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The Mobile Retail Market in Asia 
Mary Clark 
Chief Marketing Officer 
@syniverse 
#MAE14
Asia Mobile Retail - Rapid Growth 
Korea (47.6%), India (47.1%), Indonesia (46.7%) follow 
Hong Kong m-retail shoppers rec...
Mobile Context in China, Japan & South Korea worth up to $11.9 billion 
Asia Pacific accounts for more than 50% of mobile ...
The Potential of Mobile Context 
of text messages read within 3 minutes 
6.8B 
people 
times more mobile phones than PCs 
...
Omni-Channel for Mobile Retail Success 
@syniverse 
#MAE14
Overcoming Potential Barriers 
Concerns about Mobile Security 
Finding Ways to Encourage Take-Up 
M-Payment Fragmentation ...
Mary Clark 
Chief Marketing Officer 
mary.clark@syniverse.com 
@syniverse 
#MAE14
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Transcript of "User presentations9"

  1. 1. The Mobile Retail Market in Asia Mary Clark Chief Marketing Officer @syniverse #MAE14
  2. 2. Asia Mobile Retail - Rapid Growth Korea (47.6%), India (47.1%), Indonesia (46.7%) follow Hong Kong m-retail shoppers recently tripled Singapore m-retail predicted to ten-fold by 2015 @syniverse #MAE14 China (59.4%), Thailand (51.2%) lead region in number of mobile shoppers
  3. 3. Mobile Context in China, Japan & South Korea worth up to $11.9 billion Asia Pacific accounts for more than 50% of mobile users Nearly 7 billion mobile subscriptions worldwide Market Context @syniverse #MAE14 4.5 billion individual mobile phone users
  4. 4. The Potential of Mobile Context of text messages read within 3 minutes 6.8B people times more mobile phones than PCs of adult smartphones within arms length @syniverse #MAE14 Mobile Context - $44 billion market opportunity $11.9 billion for China, Japan and Korea 4B mobile phones 90% 5 90%
  5. 5. Omni-Channel for Mobile Retail Success @syniverse #MAE14
  6. 6. Overcoming Potential Barriers Concerns about Mobile Security Finding Ways to Encourage Take-Up M-Payment Fragmentation @syniverse #MAE14
  7. 7. Mary Clark Chief Marketing Officer mary.clark@syniverse.com @syniverse #MAE14
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