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Photojournalism

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  • Your introductory or title slide should convey the overall “feeling” and focus of your presentation. For instance, I typically present about small-business trends, new business ideas, growth opportunities or other positive trends. In this sample presentation, I’m talking about new business ideas, so I used a sun graphic in this slide template to convey a positive feeling. Personalize this slide template with your company’s logo. To add a logo to all slides, place it on the Slide Master. To access the Slide Master, on the Themes tab of the Ribbon, click Edit Master and then click Slide Master.Disclaimer: You understand that Microsoft does not endorse or control the content provided in the following presentation. Microsoft provides this content to you for informational purposes only; it is not intended to be relied upon as business or financial advice. Microsoft does not guarantee or otherwise warrant the accuracy or validity of this information and encourages you to consult with a business or financial professional as appropriate.RIEVA LESONSKY Founder and President, GrowBiz Media RievaLesonsky is founder and president of GrowBiz Media, a content and consulting company specializing in covering small businesses and entrepreneurship. A nationally known speaker and authority on entrepreneurship, Lesonsky has been covering America’s entrepreneurs for nearly 30 years. Before co-founding GrowBiz Media, Lesonsky was Editorial Director of Entrepreneur Magazine.
  • I like to speak spontaneously, so I use PowerPoint as an outline to keep me on track. It’s best to keep your PowerPoint text brief, simply reinforcing key points you will talk about at more length. You can use this slide template to convey a series of steps or related points in a short format.
  • A plain old bulleted list can get boring, so use graphics to liven it up. An image that conveys what you’re saying in visual format (like this diagram) can reinforce your ideas in the audience’s mind.
  • I like to use an off-balance layout to keep things from getting too symmetrical. Customize this slide template graphics of your choice, including photos, clip art, your logo or illustrations. Good photos really help cement an idea in the audience’s mind. This slide is animated to display an appropriate image as you introduce each business type.
  • I often use color and graphics to add excitement to a presentation. Just because it’s about business doesn’t mean it has to be staid—you need movement, energy and color, as in this slide template. Use this slide template to illustrate relationships or processes. In this slide, I used it to show how demographic trends create a new consumer group and what products that group purchases. You could also use it to illustrate your sales cycle or relationships among departments in your company.
  • Insert a chart in this slide template to illustrate your topic visually, then use bullets or color to call out key findings or points from your chart in a brief format.
  • I like to use an off-balance layout to keep things from getting too symmetrical. Customize this slide template graphics of your choice, including photos, clip art, your logo or illustrations. Good photos really help cement an idea in the audience’s mind. This slide is animated to display an appropriate image as you introduce each business type.
  • A plain old bulleted list can get boring, so use graphics to liven it up. An image that conveys what you’re saying in visual format (like this diagram) can reinforce your ideas in the audience’s mind.
  • I often use color and graphics to add excitement to a presentation. Just because it’s about business doesn’t mean it has to be staid—you need movement, energy and color, as in this slide template. Use this slide template to illustrate relationships or processes. In this slide, I used it to show how demographic trends create a new consumer group and what products that group purchases. You could also use it to illustrate your sales cycle or relationships among departments in your company.
  • This slide template can show steps, stages or how various elements or factors combine to make one key result or goal. For instance, you could show how various departments in your business work together to make the sale, how key customer groups will all purchase your product, or how different funding sources will provide the total you need. This slide template also makes an excellent concluding slide for your presentation, enabling you to graphically sum up your key points into one final whole.
  • Transcript

    • 1. Millie (about seven yrs. old) and Mary John (with the baby) eight years old. Both shuck oysters at the Alabama Canning Co. This is Mary’ssecond year. She said, “I shucks six pots if I don’t got the baby; two pots if I got him.” (Many of the little ones, too young to work all thetime, tend the baby when not working.) Location: Bayou La Batre, Alabama. February, 1911 (Original caption; courtesy of the Library ofCongress Prints and Photographs Division, National Child Labor Committee Collection, LC-DIG-nclc-00846)
    • 2. PhotojournalismHere’s what you need to know before going any further:it’s ONE word but we’re going to use PJ:http://rittman.blogspot.com/2008/03/do-you-know-your-photojournalism-prove.htmlhttps://www.youtube.com/watch?v=Vhb6GtIPrqohttps://www.youtube.com/watch?v=mHtRZBDOgag&playnext=1&list=PLE4ECA66F4BC8F206&feature=results_mainhttps://www.youtube.com/watch?v=V6VJw6PmBjEhttp://rittman.blogspot.com/2008/01/death-of-arcade-my-tribute-to-end-of.html
    • 3. MEMOWe are visual creatures – but there is more to PJ than justtaking picturesHowever, you also need to be able to plan, shoot, edit andsell your own materialSo, exploit your niche; people need new markets! It’scheap, fast and easy to broadcast whatever you want -markhamnolan.comVisual literacy – knowing the visual language, whichenhances your understanding and enjoyment of theimageThe writer has a second chance, the photographer rarely
    • 4. About Photos Photo essays: and Video more important YouTube – unlimited and than blogging can get youWords and images: and tweeting anywhere: or Facebook There comes apoint when it’s time to face the You need to try it and get stage, the page or good or else There are a the blank screen. you’re just few myths… like everyone else Get excited, show up and let go. And it’s yours.
    • 5. Doesn’t have to be. You can use iPhone or Droid video online and shoot print-quality photos with these tools as wellThree basic rules or visualgrammar: sequences, framingand white balance
    • 6. Be a photojournalist: photos and/or videos of people doing interesting thingsShoot everyday news events, recording interviews, telling video storiesHold the camera while asking questions single-handedly; you will feelinadequate, but it’s possible. Challenge yourself and your lighting andframing and depth of field.PRACTICE!Collaborate when you can - bell curve and the long tail businessPhotojournalism is not news photography, publication photography, orhyphenated photo-journalism.No personal photos of parties, vacations and family events. Your recordstrigger your memories even though represented usually by meaninglessphotosYou need a main object and focal point, showing something not normallyseen. Reveal new information at each look answering some of the classicquestions of journalism: 5W1H
    • 7. Shooting to make it Theselook natural are is hard Buy What They news values: prominence-proximity-conflict- amusing-unusual- timeliness-impact
    • 8. It’s a science andTricks to storytelling: an art, too! So, you have to bebecause hiccups are a scientist, artist , documentarian and a PJgoing to happen Bookend – end by returning to the beginning, again Flashbacks – selective basis Show, don’t tell – listen to whether you’re telling it or showing it Reflection – see how long you can get someone to look at you, or pause in their interview. It’s about 5 to 10 seconds Back to the past –always have a point to the story johndmchugh.photoshelter.com
    • 9. Photojournalism is facts and information, NOT your personal and inner thoughtsis always being learned, dug up, corrected, asked and answered. -http://www.futureofcontext.com/?p=23http://berglondon.com/blog/2009/12/17/magplus/http://alexxhenry.com/blog/ipad/http://hulldigital.co.uk/the-future-of-magazines/is what people make it: http://buzzmachine.com/is NOT personal camera: http://www.dslrnewsshooter.com/2010/03/15/dan-chung-filming-chinas-migrant-children-using-the-canon-550d/Is an honest report visual report of what happened in a form understandableto others – the best photojournalist will arouse viewer’s emotions andstimulate thought and actionThe goal of the PJ is to tell the reader what was there, clearly, quickly, andwithout mystery, confusion, or riddle.
    • 10. PJs are neededThe world needs what only journalists, who havespent their lives studying journalism, providehttp://pressthink.org/http://paidcontent.org/http://www.tristanharris.com/http://www.futureofcontext.com/
    • 11. Since you are a PJ now:Your life on Tuesday and Thursday morning will be to check in to the photodesk, our room in J-107. You will receive your assignments, which will be acollaborative list of assignments to tell a story. Then, after shooting, you willdecide with the photo staff what shots to use after discussing the pictures withthem.You will publish the photos on your portfolio site and write the captions.Finding your story ideas is part of the job. Further, while in between or travelingto assignments, and on the few slow days when you have “spare time,” you willneed to find feature photos that can be used, perhaps only with brief captions –evergreensYour assignments will include news, features, sports, and wildcards, includingfashion, food, personality profiles, and in-depth stories.You are also expected to be able to handle any type of assignment, from fashionand illustration to sports, features, and news – versatility
    • 12. Show up, which means actually going out and reporting onissues that you know are going unreportedFamiliarize yourself with wires, agencies, specialinterest, trade, profession and hobby magazines, websitesand nonfiction publications where you want to get $$You can master the technical and visual means ofcommunicating with a camera, but you must also have theinstincts of a reporter for news value, emphasis andsignificance The key is practice - because you cant get paid in theory for something you havent done in practice. You have to go and show up for free, too. But, once you start doing it, then things start happening for you. You can’t be a multimedia journalist if you’re sitting around thinking about it all day.
    • 13. Plans: you can’tplan for magic Narrative set of pictures that work together to present a single topic. A complete photo story Don’t wait for your whole includesplan to make sense before headline, captions, a you start. You don’t need nd a carefully funding these days. Just coordinated page start! Photojournalism is layout, if appllicable.powerful – restrictions on photos vs. taking notes
    • 14. More linkshttp://lateralaction.com/articles/steven-pressfield-turning-pro-interview/http:Digital Journalist’s Handbookhttp://www.mediabistro.com/10000words/http://www.journalism.co.uk/
    • 15. Photo EssayExamples:http://www.time.com/time/photogallery/0,29307,1858220_1796772,00.html

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