This is the MIAA

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A presentation about the Mid-America Intercollegiate Athletics Association located in Kansas City, MO.

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This is the MIAA

  1. 2. This is the MIAA <ul><li>Background: </li></ul><ul><li>The Mid-America Intercollegiate Athletics Association (MIAA) has eleven institutions of </li></ul><ul><li>higher education throughout the states of Missouri, Kansas and Nebraska that compete </li></ul><ul><li>athletically at the NCAA Division II level while also contributing to the academic and </li></ul><ul><li>community engagement pursuits of student-athletes in eleven area communities in the </li></ul><ul><li>Midwest region of the country as well as the Kansas City metro. </li></ul><ul><li>Commitment to Kansas City: </li></ul><ul><li>Relocation of conference headquarters to downtown Kansas City </li></ul><ul><li>Relocation of multiple championship events to the Kansas City metro area </li></ul><ul><li>Member of the Kansas City Chamber of Commerce </li></ul><ul><li>Member of the Downtown Council of Kansas City </li></ul><ul><li>Active partner with the Kansas City Sports Commission and Foundation </li></ul><ul><li>Active partner with the Kansas City Convention and Visitors Association </li></ul>
  2. 3. This is the MIAA <ul><li>Community Engagement/Service: </li></ul><ul><li>The MIAA (and NCAA Division II nationally) is committed to community engagement and </li></ul><ul><li>service more so than any other level of intercollegiate athletics ( www.diicommunity.org ). </li></ul><ul><li>MIAA student-athletes and coaches will continue to implement this initiative through visits </li></ul><ul><li>to organizations such as Operation Breakthrough and through other activities organized in </li></ul><ul><li>conjunction with championship events in the Kansas City metro. </li></ul><ul><li>The MIAA is willing to provide administrators, coaches and student-athletes for a variety of </li></ul><ul><li>community engagement, service, outreach and promotional events in the Kansas City </li></ul><ul><li>area when possible. </li></ul>
  3. 4. This is the MIAA <ul><li>Championship Events: </li></ul><ul><li>The MIAA currently conducts conference championships in eight men’s and nine </li></ul><ul><li>women’s sports including the following events that will be held in Kansas City in 2009: </li></ul><ul><li>Men’s and Women’s Basketball Championship March 5-8, 2009 (Municipal Auditorium) </li></ul><ul><li>Men’s and Women’s Golf Championship April 19-21, 2009 (Shoal Creek Golf Club) </li></ul><ul><li>Men’s and Women’s Tennis Championship April 25-26, 2009 (Plaza Tennis Center) </li></ul><ul><li>Women’s Softball Championship May 1-3, 2009 (Site TBD) </li></ul><ul><li>Men’s Baseball Championship May 8-10, 2009 (Community America </li></ul><ul><li> Ballpark) </li></ul><ul><li>Key Marketing Information: </li></ul><ul><li>* The MIAA has an alumni base in excess of 80,000 people living in the Kansas City metro. </li></ul><ul><li>* The MIAA Official Web Site, www.themiaa.com , averages 20,000 unique visitors and </li></ul><ul><li>more than 100,000 pages viewed monthly. </li></ul><ul><li>* The premiere conference event, the MIAA Basketball Championship, has averaged over 15,000 fans during its six years at historic Municipal Auditorium in downtown Kansas City. </li></ul>
  4. 5. This is the MIAA Institution Location Enrollment Metro Area Population Proximity to Kansas City Central Missouri Warrensburg, MO 9,000 17,000 50 miles Emporia State Emporia, KS 4,500 30,000 105 miles Fort Hays State Hays, KS 9,000 20,000 265 miles Missouri Southern Joplin, MO 5,600 270,000 160 miles Missouri Western St. Joseph, MO 5,200 72,000 55 miles Nebraska-Omaha Omaha, NE 15,000 828,000 180 miles Northwest Missouri Maryville, MO 6,600 11,000 90 miles Pittsburg State Pittsburg, KS 7,100 20,000 125 miles Southwest Baptist Bolivar, MO 1,600 10,000 135 miles Truman Kirksville, MO 5,600 17,000 180 miles Washburn Topeka, KS 7,200 340,000 60 miles Totals 76,400 1,635,000 127 miles (avg.)
  5. 6. MIAA Tradition in Excellence <ul><li>The MIAA has gained the reputation as one of the most successful (academically & athletically) NCAA Division II conferences in the nation. MIAA student-athletes have won 13 national team championships and more than 100 individual national titles while also receiving multiple academic awards. </li></ul>
  6. 7. MIAA Community Partners <ul><li>Valley View Financial Services </li></ul><ul><li>Downtown Kansas City Marriott </li></ul><ul><li>Konica-Minolta </li></ul><ul><li>810 WHB Sports Radio </li></ul><ul><li>Adidas </li></ul><ul><li>Kansas City Sports Commission </li></ul><ul><li>Hasty Awards </li></ul><ul><li>Twin Lakes Insurance Agency </li></ul><ul><li>YOUR NAME HERE </li></ul>Your Logo Here
  7. 8. MIAA Community Partner Program <ul><li>Available Inventory: </li></ul><ul><li>www.themiaa.com </li></ul><ul><li>Print Advertising </li></ul><ul><li>Radio Tags & Spots </li></ul><ul><li>Championship Event Participation </li></ul><ul><li>Community Engagement Participation </li></ul><ul><li>Awards Program </li></ul><ul><li>On Campus Opportunities </li></ul><ul><li>Sampling </li></ul><ul><li>Regional Visibility </li></ul><ul><li>Licensing Rights </li></ul><ul><li>Category Exclusivity </li></ul>
  8. 9. MIAA Community Partnerships <ul><li>The MIAA will work with any potential partner to develop a specific package that addresses goals and objectives developed by the partner to achieve the desired “ROI”. </li></ul><ul><li>Standard Benefits Include: </li></ul><ul><li>Exclusive invitation to hospitality events at MIAA Championships and league meetings providing B2B opportunities with MIAA administrators and other community partners; </li></ul><ul><li>Ticket/VIP packages to MIAA Championships conducted in Kansas City; </li></ul><ul><li>Print advertisement in MIAA publications; </li></ul><ul><li>Press Release to media and all MIAA member institutions announcing the partnership; </li></ul><ul><li>Banner/graphic placement and link to partner website on www.themiaa.com ; </li></ul><ul><li>Inclusion in media advertising (radio and print) through the use of “tags” and/or spots; </li></ul><ul><li>Promotional opportunities at MIAA Championship Events; </li></ul><ul><li>Signage at championship venues and other locations organized as part of championship events; </li></ul><ul><li>Television and web-cast advertising spots as they become available; and </li></ul><ul><li>Other benefits (e.g. video board/scoreboard recognition). </li></ul>
  9. 10. MIAA Contact Information <ul><li>For more information regarding </li></ul><ul><li>community partner opportunities </li></ul><ul><li>please contact: </li></ul><ul><li>Larry House </li></ul><ul><li>Coordinator for External Affairs </li></ul><ul><li>114 W. 11 th Street, Suite 105 </li></ul><ul><li>Kansas City, Missouri 64105 </li></ul><ul><li>Phone: 816-421-6422, x204 </li></ul><ul><li>Email: lhouse@themiaa.com </li></ul>

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