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INDIE Mastermind: How to use QR Codes to Grow Your Business
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INDIE Mastermind: How to use QR Codes to Grow Your Business

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These were the slides used for the INDIE Mastermind webinar with @INDIEbusiness. We discussed QR codes, mobile websites, and what smartphones are doing in our society.

These were the slides used for the INDIE Mastermind webinar with @INDIEbusiness. We discussed QR codes, mobile websites, and what smartphones are doing in our society.

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  • A Fortune article came out that said “mobile phones are like a drug.”
  • Forrester said that “mobile phones are ranked as the most used electronic device.”
  • Morgan Stanley predicts that by 2014, there will be more people accessing the Internet from mobile devices than desktop PCs.

INDIE Mastermind: How to use QR Codes to Grow Your Business INDIE Mastermind: How to use QR Codes to Grow Your Business Presentation Transcript

  • INDIE Mastermind: How to Use QR CodesTo Grow Your Business Matthew Gallizzinotixtech.com
  • “mobile phones are like a drug”
    @mgallizzi - #INDIEbusiness
  • “mobile phones ranked as the most used electronic device”
    @mgallizzi - #INDIEbusiness
  • “By 2014, there will be more people accessing the Internet from mobile devices than desktop PCs”
    @mgallizzi - #INDIEbusiness
  • “Smartphones outsold PCs for first time in 4Q 2010”
    @mgallizzi - #INDIEbusiness
  • “1 in 2 Americans will own a smartphone by the end of this year”
    @mgallizzi - #INDIEbusiness
  • QR Codes, what are they?
    With the QR code,
    @mgallizzi - #INDIEbusiness
  • That means…
    You can create a unique,interactive experience for your guests.
    @mgallizzi - #INDIEbusiness
  • They can store…
    Contact information
    Ready-to-send text messages
    Links to a mobile website
    Links to mobile video (eg. YouTube)
    A few sentences of text
    @mgallizzi - #INDIEbusiness
  • The Problem?Education.
    @mgallizzi - #INDIEbusiness
  • @mgallizzi - #INDIEbusiness
  • For Sale Signs
    Business Cards
    Comics
    Education
    Flyers
    Billboards
    Books
    Cereal Box
    Classified Ads
    Comment Cards
    Direct Mail
    Outdoor Games
    Instruction Manual
    Clothing
    Products
    Newspaper
    Window Displays
    Magazines
    Television
    Coupons
    @mgallizzi - #INDIEbusiness
  • What can QR codesdo for your business?
    @mgallizzi - #INDIEbusiness
  • @mgallizzi - #INDIEbusiness
  • @mgallizzi - #INDIEbusiness
  • QR Code Best Practices
    Include Call To Action
    Mobile Friendly Landing Page
    Keep Landing Page Online
    Keep QR Code Size Large
    Set-Up Tracking
    Implement Sharing Icons
    @mgallizzi - #INDIEbusiness
  • Mobile is the future
    getmobilenow.com
    @mgallizzi - #INDIEbusiness