Introduction to the Nokia Premium Developer Program for Asha

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The Nokia Premium Developer Program for Asha helps developers succeed with Nokia Asha phones, Nokia’s most affordable smartphones. The programme provides developers who qualify with high-value support and tools that optimise and enhance their development efforts and that improve the discoverability of their quality apps. In this webinar, we show you what benefits the Nokia Premium Developer Program for Asha delivers beyond those that come with standard Nokia Developer registration. We describe the productivity tools that come with programme membership, including a free Nokia Asha 310 phone, expanded remote device access when you’re ready to test, and free tech support tickets when you need help. We also explain the app-promotion opportunities, including promotion in Nokia Store or $500 in Nokia Ad Exchange (NAX) credits. Best of all, membership is absolutely free.

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Introduction to the Nokia Premium Developer Program for Asha

  1. 1. Introduction to the Asha Premium Developer Program Anna Chiang Developer Programs Asha.developer@nokia.com© 2013 Nokia. All rights reserved.
  2. 2. AGENDA • Why Develop for Series 40 / Asha Platform • Asha Premium Developer Program Overview • Why Join Now • How to Apply for Asha PDP • Questions2 © 2013 Nokia. All rights reserved.
  3. 3. WHY DEVELOP FOR SERIES 40 / ASHA PLATFORM 18675 million developers Series 40 have passed phones in 100 millionactive use Download milestone 774 More than developers 82 million passed 1+ active Nokia million store Download customers milestone Nokia store 9 billion+ More than in 190+ cumulative 63K content countries downloads Items 90% in local from Nokia available for language Store Series 40
  4. 4. BUILD APPS FOR THE MOST AFFORDABLE NOKIA SMARTPHONES Nokia Asha Nokia Asha Nokia Asha 310 Nokia Asha 311 305 and 306 308 and 309 Ready for everything High performance Fun and affordeable Full screen touch, with dual-SIM and WiFi with premium design with full touch sophisticated looks4 © 2013 Nokia. All rights reserved.
  5. 5. ASHA PREMIUM DEVELOPER PROGRAM OVERVIEW LEVEL 1: LEVEL 2: ENHANCED PRODUCTIVITY APP PROMOTION TOOLS OPPORTUNITIES + + OR Free Expanded Free Tech Nokia Nokia Developer Remote Support Store Ad Exchange Device Device Promotion credit Access ($500 USD)5 © 2013 Nokia. All rights reserved.
  6. 6. FREE DEVELOPER DEVICE GAIN FAMILIARITY WITH THE PLATFORM FASTER APP DEBUGGING AND TESTING CREATE QUALITY APPS Nokia Asha 310 Dual SIM Wi-Fi Value: 102 USD6 © 2013 Nokia. All rights reserved.
  7. 7. EXPANDED REMOTE DEVICE ACCESS TEST YOUR APP AND SERVICES REMOTELY ACCESS MORE ASHA DEVICES THAN NON-PREMIUM DEVELOPERS Remote control more device models, install and run your applications, transfer files, and analyze log files in real-time Models Available: Asha 308, 309, 310, and 3117 © 2013 Nokia. All rights reserved.
  8. 8. FREE TECH SUPPORT TICKETS GET SUPPORT DIRECTLY FROM NOKIA DEVELOP MORE EFFICIENTLY AVOID COMMON PITFALLS 2x tickets for Asha development support Value: 198 USD8 © 2013 Nokia. All rights reserved.
  9. 9. GET BETTER VISIBILITY FOR YOUR APP AND REACH MORE USERS THROUGH NOKIA STORE PROMOTION Get your app promoted on one of the following: - Featured apps - App spotlights - Categories and collections Global and regional promotional slots available9 © 2013 Nokia. All rights reserved.
  10. 10. OR GET BETTER VISIBILITY FOR YOUR APP AND REACH MORE USERS THROUGH NOKIA AD EXCHANGE (NAX) CREDIT AND ADVERTISE YOUR APP OR GAME INSIDE OTHER DEVELOPERS’ APPS $500 USD Credit to run paid campaigns10 © 2013 Nokia. All rights reserved.
  11. 11. WHY JOIN NOW MAKES HELPS YOU INCREASES BRINGS YOU DEVELOPMENT CREATE THE VISIBILITY CLOSER TO FASTER AND QUALITY APPS OF YOUR APPS MILLIONS OF EASIER ASHA USERS Get your Asha 310 device Lock in early Nokia Store promo slots now, while they’re still available! and be one of the first to get NAX ad credits11 © 2012 Nokia. All rights reserved. 11
  12. 12. HOW TO APPLY FOR A FREE 1-YEAR MEMBERSHIP LEVEL 1: PRODUCTIVITY 3RD 2ND If you are approved, you will be granted access to the 3 productivity 1ST Your application will be reviewed and approved/rejected within benefits*: Free device + Expanded RDA + 2x Tech support tickets. Apply on 5 working days. developer.nokia.com/premiumasha - You will need to submit links to 2 existing apps that you have developed and published on any mobile platform*. *Benefits are redeemable only once per membership year.12 © 2013 Nokia. All rights reserved.
  13. 13. JOINING AND ACCESSING THE BENEFIT LEVELS: LEVEL 2: PROMOTION 6TH 5TH Apply for promotion benefits*: you will be able to choose either Nokia 4TH Fulfill the quality criteria and other reqs.: Store promotion OR NAX credit. - You may only be granted 1 of the promotion benefits. Develop and publish a NEW app - Min. standards set by Nokia Store* - Min. rating of 4 stars from 25 app - Only 1 submission per publisher per for full-touch Asha devices. calendar quarter. reviews - Java or web apps will be accepted. - App must be live for min. 2 weeks. . *Benefits are redeemable only once per membership year.13 © 2013 Nokia. All rights reserved.
  14. 14. DEMO – HOW TO ACCESS YOUR BENEFITS Log-in to your account at http://www.developer.nokia.com/Developer_Programs/ Go to https://www.developer.nokia.com/Developer_Programs/Asha_developer_ program.xhtml Click on ‘Already a Member? Click here for your benefits’ then Order your device, apply for NAX and Nokia Store benefits, view your tech tickets, and reserve a device for device RDA.14 © 2013 Nokia. All rights reserved.
  15. 15. Questions? JOIN NOW! Asha.developer@nokia.com developer.nokia.com/premiumasha A FREE ASHA TOUCH SMARTPHONE FOR YOU. MORE USERS FOR YOUR APPS.15 © 2013 Nokia. All rights reserved.
  16. 16. THANK YOU!16 © 2013 Nokia. All rights reserved.

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