O Supporting documents to be sent in by email | courier  aper Application and Guidelines as per attached in this brochure P The entire package, including supporting documents, to be sent in by email | courier Continuous Admissions and Application Deadline We have a continuous admission process. Applications are reviewed in the order received and admission offers are made on a continuous basis. Application deadline for receipt of all application materials: 15 april Checklist To be sent in ONE package:  Completed Application Form 2 Essays  Updated Resume  Referee Reports (to be submitted directly to NUS Business School by your referees) 2  cademic Transcripts (copies sent by you + originals from your university to be sent A directly to NUS Business School), to be translated and verified by notary public if not in English  assport Sized Photo (preferably white background - 35mm wide by 45mm, P minimum 300dpi if send via email)  Copy of Passport (for Singaporean, please include copy of NRIC)  Application fee of S$200  Business Card  Company Corporate Brochure (if available)  Recommendation Letters (if available) Electronic copy of the application forms can be downloaded from our website at
  • 19. “ he NUS Asia-Pacific Executive T MBA provides the right managerial tools to identify problems, analyze situation and formulate appropriate strategies to deliver the best customer value, yield higher-than-average returns, and make the right business decisions.” ocelyn Chng Singaporean J Managing Director Sin Hwa Dee Foodstuff Industries Pte Ltd JR Foodstuff Industries Pte Ltd Singapore
  • 20. 20 Roadshows and Information Sessions We would be glad to meet you personally at any of our roadshows and information sessions we conduct globally. For updates, other details and to register for the events, please visit Cities Bangalore Bangkok Beijing Brunei Colombo Delhi Frankfurt Ho Chi Minh City Jakarta Kuala Lumpur LONDON Manila Mumbai Seoul Shanghai Singapore SYDNEY Taipei Tokyo “ sia is the continent where business is going to flourish over the next decades. Having had my A basic training in Europe and looking from an European perspective, this NUS EMBA offered me the necessary insights and knowledge in doing business in Asia and with Asia in order to prepare me better and to assure a further growth of Lotus Bakeries in this part of the world. The unique formula of teaching and exchange of experiences amongst high-level executive peers gives me the necessary insights and network for our future developments in Asia-Pacific.” Bart Bauwens Belgian Director Export, Lotus Bakeries Class of 2008
  • 21. For more information, visit
  • 22. NUS Business School Asia-Pacific Executive MBA Mochtar Riady Building Level 4 15 Kent Ridge Drive Singapore 119245 Tel : +65 6516 7800 Fax : +65 6775 9097 Email :