Social Networking to publicise books<br />Presentation<br />by <br />Bev Novak <br />at<br />School Library Association of...
have always tried to create a buzz:<br /><ul><li>about literature
about books
about reading</li></li></ul><li>Aimed to reach out to school community:<br /><ul><li>to share
to promote
to publicize
to announce
to broadcast
to publish
to stimulate
to advertise</li></li></ul><li>Previously used:<br /><ul><li>brochures
posters
displays
Wider Reading lists published on school library webpage
new books bulletins emailed to students and staff</li></li></ul><li>tried to involve:<br />Students<br />library monitors<...
recent discoveries:<br />Web 2.0<br />Social Networking<br />Rebirth!<br />
old aims – new ways<br />to publicise<br />to share<br />to promote<br />to broadcast<br />to announce<br />to publish<br ...
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SOCIAL NETWORKING TO PUBLICISE BOOKS: Presentation by Bev Novak 9th May 2011

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Description of the process involved in the creation of BevsBookBlog and how Social Networking is used to promote Young Adult literature.

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SOCIAL NETWORKING TO PUBLICISE BOOKS: Presentation by Bev Novak 9th May 2011

  1. 1. Social Networking to publicise books<br />Presentation<br />by <br />Bev Novak <br />at<br />School Library Association of Victoria <br />Conference<br />Creative Communication: A conference for library technicians and assistants<br />May 9th 2011<br />
  2. 2. have always tried to create a buzz:<br /><ul><li>about literature
  3. 3. about books
  4. 4. about reading</li></li></ul><li>Aimed to reach out to school community:<br /><ul><li>to share
  5. 5. to promote
  6. 6. to publicize
  7. 7. to announce
  8. 8. to broadcast
  9. 9. to publish
  10. 10. to stimulate
  11. 11. to advertise</li></li></ul><li>Previously used:<br /><ul><li>brochures
  12. 12. posters
  13. 13. displays
  14. 14. Wider Reading lists published on school library webpage
  15. 15. new books bulletins emailed to students and staff</li></li></ul><li>tried to involve:<br />Students<br />library monitors<br />book selection<br />book talks<br />Staff<br />book clubs<br />new book show & tell<br />School community<br />articles in newsletters<br />book events<br />
  16. 16. recent discoveries:<br />Web 2.0<br />Social Networking<br />Rebirth!<br />
  17. 17. old aims – new ways<br />to publicise<br />to share<br />to promote<br />to broadcast<br />to announce<br />to publish<br />to stimulate<br />to advertise<br />
  18. 18. Social Networking:<br /><ul><li>dynamic and vibrant
  19. 19. instant communication
  20. 20. reach beyond traditional borders
  21. 21. attracts those with common interest together
  22. 22. two way communication with audience</li></li></ul><li>My starting points<br />Blogging<br />familiar territory<br />read and saw many<br />basis to determine own<br />Twitter<br />place to share<br />quick way to comment<br />announce new posts<br />get feedback<br />publicise blog posts<br />
  23. 23. Behind the scenes considered:<br />Personal Issues:<br />expressing myself<br />finding my voice<br />reflecting my passion<br />reflecting my experience<br />Reality:<br />finding new content<br />posting regularly<br />publishing process<br />making blog appealing<br />promoting blog<br />Audience Issues:<br />worthwhile<br />interesting<br />unique aspects<br />follow thoughts<br />
  24. 24. BevsBookBlog: <br />http://bevsbookblog.wordpress.com/<br />Aim to excite interest <br />book reviews:<br />rating<br />theme fiction<br />suitable <br />book industry<br />eBooks<br />book shops<br />book trivia<br />book art<br />book shelves<br />love of literature stories<br />writing competitions<br />more you read – more you can write<br />book promo ideas<br />sharing ideas that have worked for me<br />
  25. 25. Twitter: supporting blogging<br />place to share<br />quick way to comment<br />get feedback<br />publicise blog posts<br />chat with my PLN<br />see what others are doing<br />get ideas for content<br />
  26. 26. Twitter: promotion<br />
  27. 27. Twitter: YALIT Chat<br />Check YALitChat website for schedule and times: http://yalitchat.wordpress.com<br />
  28. 28. Other platforms currently exploring:<br />Facebook<br />announcing posts<br />getting feedback<br />communicating with others<br />joining groups<br />fan based<br />GoodReads<br />Wikis<br />
  29. 29. Ideas to get started:<br /><ul><li>see what others are doing
  30. 30. follow others
  31. 31. follow those who follow others
  32. 32. consider what to do
  33. 33. find your voice
  34. 34. have fun and enjoy</li></li></ul><li>Contact Details:<br />Email: bev.novak@gmail.com<br />Twitter: @novanews19 <br />BevsBookBlog: http://bevsbookblog.wordpress.com/<br />NovaNews: http://novanews19.wordpress.com/<br />
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