Final Walking Wizard Presentation

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Final Walking Wizard Presentation

  1. 1. Middle AgedFitness WalkingWizardNishant Jacob,Stewart Macgregor-Dennis
  2. 2. Content Demo Unique Features Moving Forward 10 Steps for Successful Wizards
  3. 3. Unique Features
  4. 4. Indirect Questions
  5. 5. Dynamically Updating Badge
  6. 6. Visual Summary Reward
  7. 7. Facebook ConnectMotivation Peak
  8. 8. Personalization
  9. 9. Moving Forward
  10. 10. Personalized Questions
  11. 11. Intelligent Triggers
  12. 12. Shape Behavior
  13. 13. 10 Steps for Successful Wizards
  14. 14. 1. Have a Clear Link
  15. 15. 2. Start with a Concrete Value Proposition
  16. 16. 3. Shape Question Difficulty
  17. 17. 4. Build Motivation
  18. 18. 5. End with a Clear Call to Action
  19. 19. 6. Place FB connect at motivation peak
  20. 20. 7. Create negative reinforcement when exiting
  21. 21. 8. Create personalization to increase sharing
  22. 22. 9. Encourage people to share benefits
  23. 23. 10. Use FB data to create more relevant questions
  24. 24. Use our code! Example app Fb connect Fb sharing Twitter sharing Visually shaping form Steps to good form design bit.ly/formtools
  25. 25. Thank You!Nishant Jacobnishantj@stanford.edu@nishantjacobStewart Macgregor-Dennissmdennis013@stanford.edu@macgregordennis

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