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  • 1. ISSUES MANAGEMENT WORKSHOP Noel Turnbull Director Growth Solutions Group
  • 2. THE THREE ELEMENTS
    • Issues anticipation and analysis
    • Issues monitoring
    • Issues management
    • NOTE: Don’t confuse with crisis management – a product of poor issues management
  • 3. ISSUES ANTICIPATION
    • Out of the boardroom and away from the corporate culture
    • Follow the trend-setters
    • Demography
    • Anticipate issues life cycles
    • Where to look
  • 4. ISSUES MONITORING
    • Stick to a framework
    • Rank according to capacity to influence and significance/importance
    • Be realistic
    • Review regularly
  • 5. ISSUES MANAGEMENT
    • The importance of masterly inaction
    • Don’t fuel media fires
    • Line management responsibilities
    • Remember you can’t do it all eg issues rich industries
  • 6. SOME CASE STUDIES
    • The forests debate – symbolism and reality
    • Divisions of General Practice – framing issues
    • Ageing society and positive ageing
    • GMOs and food manufacture
    • BHP and Ok Tedi
  • 7. KEY LESSONS
    • Think like a “feral”
    • Bring the outside to the inside as Peter Drucker recommends
    • Be prepared for masterly inaction