"The State of Now - Real Time Reporting and Ground Source Information"

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Why Twitter is Critical to the Incident. How I provided information during Hurricane Igor in Bermuda, Bomb scare bridge New York City, Fire in a Residence via Facebook and more.

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  • Using techniques normally reserved for technology. “Resonate: Present Visual Stories that Transform Audiences” Nancy Duarte Today's communication may not translate or be received or understood.
  • Connect with your audience empatheticallyCraft ideas that get repeatedRely on story structures inherent in great communicationCreate captivating contentInspire enthusiasm and support for your vision
  •  Social media can empower the public to be part of the response, not as victims to be taken care of."
  • The US Coast Guard Aux Navigator Mag Article Pg 18 "Saved By a Tweet" http://is.gd/cUSE4Port-au-Prince DistressShort Message System Short Code number, 4636, was set up through the Department of State to allow those in Haiti to send in their distress messages via a text message.
  • Admin Craig Fugate “empowering nature of social media and its ability to let one individual change reality. Harman
  • At 6:28 p.m., Mr. Kelly said, a video surveillance camera recorded what was believed to be the dark green Nissan S.U.V. driving west on 45th Street. A crude car bomb of propane, gasoline and fireworks was discovered in a smoking Nissan Pathfinder in the heart of Times Square on May 1st 2010
  • On May 6th 2010 there were reports of a gasoline smell after witnesses saw the driver bolting from the vehicle
  • 2010 New Madrid Seismic Zone Conference / CentralUSGreat Central U.S.ShakeOut  http://www.shakeout.org/centralus/SEISMIC LOSS ASSESSMENT OF SEQUENTIAL RUPTURE OF NEWMADRID SEISMIC ZONE ON THE CENTRAL US 171 Pg PDF http://is.gd/dugXA / CUSEC http://www.cusec.org/
  • Red Cross Study http://is.gd/gzQO7 Online Survey of 1,058 respondents representative of the US population aged 18 and older,conducted by Infogroup 
  • ‎"Recruit the Public" Be part of the Team! "Highlights from FEMA Administrator Craig Fugate's speech to 2010 National Hurricane Conference“ http://www.youtube.com/watch?v=6IC82z1tn1c
  • One day soon there will be a Chief Listening Officer
  • Nov 15, 2010 ... SSG Giunta Met by Crowd. Medal of Honor recipient, SSG Salvatore Giunta talks with excited bystanders picture Flickrwww.army.mil/medalofhonor/giunta
  • "The State of Now - Real Time Reporting and Ground Source Information"

    1. 1. “The State of Now – Social Media, Real Time Reporting and Ground Source Information"<br />Dawn Dawson<br />
    2. 2. @northlandfox<br />
    3. 3. <ul><li>C.E.R.T. Community Emergency Response Team – </li></ul>KC Metro / FB<br /><ul><li>Official TEEN C.E.R.T. - Lake St Louis Out side St Louis Mo </li></ul>co admin / FB<br /><ul><li>First Responder and C.E.R.T. Community Emergency Response Team Ft Worth Texas – Watauga C.E.R.T. & two sister orgs/FB
    4. 4. Health – Preparedness and New Media / FB & Twitter </li></ul>Co-admin Cody Carroll<br /><ul><li>USCGAUX 8WR 30-04 & Flotilla Independence - PA
    5. 5. Involved in many virtual behind the scenes project, bottesting real time use SMS app for CDC
    6. 6. DHS S&T Science & Technology Directorate, First Responder  Community of Practice  International Crisis Congress FrCoP
    7. 7. Previously admin Medical Reserve Corps of Greater Kansas City FB, Twitter & other platforms</li></li></ul><li>Resonate<br />
    8. 8. Beyond 140 Characters<br />Connect & develop empathy<br />Become crafty (EM vs Creativity)<br />Tell our stories<br />Create captivating content<br />Inspire & have vision<br />
    9. 9. SM - a tool in the toolbox<br />
    10. 10.  ”Social media can empower the public to be part of the response, not as victims to be taken care of."Survivors<br />
    11. 11. For all that changes much remains the same <br />
    12. 12. One thing is certain <br />
    13. 13. The US Coast Guard Aux NavigatorArticle<br />
    14. 14. Sept 19, 2010Hurricane Igor lashes Bermudaa<br />
    15. 15. Reports 15 ft surf, 75-120 MPH winds<br />
    16. 16. Lamone WoodsCrimson Multimedia<br />
    17. 17. Robert Brookens aka Barometer Bob from Hurricane Hollow Weather and the Barometer Bob Show.<br />
    18. 18. Natural Disasters<br />
    19. 19. Respond<br />
    20. 20. Plan<br />
    21. 21. Practice<br />
    22. 22. Real time is not fast enough . . . Jeremiah OwyangIndustry Analyst Altimeter GroupColumnist for Forbes CMO Network<br />
    23. 23.  Moscow subway station Bomb blastMarch 29 2010<br />
    24. 24. Lines of Communication<br />
    25. 25. Webcams & Security Cameras<br />
    26. 26. "One person can take a photo. One person can post a message... and it changes all our understanding of a situation immediately.“ Admin Craig Fugate<br />
    27. 27. Ground Source Intel<br />
    28. 28. New York City Bomb Scare<br />
    29. 29. New York City Suspicious Package<br />
    30. 30. RFK Bridge <br />
    31. 31. Facebook Fire<br />
    32. 32. Safety Tips<br />
    33. 33. The Public is a Resource<br />
    34. 34. New Madrid Seismic Zone Conference<br />
    35. 35. The State of Now<br />
    36. 36. SE MSU Cape Girardeau Mo<br />
    37. 37. The Public is a Resource<br />
    38. 38. #CrisisData<br />
    39. 39. Be a Part of the Team<br />
    40. 40. One day soon there will be a Chief Listening Officer bc transparency is key - @JeffreyHayzlett CMO Kodak, at #140conf forget about return on investment can't measure relationships<br />
    41. 41. SSG Giunta Met by CrowdMedal of Honor: Staff Sgt. Salvatore A. Giunta <br />
    42. 42. Learn, Adapt, Listen, and Engage<br />
    43. 43. Thank You<br />

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