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Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
Finding the Image, Story or Video You Need by Aggregating Content
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Finding the Image, Story or Video You Need by Aggregating Content

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  • Speaking of Flickr…
  • Explain the different licenses,
  • Explain the different licenses,
  • Transcript

    • 1. Finding the story, image orvideo you need
    • 2. Housekeeping Submit questions throughout on the right hand side in the chat box Resources and presentation will be in Dropbox Check out the hashtag #NPRKnight on Twitter 2
    • 3. Previously, on #NPRKnight training… The importance of headlines Writing for the web Your daily workflow Visual Storytelling 3
    • 4. This week, on #NPRKnight training…I. What are we talking about again?• What is aggregation?• When should we aggregate?II. Making aggregation visual:• When should we add photos?• When should we add videos? 4
    • 5. What is aggregation? 5
    • 6. A fancy word for using your resources wisely 6
    • 7. Anatomy of an aggregated post 7
    • 8. Anatomy of an aggregated post 8
    • 9. Anatomy of an aggregated post 9
    • 10. Anatomy of an aggregated post 10
    • 11. Anatomy of an aggregated post Source is NAMED Source is LINKED TO Quoted TEXT LOOKS DIFFERENT (blocked text, colored, italics) Use no more than 200 WORDS, if relevant - more likely a paragraph or a sentence. Keep the TEXT TOGETHER (as it appeared in the original story) 11
    • 12. Five Reasons to Aggregate? It has local relevance – your audience is interested You can add context to the story Someone else is doing an excellent job covering a story You don’t have reporters or resources on the scene You discover a story from another source 12
    • 13. 13
    • 14. When should I look for photos? What is the best way to represent my story? Think of the visuals from the beginning of your reporting What are my resources? 14
    • 15. What are my resources? 15
    • 16. One tactic: Creative Commons Creative Commons, by Karin Dalziel (CC BY) 16
    • 17. 1. "Attribution" license – symbolized as “BY”1. “Non-Commercial" license – symbolized as “NC”2. “No Derivatives” – symbolized as “ND”1. “ShareAlike” – symbolized as “SA” 17
    • 18. NPR uses this: "Attribution" license – symbolized as “BY” • You must attribute the photo to the source “Non-Commercial" license – symbolized as “NC” 18
    • 19. Other: “No Derivatives” – symbolized as “ND” Means that you can’t crop a photo or edit it 19
    • 20. Other: “ShareAlike” – symbolized as “SA” Means you license your new creation under the same Creative Commons ShareAlike license. 20
    • 21. Four Questions to Ask Before Using a Photo Which image best conveys the important elements of the story? What is the editorial relevance of each frame? What aspects of the image best convey the story to the reader? Will the caption add editorial relevance to the image, not justify the use of the image? 21
    • 22. http://search.creativecommons.org/ 22
    • 23. 23
    • 24. 24
    • 25. 25
    • 26. 26
    • 27. 27
    • 28. 28
    • 29. VIDEO 29
    • 30. When is it worth using videos? When you want to add a dynamic element to a story When text, images and audio aren’t enough When the clip provides a sense of place for the story When news is happening quickly and you need to save time/space on describing something (don’t say, SHOW it) It has local relevance – your audience is interested 30
    • 31. How to find videos 31
    • 32. How to find videos Often the video your story needs is already out there. So here are some ways to use YouTube, Vimeo and other video services to work for your site. Jim Hill from KUNC offers his tips for finding videos with minimal effort 32
    • 33. 1. Subscribe to a search query in RSS onYouTube http://www.youtube.com/rss/search/QUERY.rss You can refine your search by separating queries with a comma. EXAMPLE: you can search for Boulder, Colorado You can also change the order by changing “relevance” to “published” or “view count.” 33
    • 34. 2. Subscribe to a tag query in RSS on YouTube EXAMPLE: I want to subscribe to any video tagged “Denver” or “Craft Beer” or “Flying Squirrel” Tip: replace spaces with a dash < – > in your query http://www.youtube.com/rss/search/denver-craftbeer- flyingsquirrel.rss 34
    • 35. 3. Play with YouTube News and Google News How do they know where you are? Trust us, Google knows everything. 35
    • 36. 4. Learn to make search filters work for you Search for only ‘recently uploaded’ videos Search for an exact match only: “<query>” Search for only HD videos Force a search to include a second query: <query1> + <query2> Force a search to OMIT a second query: <query1> - <query2> 36
    • 37. 5. Don’t forget Vimeo! it’s a great place to find more arts & culture driven content, less news a. Browse CATEGORIES http://vimeo.com/categories b. Browse GROUPS http://vimeo.com/groups c. Browse CHANNELS http://vimeo.com/channels 37
    • 38. 5. But be sure you can use the videos you find Is there an embed code or a link? Check for Creative Commons license Give credit 38
    • 39. When do you make video its own story?Consider two things:1. Impact of the clip2. Your own editorial judgment. 39
    • 40. Impact of the clip 40
    • 41. Editorial Judgment—It’s still all about the impact Start with this question: Would this be of interest to your audience or further your own reporting on a subject? For video only: Give a brief reason in text for why your audience should click play. Treat it like social sharing: here it is and here’s the reason to watch. Video-only posts live or die based on your headline and visual. Give it the watch test: If you’re watching over and over or sharing it in the office, it’s good enough to go online. 41
    • 42. Aggregation: Bringing it all home 42
    • 43. Aggregation: Bringing it all home 43
    • 44. Aggregation: Bringing it all home 44
    • 45. Aggregation: Bringing it all home 45
    • 46. And, of course, strong headlines! Seattle $1.1 billion short of funding pensions Video: Haunting time-lapse of Seattle without peopleVideo: How police confronted the Café Racer killer And The Drunkest City In America Goes To…Boston!LAPD manhunt rumor control:Drones, sightings and whats actually true (updated) 46
    • 47. Questions? 47
    • 48. Assignment:Write a short aggegrated post, using anycombination of photo, video, and storiesfrom another sources. Don’t forget theheadline!Email to dseditorial@npr.org with yourstation call letters in the email subject line 48

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