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  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • It's a term used to describe the overall experience and satisfaction a user has when using a product or system.
  • Capability = featuresFeel = apple iPhone exampleMarket Leader – First Choice = EVERY SALE IS OURS TO LOSE – we’re in every buying decisionThought Leaders = we’re the one’s innovating, others are creating cheap copies nowadays
  • Gareth leading design used to do thisLess dev’sProduct was less sophisticated
  • 61 of usMore sophisticated ideasSocial NetworkingWidgets
  • Web 2.0 + WorkspacesGeneral facebook type interfacesSocial networking bricksDynamic collaboration
  • Large Growth meant role was too big for one person
  • Collaborative role – working with design and dev

Presentation1 Presentation1 Presentation Transcript

  • User eXperience
    (UX)
  • Whatis UX design?

    Encompassesall aspects of a digital product that users experience directly—and perceive, learn, and use—including its form, behavior, and content. Learnability, usability, usefulness, and aesthetic appeal are key factors in users’ experience of a product.

    PabiniGabriel-Petit
  • In short, UX is about understanding what people do and how we can make it better
  • Why do we need UX design?
  • Why do we need UX design?
    • More cohesive product
  • Why do we need UX design?
    • More cohesive product
    • Less stress in the business
  • Why do we need UX design?
    • More cohesive product
    • Less stress in the business
    • Less frustrated users
  • Why do we need UX design?
    • More cohesive product
    • Less stress in the business
    • Less frustrated users
    • Competitive Edge
    • Server in School
    • Software “Capability”
    • Software “Feel”
    • Server in School
    • Software “Capability”
    • Software “Feel”
    • Implementation
    • Support
    • We Care
    • Market Leader – 1st Choice
    • Thought Leaders (others are copying us)
  • Design is a differentiator

  • Design is not just what it looks like
    and feels like. Design is how it works.

    Steve Jobs
  • Design is NOT about decoration. It’s about communication and problem solving
  • Bad design has consequences…
  • …maybe not fatal, but not nice.
  • How did we get here?
  • 2008
    Gareth leading design
    6/7 Developers
  • Christmas 2009
  • 1. Workspaces and Web 2.0
  • 2. Databases and PHP
  • 2009 – Product Manager
    • Product Design
    • Release Management
    • Internal Project Management
  • 24
  • 2010
    Product Release Manager
    Project Delivery Manager
    User eXperience Manager
  • User eXperience Manager