Online Matrimony
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Online Matrimony

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Intro, different ways, Issues, security, etc etc

Intro, different ways, Issues, security, etc etc

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  • With the evolution of internet and new gadgets, online matrimonial services are getting more and more popular day by day. It is a new way of searching your perfect life partner. Today people are not hesitating in spending money to get quality matrimony services.
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  • 2. introduction
    • Online Matrimony is an organized web based Matrimonial/Marriage service facilitating wishful men and women to find their suitable life partners .
    • Online Matrimony caters to people spread across the globe with the help of internet.
    • Matrimonial sites are specially popular in India and among Indians settled overseas.
    • Matrimonial search is the 13th most popular activity on the Internet among 12 million urban users in India.
  • 3.
    • There are various sites available for providing the online matrimonial services.
    • The leading ones are,, bharat
    • Matrimonial sites register users, after which they are able to upload their profile onto a searchable database maintained by the website.
    • 25-35 age group forms the largest base of matrimonial users at 40 per cent, followed by the 19-24 age group at 34 per cent.
  • 4.  
  • 5. Idea generation
    • BHARAT MATRIMONY was the first company to provide online matrimonial services to indians.
    • Mr. Murugavel Janakiraman founder & CEO of bharat matrimony .com
    • Started in 1997 pioneered online matrimony.
    • It was the first to offer features -Verified Profiles, Assured Contacts, 15 region specific portals and Mobile Alerts in the online matrimony space.
    • first matrimonial site to receive the coveted ISO 9000:2001 Certification
    • Entered the Limca Book of Records.
    • Match making process of Indian system is complex & based on Caste, Religion, Economic Standard, Job status, age, height, family back ground etc.
    • Earlier it used to take place by a middleman, a marriage broker, volunteer or a professional, or priest and a barber or astrologer.
    • In the last decade the print matrimonial gained an upper hand.
    • Word of mouth and newspapers were the prime sources for the exchange of information.
    • Its providing a global reach to the bride/groom seeking parties.
    • It’s self-operative and easy task.
    • With the internet boom in India, the picture of a marriage broker with a huge diary with tucked-in photographs is slowly phasing out.
    • A service provider may use registration profiles to filter preferences .
    • May run several different portals to cater for needs like different languages.
    • Women franchisees have came into picture, controlling the offline center
  • 8.
    • Virtual meetings are possible.
    • The pinching rejection concept is fading out.
    • Information to be disclosed can be well decided by the parties.
    • In India organized marriage services business is worth INR 10 billion.
    • The companies have been pushing their offline presence up in the past few years.
    • currently has an upper hand in the offline market with close to 100 centers .
    • Female membership at these sites steadily increase from 18 through 2 6 years of age.
  • 10. Issues involved with Information Technology
    • Online tracking of Customer Behaviour.
    • Phishing
    • Misrepresentation of facts / Frauds
    • Hacking.
    • Harassment.
    • Spams.
    • Offensive content.
    • Copyright Infringement.
    • No E-Governance
    Phishing is the criminally fraudulent process of attempting to acquire sensitive information such as usernames, passwords and credit card details by masquerading as a trustworthy entity in an electronic communication. Computer fraud is any dishonest misrepresentation of fact intended to induce another to do or refrain from doing something which causes loss a hacker is a person who breaks into computers, usually by gaining access to administrative controls. [1] The subculture that has evolved around hackers is often referred to as the computer underground.
  • 11. Problems occurred with matrimonial sites
    • The rise of ad hoc networks, sensor networks,
    • nomadic computing, embedded technologies,
    • smart spaces, ubiquitous access, convergence of
    • content, function, and services, and the deployment
    • of intelligent agents will enable cyberspace