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How to get clients to say yes to your designs
 

How to get clients to say yes to your designs

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Paul Boag, a famous web designer and host of one of the coolest web design podcasts out there, Boagworld, did a great presentation on how to get clients to say yes to your designs at the 2008 Future ...

Paul Boag, a famous web designer and host of one of the coolest web design podcasts out there, Boagworld, did a great presentation on how to get clients to say yes to your designs at the 2008 Future of Web Design Conference.

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    How to get clients to say yes to your designs How to get clients to say yes to your designs Presentation Transcript

    • EDUCATING CLIENTS TO SAY YES
    • The Man from Del Monte he says YES!
    • ‘Why don’t you get it?’
    • ‘You are always saying no’
    • ‘I am having to do your job’
    • A wrong relationship
    • The servant The client
    • the butler did it
    • Time to change
    • Change the relationship Be the expert Be positive
    • Be the expert
    • have a methodology http://www.flickr.com/photos/origomi/
    • success criteria business objectives competitive analysis priorities mood board user personas user expectations site personas
    • Justify decisions
    • + BE POSITIVE
    • Yes we can!
    • Positive about clients http://www.flickr.com/photos/myvector/
    • CLIENTS ARE NOT STUPID
    • Ssshhh... http://www.flickr.com/photos/hooiveld/
    • SHAPING THE CLIENTS ROLE Focus on problems Focus on business Focus on users
    • ‘what do you think?’ X
    • ‘How will users react?’
    • Managing Feedback
    • politics http://www.flickr.com/photos/vgm8383/
    • committees http://www.flickr.com/photos/heandfi/
    • Difficult people
    • Existing client
    • No clue client
    • Micro manager
    • Marketeer
    • EDUCATING CLIENTS TO SAY YES BOAGWORLD.COM HEADSCAPE.CO.UK GETSIGNOFF.COM