-Now think if you own the online portal who wants to make
the customer experience as delightful as possible
Lets answer few questions
● If there are complaints saying that they
cannot find few features on the websites?
● Find browsing pattern of customers
● Putting a feature where on the page would
give max visibility, how would u do that?
● Where should you put the new feature?
-How will you track that if x people coming to
website how many add to cart
-How many go to last step of checkout
-How many drop before that
-How many actually purchases
-How many actually purchases what they were
-Did recommendations helped them