Person Centric IoT discusses IBM's focus on wearable technologies and the Internet of Things to transform industries and experiences. Some key applications mentioned include using wearables for customer service, engagement, payments and insurance, as well as improving employee safety, healthcare, and remote patient monitoring. The presentation emphasizes that wearables need to work with mobile and IoT platforms to achieve their full potential and provide a seamless user experience. Privacy and responsible use of personal data is also addressed.

1. Person Centric IoT
Dr. Asaf Adi
Senior Manager, IoT and Wearables
adi@il.ibm.com

2. Please Note:
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amount of multiprogramming in the user’s job stream, the I/O configuration, the storage configuration, and the workload processed.
Therefore, no assurance can be given that an individual user will achieve results similar to those stated here.

3. Please Note:
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At this time, we request that all smart phones, smart watches,
smart glasses, smart-hats, wristbands, headbands, shoes,
vests, tags, and swallowed pills be turned off for the full
duration of the presentation... ☺

4. The Human Experience is Transforming
• We expect new ways to interact with all the forms of computing systems
• We expect computing systems to understand us and do things for us automatically
• We expect computing systems to engage us everywhere at the right time, in the right way and
with the right content, utilizing all possible information sources
• We expect that everything will seamlessly work together 3
By Wearable, Mobile, and IoT

5. Wearables Transform Industries
Always on, Hands Free, New Sensors
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Engaging CustomersTransforming Professions
Field worker
safety
Emergency
response
Payments
Pay as you
live insurance
Customer
service
Customer
loyaltySmart care
team
Amusement
parks
Smart
conference Field worker
effectiveness
Healthcare
and Home
caring
Wellness

6. Customer Service
• Virgin Atlantic tries greeting its passengers using wearable tech
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http://www.virgin-atlantic.com/gb/en/footer/media-centre/
press-releaseR/google-glass.html

7. Customer Interactions
• Disney MagicBands are innovative all-in-one devices that guests can
use to enter Disney theme parks, unlock their Disney Resort hotel
room, use the FastPass+ entrance for attractions and entertainment
experiences, make payments at shops and restaurants, and link Disney
PhotoPass photos to their Disney account.
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8. Customer Engagement
• L'Oreal My UV Patch
• L’Oreal Makeup Genius
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9. Pay Bands
• Wristband / smart watch for customer authentication and payment
means at point of sale
– Secure with biometric authentication
– Alternative/complimentary to credit-card / debit / gift-card (pre-charged)
• “Parenting mode” – control your family devices.
• Restrict expenses per event / location.
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10. Pay How You Live Insurance
• Oscar clients can opt to receive a free Misfit wristband pedometer that
will connect automatically to Oscar’s app. Once set up, the Oscar Misfit
will pay you to walk. Each day you get a new target for the number of
steps to take. Hit the goal and earn a buck—do it 20 times, and you get
an Amazon $20 gift card (up to $240 a year).
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11. Pay How You Drive Insurance
• Progressive® Insurance teams up with
Zubie to reward safe drivers. It works by
giving Progressive users the Zubie plug-
in device, have them drive with it for six
months, then offer them a new insurance
rate based on their driving habits.
• Censio, which makes an app that uses
smartphone data to track user driver
habits, has also teamed up with
Progressive to share user data with the
insurer.
10

12. Elder Wellness
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13. Health and Remote Patient Monitoring
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VitalConnect
DoulaRoom
Medtronic and Watson Health

14. Why am I Here ?

15. IBM Smart Glasses – 1997
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16. IBM Smart Watch – 2000
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17. Wearables are booming
200 M People
will use wearable devices that
measure their heart rates by 2018
[1]
30% of Corp Wellness
Programs
will capture biometric data about
employees by 2016 [1]
5% of Enterprise Sales
driven by consumer data
collected from wearable
devices by 2020 [2]
Exceeding 12 B devices
by 2020
the combined market for
wearable devices, led by
devices worn on the wrist [2]
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[1] Gartner, Top 10 Strategic Predictions for 2015 and Beyond: Digital Business Is Driving 'Big Change’
[2] Gartner, Predicts 2014: The Business Impact of the 'SMART' Technologies

18. A short survey
How many of you are entrepreneurs in wearable / IoT ?
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19. A short survey
How many of you target the enterprise (vs. consumer) as their main
customer ?
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20. Employee Safety

21. Workplace injuries and illness cost the US $190 billion
• $55.4 billion direct costs
• 27M working days lost
• 4,628 Fatal work injuries
• Wearables technologies presents a new
opportunity for reducing workplace death
and injuries
– Non intrusive, enabling hands-free work
– Always-on
– Employee- and environment-aware
– Connected
– Attention-getting
20
http://www.libertymutualgroup.com/omapps/ContentServer?cid=1138365240689&pagename=LMGResearchInstitute/cms_document/ShowDoc&c=cms_document
http://www.bls.gov/iif/oshwc/cfoi/cfoi_revised12.pdf
http://www.epi.org/blog/250b-costs-occupational-injury-illness-exceed/

22. Can you find the safety risks ?
Photo taken from IBM building in Bois Colombes, France
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23. Can you find the safety risks ?
Photo taken from IBM building in Bois Colombes, France
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24. Your employees’ Guardian Angel
IBM Employee Safety Solution works as your personal protective application. It
allows intuitive specification of “shields” that govern the personal wellness and
safety of their owner, detect hazard and notify employees and supervisors
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Hazards Detection
GPS Sensor:
Location
BLE/ANT+ / CPU
Accelerometer:
Speed-X
Speed-Y
Speed-Z
Bio-sensing:
Heart-rate
Body temperature
Environmental-sensing:
Temperature
Light
Noise
Oxygen deficiency
Carbon monoxide
Alert Employee
Inform Supervisor and
Emergency Center
Broadcast message
to nearby employees
IBM
Employee Safety
• Excessive lifting,
pushing, carrying
• Fatigue
• Alertness
• Dehydration
• Fall / Injury
• Use of safety equip

25. Use Case – Heat Stress
• Continuously monitor the worker’s body
temperature, heart rate, and level of
activity, correlated with external sources of
ambient temperature and humidity.
– Personalized Heat Stress risk levels
– Heat Stress hazards alerts
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Energy, HR,
Skin temp,
GSR
Temp,
Humidity
Movement

26. IBM Employee Safety Solution benefits
IBM Employee Safety helps companies protect themselves and their employees from
the financial loss and human cost of workplace injuries.
Real-time analytics
• Prevent workplace accidents and injuries before they happen
– Validate compliance to safety guidelines and regulation
– Predictive alerts to employees and supervisors
• Expedite emergency response in case of accidents
– Notifying emergency response and near-by employees
Off-line analytics
• Identify the “near-misses” and almost accidents
– Continuously improve safety guidelines and regulations via learning
• Employee personalization
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27. Demo
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Worker App Supervisor App

28. Lessoned Learned

29. Wearables can not work alone
• Brain - most devices have zero to very little processing power, memory,
storage, and battery
• Engagement – multi modal interactions for seamless integrated user
experience between wearables, mobile, and IoT
• Connectivity – most devices have only low range connectivity
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30. Wearable can not always rely on the cloud
• Performance
– Many applications requires near-real-
time processing
– Local processing is required to
minimize latency
• Connectivity
– Need to operate in remote locations,
including rural areas underground and
in the sea
• Reliability
– Safety & Healthcare applications
require high availability
– Can’t count on network & server
availability
• Efficiency
– Devices may generate hundreds of
events every second, most are
irrelevant for server processing
– Transmitting this amount of data
overloads the communication and the
server
• Power consumption
– Transmitting this amount of data
drains the batteries
• Privacy
– Part of the data needs to be securely
handled and in some case obfuscated
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31. The wearable platform – the new I/O for cognitive
Wearable-enabled enterprise solution use the compute power of the
smartphone to
• Interpret raw data from Wearables into meaningful insight that can be
acted upon.
• Enable multi modal interactions for seamless integrated user experience
between wearables and mobile devices
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32. Privacy
• Privacy Principles – Data subject (person) has the
right to be informed when his personal data is being
processed.
• Consent - Data may be processed only when the
data subject has given his consent, is necessary for
a contract, needed for compliance with a legal
obligation, or is necessary for a task carried out for
public interest
– Only for legitimate purposes
• Proportionality - The data processed and the time
for which it is stored should be no more than
required for the stated purpose
• Marketing Opt-out - The data subject can object at
any time to the use of personal data for direct
marketing purposes
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33. The Human Experience is Transforming
• We expect new ways to interact with all the forms of computing systems
• We expect computing systems to understand us and do things for us automatically
• We expect computing systems to engage us everywhere at the right time, in the right way and
with the right content, utilizing all possible information sources
• We expect that everything will seamlessly work together 32
By Wearable, Mobile, and IoT

34. Notices and Disclaimers
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