LinkedIn is…• A people search engine.• A place to gain access to decision makers.• A directory that leverages connections.• A place to find new prospects for untapped or under- optimized markets.
Why Care about LinkedIn?• LinkedIn is the world’s largest professional network.• More than 175 million members in over 200 countries.• LinkedIn members did nearly 4.2 billion professionally- oriented searches in 2011 and are on pace to surpass 5.3 billion in 2012.• As of June 30, 2012, professionals are signing up to join LinkedIn at a rate of approximately two new members per second.
LinkedIn Can…• Shorten sales cycle.• Provide unsolicited leads.• Identify potential partners.• Create a targeted community.
How Can LinkedIn Help You?• Get unsolicited inbound leads.• Reach right decision makers.• Referral partnerships.• Reputation positioning.• Media attention/speaking.
Profile Tips• Use keywords in your professional headline, your summary and experience section job titles.• Use all 2000 characters in your description.• Have an image reflective of what you do.• Describe your website…don’t use the default.
Enter to Win Complete LinkedIn Professional Package:• LinkedIn Marketing Plan• Strategy• Tactics• Personal & Company Profile Development• Copywriting• Content plan
Connect with Me Brian Offenberger, CeM, CSMA Brian@WeTrainSalesStars.com (602) 412-3168, extension 801Connect with me on LinkedIn at http://www.linkedin.com/in/brianoffenberger Visit our new website on September 19th for free resources and tips