Digital divide
And Generation Y
By Diki Andeas
ASA Community Online Discussion & Brainstorming
http://flickr.com/photos/ufdc/2783389464
March 17th, 2008

1 digitaldivide

What is digital divide ?
People with the ability to have
technology benefit more than people
who don't = inEQUITY.

Technology Benefit
• Access more information
• Access new tools & resource
• Find people, networks & groups
• Find audience/market
(for our ideas, business etc.)

Digital Behavioural
Source: Freshmind 2007

Digitally Excluded :
http://flickr.com/photos/rileyroxx/151985627/
46% consist of old people
Source: ONS 2006 Data

http://flickr.com/photos/jimfischer/204974659/
Digitally Excluded :
2/3 are economically inactive
Source: ONS 2006 Data

http://flickr.com/photos/uncultured/2339332793/
Digitally Excluded :
62% people with no educational
qualifications are digitally excluded
Source: ONS 2006 Data

Digitally Excluded :
http://flickr.com/photos/grandhi/3084010080/
69% people who live alone
are digitally excluded
Source: ONS 2006 Data

http://www.flickr.com/photos/blackbiscuits/1615652119/
2 generation - Y

net generation
( in this slide also means
generation-y's successor generation )

BabyBoomers Generation-X Generation.Y
1946-1964 1965-1982 1982-1991
Birth
Desc. Me generation Latchkey generation Millenial / Net Generation
Attributes Optimistic, Idependent, Hopeful,
workoholic skeptical determined
Likes Responsibility Freedom, Public activism,
work-life balance latest technology

• 34% use websites as
news source
• 28% write blogs and
44% read blogs
• 49% download music
using P2P
• 75% have a
Facebook account
• 60% own portable
http://flickr.com/photos/jdlasica/3175001557/
media device
Generation :- Y
• 97% own a computer
• 94% own a cellphone Source: Reyhal Junco & Jeanna
• 76% use Instant Messaging, Mastrodicasa (2007 survey of
15% of 'em logged 24hrs/day
US College students)

http://flickr.com/photos/tasteful_tn/188043277/
3 JUMP!
generation-Y = digital leap target

Digitally Included Gen-Y :
http://flickr.com/photos/m4rialu/459191154/
Access to technology (hardware)
HW+...

http://flickr.com/photos/vanderlin/2442707253/
Digitally Included Gen-Y :
Access to technology
(software/applications)
HW+APP+...

http://flickr.com/photos/afzalimram/3082609090/
Digitally Included Gen-Y :
Skills & confidence to use
technology
HW+APP+SKILL+...

http://flickr.com/photos/solgrundy/84985019/
Digitally Included Gen-Y :
Motivation, Understanding how it
can be used
HW+APP+SKILL+UDSTD+...

http://flickr.com/photos/dknnyc/243632579/
Digitally Included Gen-Y :
Awarness of new opportunities
Fact: Cornell University American Class­based internet
usage patterns:
Low­income use internet more, for gaming & chat!
(opportunity lost)
Hi­income had better access, use internet less, for
business & research
HW+APP+SKILL+UDSTD+AWRN+...

Hardware+Application+Skill+Understanding+Awarness
General Access! (digitally included)
=

4 strategies

ICT4D
• raising awarness & best practices
• open processes, open outputs,
open participation
• web 2.0 and beyond:
social learning, peer learning,
open education

Community
• self organization
• networks & partnership
• grass roots movement
• web 2.0 and beyond:
social learning, peer learning,
open education

ICT4Edu
• teachers & ICT
• open content, open source,
open mind
• multidiciplinary / embedded ICT
• digital literacies, ICT as a language
• web 2.0 and beyond:
social learning, peer learning,
open education

Thank You !
http://www.slideshare.net/niwat0ri
Diki Andeas aka. niwat0ri
Email: niwatori@gmail.com
Website: www.chickenstrip.org
Credits:
Flickr CreativeCommons licensed image collections (URL at each page)