Infographic Design

Infographic Design: Why Quality Matters August, 19, 2011 Brian Wallace NowSourcing, Inc.

Tired of Infographics?

Guess Again.
That’s because you live in an echo chamber.

Consider This
World Population: 6.94 billion
People With Internet: 2.1 billion
Many Infographics Daily
How many are good?
http://www.internetworldstats.com/stats.htm

Some Infographics Are Bad
Just having an infographic isn’t enough
Graphic Quality
Typography
Color Scheme
Text vs Images
Flow
Research
Citing Sources
Don’t do this. Ever.

What a Great Infographic Can Do
Huge Links
Wired, Techcrunch
Traffic
Call to action
SEO value
Conversions

Stand Out In The Crowd
Don’t be afraid to be a little edgy
Your users will be glad that you have a sense of humor after all

The Future of Infographics
Unique Application
Transition to Print
Transparencies
Video Infographics / Motion Graphics
Self-service tools: Visual.ly

Contact
Brian Wallace
[email_address]
502.442.7914
nowsourcing.com
@nowsourcing
linkedin.com/in/nowsourcing/

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Infographic Design

by NowSourcing, Inc. on Sep 07, 2011

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Infographic Design — Presentation Transcript